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Preparing for Digital Business
Matthew Hooper, ITSM Evangelist
Copyright	©	2016,	LANDESK.	All	rights	reserved.
DISRUPTION
How	did	we	get	here?
Mainframe -
LAN desktops -
WAN systems -
Internet Systems -
Mobile apps -
Cloud apps -
The	ability	to	digitally	reimagine the	
business	is	determined	in	large	part	by	a	
clear	digital strategy supported	by	
leaders	who	foster	a	culture able	to	
change and	invent the	new.	
Strategy,	not	Technology,	Drives	Digital	Transformation	
MIT	SLOAN	Management	Review
http://sloanreview.mit.edu/digital2015
DIGITAL
Most managers think the key to growth is
developing new technologies and products.
But often this is not so. To unlock the next
wave of growth, companies must embed
these innovations in disruptive new
business models.
- Clayton	Christensen Harvard
Professor and Author of
Innovators Dilemma
Current	Trends
“Paper	is	not	our	
competition..	
filing	is	our	competition”
Phil	Libin
Founder	Evernote
Current	trends
New	Digital	Workforce
Revenue	Growth
Create	Better	Customer	Experiences
Achieve	Cost	Savings
Improve	decision	Making	through	Analytics 2%	
4%
25%45%
Source:	PwC,	2015	Global	Digital	IQ®	Survey,	
2014	Digital	IQ®	Survey;	Bases:	1,988,	1,494	2015:	
Q:	In	the	last	12	months,	what	percentage	of	your	organization’s	
digital	enterprise	budget	was	spent	in	the	following	areas?
;2014:	In	the	last	12	months,	of	all	the	spending	in	your	organization	on	technology,	
what	approximate	percentage	of	it	was	spent	in	the	following	functions?
WHO’s	Driving	Digital	Transformation?
How	organization defines	Digital	
Strategy
CIO CMO
Synonymous	with	IT	 41% 29%
Customer-facing	technology	activities	 33% 49%
Technology	innovation- related	
activities	
50% 62%
Source: PwC, 2015 Global Digital IQ® Survey; Base: 1,988
Q: How does your organization de ne digital? Select up to two
statements that best describe your company.
What	will	fix?
An	organization’s	ability	to	learn,	
and	translate	that	learning	into	
action rapidly,	is	the	ultimate	
competitive	advantage.
Jack	Welch	
CEO	of	GE	for	20yrs	driving	value	
4,000%
AGILIT Y
Traditional	vs.	Agile	ITSM
Traditional	ITSM Agile	ITSM
Customer	– anyone	not	in	IT
PMO,	Development,	Ops	– 3	different	groups
IT	&	the	Business
IT	Projects
Service	Providers
Company	has	1	customer	and	they	don’t	work	here
IT	is	not	a	department	but	a	capability
IT	is	the	business
Only	business	projects
IT	enables	the	Digital	Strategy	of	the	organization	
Stacked	sets	of	functionality	are	published	in	a	major	
release
Small	sprints	of	code	are	utilized	to	create	change
Incidents	and	outages	are	a	detangling	effort
Impacts	are	quickly	isolated	and	roll-back	is	performed	if	
needed
LANDESK	ITSM Attainment Levels
Initial
Managed
Shared Service
Business Optimized
Level 0
Level 1
Level 2
Level 3
Level 4
Unmanaged
Cost Time Risk QoS
Integrated IO capability
Requirements
Build
Test Incident
Release Operate Resolve
What’s
Needed
What’s
broke
What’s
Changing	&	
by	who
Who	is	using
What’s	not	
working
How	did	we	
fix	it
Project	
Management
Source	Control Test
Management
Email
Event
Management
Incident
Management
Knowledge
Management
?
Pray
What’s
Connected
WATERFAIL	Methodology
Service	Health
System
Enterprise	
Service	Model
Why	
Needed
Requirements
Build
Test
How
Connected
What
Could	break
Enterprise	
Knowledge
Incident
Release
Operate
Resolve
Who	is	
impacted
What’s
changing
How	we	
improve
Enterprise	Service	Model	for	ITSM	&	DevOps
S e r v i c e 	 M a n a g e m e n t
Service	
Operation
- S u p p o r t
- M a i n t e n a n c e
C h a n g e
Innovation	Management
R e l e a s e
C o n f i g
P M
E A
D e m a n d
A u t o m a t i o n
V a l i d a t i o n
O p p o r t u n i t y
I d e a t i o n
Service	Management	&	Innovation	Management
DIGITAL OFFICER REPORTING FOR DUTY
Thank	you
Contact	info:	matt.hooper@landesk.com Tw i t t e r : 	 @ V i g i l a n t G u y

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