Preply.com is a marketplace for local and online personalized education.

1. Marketplace for local and online
personalized education

2. Marina, Kiev
Local classes with local tutors
Peter, Kiev

3. Online lessons become affordable
Ekaterina, Kharkov
Michail, Moscow

4. Online lessons
with top-notch teachers
Roman, Lvov
Suzanne, Boston

5. Online group classes
with top-notch teachers
Roman, Lvov
Li Qiang, Shanghai
Isabella, Rio de Janeiro
Suzanne, Boston

6. Local and Skype/Hangout Tutors

7. Technological advantages in details
• Internal search based on 20 ranging points
• Internal messaging system with Natural Language Processing
• Integration with top social networks
• Integration with top payments system in each country
• Integration with video services such as Google Hangout

8. Tutoring market is huge
CIS
$1 BN
$54 BN

9. Online tutoring is growing
№ of search queries has been increased for 55% within last year

10. Competition
Main players on the market

11. Proven Business Model
100% from the 1st lesson and 18-33% for the following
Life Time Value Acquisition cost
Profit
$12$13.5
$1.5

12. Smart marketing strategy
All channels are scalable
• Content marketing
• Social media marketing
• Email marketing
• Context advertising
• Search engine optimisation
• Remarketing

13. Key metrics
• Average gross revenue – $2000/month
• Burn rate – $5000/month
• Average № of hours – 200/month
• Average № of payments – 140/month

14. Planned number of tutors
March 2014

15. Planned net revenue
March 2014

16. Planned number of payments
March 2014

17. Roadmap
• Apr 2013 – Launched in Kiev, Ukraine
• Jul 2013 – Launched in 7 more cities in Ukraine
• Sep 2013 – Added Commission Business Model
• Jan 2014 – Launched in Moscow, Russia
• May 2014 – Launch in All Big Cities of the CIS
• Jul 2014 – Launch Online Group Classes
• Aug 2014 – Reach Break-Even Point
• Jan 2015 – Start Scaling Globally/Adding New Verticals

19. Thank you for your support!

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Kirill Bigai
CEO, Preply
kirill@preply.com
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preply.com
Thank you for your support!