If you tracking how well your content performs then you can understand what worked well, and what didn't.
Anna Lewis of Koozai looks at simple metrics that help assess the value of content, so you can see the ROI of every word you write.
For more information visit http://www.koozai.com
21. SOCIAL REPORTS
1. How to find
social
2. Social Reports
3. Sub-Reports
4. Dimension
details
(URL/Network)
5. More metrics
for analysis
6. Extra reports
7. Breadcrumb
8. Data and graph
choices
31. HELPFUL RESOURCES
1. Kevin Gibbons explains how to do a content audit:
http://www.blueglass.com/blog/content-auditing/
2. Himanshu Sharma explains how to view content conversion results in Google Analytics:
http://www.smartinsights.com/google-analytics/google-analytics-setup/how-to-
review-content-effectiveness-using-a-custom-google-analytics-dashboard/