Presentation that I did during the Virtual Enterprise 2.0 Event on Sept 2012.

1. Staying Focused & Productive with Social Streams
Luis Benitez | IBM Connections Product Manager | http://lbenitez.com

2. Who I Am
@LBenitez
#ibmconnections

3. Keep The Conversation Going
Learning how social streams can keep focused
and productive with @LBenitez . This webcast is
ROCKIN' #ibmconnections
#ibmconnections

4. Agenda
● Social Streams Attack!
● Social Streams Unite!
● Social Streams Produce!
● Resources and Information
●
#ibmconnections

5. With e-business our use of the internet went through a fundamental
transformation which changed how we conduct business forever
From Surfing to Selling
From Browsing to Buying
5
#ibmconnections © 2012 IBM Corporation

6. The social media revolution is changing the way people interact
and creates new relationships leveraging the social graph
6
#ibmconnections © 2012 IBM Corporation

7. Distractions in Today's Workplace
● Distractions noted by employees
● Process Email: 23%
● Switching windows to complete tasks: 10%
● Personal social networks: 9%
● Instant Message: 6%
● Texting: 5%
● Web search: 3%
#ibmconnections

8. How can I leverage Social
Collaboration Tools
Without Distracting My
Workforce?
8
#ibmconnections © 2012 IBM Corporation

9. Agenda
● Social Streams Attack!
● Social Streams Unite!
● Social Streams Produce!
● Resources and Information
●
#ibmconnections

10. Social media and the emergence of social graphs is illustrating opportunities
for competitive advantage by integrating social into business processes
Market Management Critical Situation Process:
Process: Marketing Customer Service
We can now do market Find who can best help me
segmentation in real-time. address this urgent problem
for my client
Software Deployment Process: Talent Management Process:
IT HR
Find the technical Anticipate and react
expertise to fix an error competitive poaching
in our ERP system. of top talent
Lead Development Process: Sales
Use predictive analytics to gather insights into
what customers will buy next
10
#ibmconnections © 2012 IBM Corporation

11. 11
#ibmconnections © 2012 IBM Corporation

12. IBM continues to be the partner of choice for social business leaders
Leading social business in three dimensions
outcomes for social business ecosystem and
our clients engagement platform industry expertise
12
#ibmconnections © 2012 IBM Corporation

13. With IBM Connections, you can leverage a social collaboration solution that
provides a foundation for social business
Make everything social Eliminate the guesswork
and bring your brand to every
experience
Integrate social into your business processes The most powerful social analytics and metrics
and across your entire customer experience to
foster vital networks & communities
Unlock creativity everywhere Deploy however you want
– it's easy
Ready to be delivered to any mobile device Offers the choice to deploy in the cloud, on
premises and hybrid options — it’s never been
easier
13
#ibmconnections © 2012 IBM Corporation

14. Integrated Capabilities of IBM Connections
Home Forums
See what's happening across your social Exchange ideas with, and benefit from
network the expertise of others
Profiles Social Analytics
Find the people you need Discover who and what you don’t know via
recommendations and metrics
Communities
Micro-blogging
Work with people who share common
Reach out for help or share news with
roles and expertise, media gallery and
your social network
ideation
Files Bookmarks
Post, share, and discover documents, Save, share, and discover bookmarks
presentations, images, and more
Blogs
Wikis Present your own ideas, and learn from
Create web content together others
Activities Mobile
Organize your work and tap your Access Connections anywhere, anytime
professional network with mobile & tablet access
#ibmconnections

15. Source: http://bit.ly/T2wwOq #ibmconnections

16. Wide Adoption Across Industries
●
Benefit from our experience with leaders – Working with more than
60 of the world's Fortune 100 companies
●
Exceptional web experiences for employees
and customers created with:
of the top 10 banks of the largest telcos governments covering
and retailers all G8 nations
#ibmconnections

