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Telecom TV Guide 2009
CONTENTS
  WEBSITE             SPECIAL PROJECTS
                         – Green Planet
  USERS
     – Global         PRODUCTS & SERVICES
     – Influential       –   Advertising
     – Essential         –   Sponsorship
                         –   CommSpace
  PARTNERS               –   Webinar+
     – Associations      –   Communications Services
     – Events            –   Virtual Events


  PROGRAMMES          CONTACTS
WEBSITE
TelecomTV is the only online TV network
for the global ICT sector delivering daily
insight on the converging world of
telecoms, media and entertainment to
over 60,000 decision makers in 200
countries worldwide via a platform that
enables commentary, community and
collaboration.

TelecomTV is free to view and supported
by our advertisers, sponsors and users
of our communications services.




Register now at www.telecomtv.com.
USERS: GLOBAL




                      Europe
  North               32%
  America
  22%
                                     APAC
                                     34%




                       Rest of the
                       World 11%




200 Countries Worldwide
USERS: INFLUENTIAL

                         Other 10%
                                       CXX/Chairman
                                       /President 20%
               R&D 8%


         Journalist
         /PR 5%


       Consultant                              Board
       /Analyst 7%                             Director 7%


                                              EVP/SVP 9%

         Technical
         Management 7%

                                     Corporate
                                     Management 28%




64% management level and above
USERS: ESSENTIAL

                             Corporate
                             Enterprise 11%



            Media 12%                                  Carriers 36%



       Analyst
       Consultant 3%


      Content/Service
      Provider or
      Distributor 6%

              Applications
              Developer 7%


                                          Vendors/SI
                                          25%



36% Carriers
PARTNERS: ASSOCIATIONS
    •   GSM Association
         –   The global trade association representing more than 750 GSM mobile phone operators
             across 218 territories and countries of the world.

    •   International Telecommunications Union
         –   The leading United Nations agency for information and communication technology
             issues, and the global focal point for governments and the private sector in developing
             networks and services

    •   TMForum
         –   The Forum has over 650 members from across the converging industries of telecom,
             cable, media and the internet and seeks to transform business processes, operations
             and systems for monetizing online infocomm and entertainment services.

    •   Fibre to the Home Council Europe
         –   The council’s charter is to educate European governments, policymakers and political
             leaders on why and how high speed fibre connectivity can be delivered to all European
             citizens within the next years.

    •   Telecommunications Industry Association
         –   With support from its 600 members, TIA enhances the business environment for
             companies involved in telecommunications, broadband, mobile wireless, information
             technology, networks, cable, satellite, unified communications, emergency
             communications and the greening of technology.
PARTNERS: EVENTS
FTTH Council Europe             Management World              IBC
February 11th – February 12th   May 4th – May 8th             September 10th – September 14th
Copenhagen, Denmark             Nice, France                  Amsterdam, The Netherlands

Mobile World Congress           SuperComm                     ITU Telecom World
February 16th – February 19th   June 8th – June 11th          October 5th – October 9th
Barcelona, Spain                Chicago, USA                  Geneva, Switzerland

CTIA                            CommunicAsia                  Mobile Asia Congress
April 1st – April 3rd           June 16th – June 19th         November 10th – November 12th
                                Singapore
Las Vegas, USA                                                Macau, China

ITU World Telecommunications    Mobile Entertainment Market
Policy Forum                    June 23rd – June 24th
April 21st – April 24th         London, UK
Lisbon, Portugal
CUSTOMERS
PROGRAMMES
    NEWSDESK (WEEKLY)
    TelecomTV’s flagship programme, broadcast every Friday
    since May 2004, covering the latest news and analysis

    EXECUTIVE INSIGHT (FORTNIGHTLY)
    A series of high-profile interviews with some of the telecom
    industry’s most influential leaders and CEOs

    ASSIGNMENT (MONTHLY)
    TelecomTV on the road; case studies and real-life examples of
    ICT being deployed across the world

    WIRELESS EVOLUTION (MONTHLY)
    Addressing the rapidly changing mobile industry from
    technology developments to business models
PROGRAMMES CONT…
     TTV FUTURES (QUARTERLY)
     A series of viewers surveys that examine the challenges and
     opportunities posed by key sectors of the global ICT industry

