Content Marketing has come of age. Gone are the days of creating spammy content (just for a link), instead, we are now looking to offer users real value. However, to do so, we need to think broader and that's what you'll learn in these slides. For more information visit http://www.koozai.com

1. BROADENING YOUR
CONTENT MARKETING
By James Perrin (@koozai_james)

2. OUT
WITH
THE OLD
IN WITH
THE
NEW

3. • BLOG SPINNING
• ARTICLE MARKETING
• LINK WHEELS
• BLOG NETWORKS

4. Work Smarter, Not Harder!
It’s About Quality, Not Quantity

6. GET
CONTENT
IDEAS

7. COMPETITOR
ANALYSIS

8. WHO’S
SHARING
WHAT?

9. Website Blog
IMPLEMENTING
Guest Blog
YOUR
CONTENT PR Mentions
STRATEGY Infographic
Whitepaper
Survey Creation
Image Sharing
Videos

10. WEBSITE BLOG

11. GUEST BLOG

12. PR MENTIONS

13. INFOGRAPHICS

14. WHITEPAPERS

15. SURVEY CREATION
& PROMOTION

16. VIDEOS

17. IMAGE SHARING

18. COMMUNITY BUILDING

19. CREATE A PLAN

20. REFERENCES
http://www.nichepursuits.com/did-the-google-panda-update-kill-niche-websites/#
http://nursing-now.blogspot.co.uk/2012/07/fix-your-blogsite-from-google-
penguin.html
http://activerain.com/blogsview/3085501/so-should-i-find-another-agent-then-
http://inphotos.org/2007/04/01/the-most-sent-around-duck-photo/

21. THANK YOU FOR LISTENING
@Koozai_James
james.perrin@koozai.com
0845 485 1262
koozai.com