17. Industry Analyst Feedback
IBM is in the leader 2X A Leader! Forrester Wave
quadrant in the Gartner Enterprise Social Platform
Magic Quadrant for and Cloud Strategies for
Social Software in the Online Collaboration
Workplace, August 2011 Software Vendors
Leader in Aragon
Worldwide Market Research Globe for
Leader for 3 years in a Enterprise Social
row! Software
social content analytics mobility cloud
1
Source: Gartner Magic Quadrant for Social Software in the Workplace, August 2011
2
Source: The Forrester Wave™: Enterprise Social Platforms, Q3 2011 and The Forrester Wave™: Cloud Strategies for Online Collaboraton Software Vendors, Q3 2012, Forrester Research, Inc
3
Source: IDC: Number 1 position from 2009-2011, IDC Worldwide Enterprise Social Software 2011 Vendor Shares, doc #235273, June 2012.
4
Source: Aragon Research Globe for Enterprise Social Software, Aug 2012
#ibmconnections

18. Agenda
● Social Streams Attack!
● Social Streams Unite!
● Social Streams Produce!
● Resources and Information
●
#ibmconnections

19. IBM leads with Open Standards
Maximizing integration possibilities
● Enabling the next generation of socially-enabled solutions to enhance
customers' existing investments and heterogeneous platforms
● A commitment to drive and leverage open standards
● Maximize choice, flexibility, and ease of integration
● Drive enterprise innovation and leverage rapid innovation on the public web
● Minimize incremental cost of targeting additional desktop and mobile platforms
● Leverage dominant skill-sets based around web technologies
HTML5 ARIA SAML
#ibmconnections

20. OpenSocial
● Social APIs and Mini Applications Implementations Include: Cisco, SAP,
(Gadgets) Jive, Atlassian, IBM SmartCloud,
Google, Yahoo, MySpace, LifeRay,
● IBM has a leadership role Oracle, Magneto, Tibco Tibbr, Surfnet,
Paypal . . .
including
● On the Board of Directors SmartCloud, Connections,
●
Notes/Domino®, Rational Team
● Committers on Apache Shindig ConcertTM, Sterling. . .
●
● Has been instrumental in drafting the
OpenSocial 2.0 specification
●
● Invented and gave to the community
Embedded Experiences and many,
many more capabilities
●
● Provided enterprise extensions
●
#ibmconnections

21. ActivityStrea.ms
● The primary event propagation Implementations Include: MySpace,
mechanism for Social Business Microsoft Windows Live, BBC, Opera,
TypePad, Gowalla, Yammer, Gnip,
● Streams contain events and the means SocialCast, Superfeedr, Tibber, YIID
to act upon them SmartCloud, Connections,
Notes/Domino, Rational Team
● Those means, for users to execute Concert, Sterling . . .
tasks without a sovereign pivot, include
embedded experiences
● The lead editor for the ActivityStream
specification JSON is an IBMer
#ibmconnections

22. OAuth
● Delegated Authorization provides a means for interaction between gadgets
● Can use a variety of authorization mechanisms (SAML, etc.)
● Cornerstone of security in Social Business
● Rapidly evolving specification
SmartCloud, Connections,
Notes/Domino, Rational Team
Concert, Tivoli, WebSphere, Sterling . .
Implementations Include: Facebook,
MySpace, Microsoft Windows Live,
Google, BBC, Opera, TypePad,
Gowalla, Gnip, SocialCast,
Superfeedr, Tibber, YIID, Cisco,
Yammer, SAP, Jive, Atlassian, Yahoo,
LifeRay, Oracle, Magneto, Tibco Tibbr,
Surfnet, Paypal . . .
#ibmconnections

23. Social Stream Reduce
redundant work
●
A consolidated, customizable overview of
your social network
●
Access status updates and content
updates from your network
●
Integrate 3rd party content more easily
via open standards
●
Take action on content directly from your
Activity Stream without switching
contexts
●
Share and personalize Status Updates
and Files using the share button
●
Repost interesting content from your
network in one click
#ibmconnections

24. Social Stream Take action on
events
Filter what
you need
Work directly
in the stream
View & Act
on updates
Includes 3rd
party updates
#ibmconnections

25. Social Stream Enable a more
effective workforce
#ibmconnections

26. Connections Mail Access and
respond to email
Access mail
& calendar
Read &
respond to
mail
Backend is flexible:
Domino or Exchange
#ibmconnections

27. Same Gadget, Different Contextual Experience
Notes
Web
Phone
For example, gadgets for...
● CRM
● HR
Tablet ● Customer Support
● Doc management
● Workflow
● Rich Media and more . . .
#ibmconnections

28. Sample Cognos Activity Stream Post and Embedded
Application
Example of a Cognos Report targeting an individual's Activity Stream entry
#ibmconnections

29. Sample VoiceRite Activity Stream Post and Embedded
Application
● VoiceRite allows users to be anywhere in the world and manage
calls through their Notes and Sametime clients Contact for more information
● The VoiceRite Client extends Lotus Notes and Sametime
● Connections users can receive and listen to VoiceRite messages
Akanksha Kumar
Product Manager, VoiceRite Inc.
directly from their Activity Stream akskumar@voicerite.com
Office: 954-653-2505
#ibmconnections

30. Sample Silanis eSignature Activity Stream Post and Embedded
Application
● Silanis offers a full suite of electronic signature solutions to meet the
needs of any signing process, budget and time-to-market
requirements Contact for more information
● E-Signature process management builds on top of digital signatures Fred Onorato
and electronic signatures to execute transactions from start to finish, fred_onorato@silanis.com
while automating the enforcement of business rules P: 514-337-5255 #1164
● C: 514-668-8582
#ibmconnections

31. Genus Activity Stream Post and Embedded Application
● Genus Media Upshot is a rich
media processing, management
and delivery solution
● Process, manage, store video,
audio, images, documents
● VOD and Live Streaming
● Integrates directly into IBM
Connections Files
● Genus is a Premier IBM Partner,
winner of Beacon Award, Lotus
CTO Award, DAMMY Award
Contact for more information
www.genusllc.com
www.mediaupshot.com
Jim Engelking, jime@genusllc.com
952-844-2626
#ibmconnections

32. Demo Show it to me
●
Let's see it live!
#ibmconnections

33. Connections 4.0 Highlights
Take action!
Add Like, hashtags, pictures, and
search the stream and reshare all
from your microblog post
Access integrated 3rd party apps
Gather adoption insight from visual,
interactive reports
Bridge social business with the social
web
Engage mobile apps that work the
way you want to
And so much more!!!
33 #ibmconnections © © 2011 IBM Corporation
2012 IBM Corporation

34. Agenda
● Social Streams Attack!
● Social Streams Unite!
● Social Streams Produce!
● Resources and Information
●
#ibmconnections

35. Check out what's new on
IBM Connections 4.0 IBM Connections 4.0 Demo: Making
Business Processes Social
http://www.youtube.com/watch?v=ew-dNDmJd
IBM Connections 4.0 Demo
http://www.youtube.com/watch?v=JOynRkYWF
Android Demo on YouTube
http://www.youtube.com/watch?v=-hY4z3amdt
iPad Demo on YouTube
http://www.youtube.com/watch?v=OPS6dpO_N
Check out 4.0 in Greenhouse
http://bit.ly/ConnNextBeta
#ibmconnections

36. External Resources and Information
New IBM Social Landing Page
http://ibm.com/social
Latest product info, research, podcasts, and
more http://ibm.co/IBMConnections
IBM Connections Team Blog
http://ibmsocialsoftware.com
Assets, discussion, and opinion about driving
the adoption of IBM social software
http://www.ibm.com/blogs/socialbusiness
App/Widget Catalog
http://catalog.lotus.com
36 © 2012 IBM Corporation

37. Social Business
is not an option
– it's a mandate
Social Business Becoming a Social
transformation Business is easy
delivers real with IBM
business value Connections
Start Your Social Business Journey Now!
ibm.com/social