     THE BOTTOM LINE (MONTHLY)
     Coverage of the latest business strategies from our studios in
     the financial heart of the City of London

     DME: DIGITAL MEDIA ENTERTAINMENT (MONTHLY)
     Bridging the knowledge gap between the telecoms and the
     media and entertainment industries

     PRESS/PLAY (WEEKLY)
     The new weekly programme from TelecomTV showcases the
     very latest products, services and applications
SPECIAL PROJECTS

GREEN PLANET
  A TelecomTV multimedia initiative to chart the positive impact ICT
  is having on the environment; in partnership with the GSMA, TIA
  and proudly sponsored by Ericsson and Juniper
  •   12 x 10-minute webisodes from around the world
  •   1 x feature length documentary
  •   3 x regional screenings with invited audience of special guests
  •   250-page book (on recycled paper of course!)
  •   Limitless online community of contributors, commentators, partners
      and observers
PRODUCTS & SERVICES
ADVERTISING
Reach out to our worldwide community or target
by region with interactive online advertising on
TelecomTV

•   Website
     –   728 x 90 Leaderboards
     –   300 x 250 Mid Page Units
     –   Pre and post-roll video advertising

•   Mailers
     –   728 x 90 Leaderboards
     –   300 x 250 Mid Page Units
     –   Electronic Direct Mailers
PRODUCTS & SERVICES
SPONSORSHIP
Drive demand through ADVERTISING, awareness through BRANDING, and thought
leadership through original CONTENT CREATION; the A, B, C of TelecomTV’s
sponsorship opportunities around the world and online:

•   Events
     –   Global
     –   Regional
     –   Technological

•   Programmes
     –   Weekly
     –   Fortnightly
     –   Monthly
PRODUCTS & SERVICES
COMMSPACE
A completely unique way to host and promote your marcomms content to the
TelecomTV community from just £12,000 / €14,400 / $18,000 per annum including:

•   Online Content Management System
•   Searchable video archive
•   News updates from your website
•   Documents & Downloads section
•   Events diary
•   Company profile page
•   Contact Us page
•   Measurement tool powered by
    Google Analytics
PRODUCTS & SERVICES
WEBINAR+
Go beyond the traditional telephone +
PowerPoint style webinar with TelecomTV’s
new Webinar+ platform including:

•   Online hosting; no need for downloads
•   Audio AND video conferencing over IP
•   Collaboration tools; IM and interactive
    whiteboard
•   Share anything from PowerPoint to video,
    websites to desktops
•   Promote to the TelecomTV community and
    reach decision makers worldwide
PRODUCTS & SERVICES
COMMUNICATIONS SERVICES
All the talent and technology required to create, maintain and develop TelecomTV is
retained in-house and is now available to ICT companies like yours to help you create
more compelling marketing communications such as:

Video                                              Online
•   Thought leader interviews                      •   Websites
•   Custom panel discussions                       •   Microsites
•   Customer testimonials & case studies           •   Webcasts
•   Product/|Solution demos                        •   Flash animations/presentations
•   Keynotes/On-demand presentations               •   Banner advertising
•   Corporate videos                               •   Powerpoints
PRODUCTS & SERVICES
VIRTUAL EVENTS
COMING SOON TelecomTV virtual events, greener, cheaper
and more collaborative than anything you have ever seen online!
CONTACTS


Martyn Warwick          Jim Reilly                      Rachel Bailey
Editor in Chief         Commercial Director             Marketing Services Director
+44 (0) 20 7448 1091    +44 (0) 207 448 1096            +1 770 919 7366
martyn@telecomtv.com    jim.reilly@telecomtv.com        +1 770 596 3613
                                                        rachel@telecomtv.com
Guy Daniels             John Jacobs
Director of Content     Chief Marketing Officer &       Megan Evans
+44 (0) 20 7448 1090    General Manager, The Americas   Customer Services Director
guy@telecomtv.com       +1.978.852.2014                 +44 (0) 20 7448 1076
                        john.jacobs@telecomtv.com       megan@telecomtv.com

Ian Scales              Neal Moore                      Simon Wall
Managing Editor         General Manager, Asia-Pacific   Operations Director
+44 (0) 20 7448 1090    +65 8192 8150                   +44 (0) 20 7448 1075
ian@telecomtv.com       neal@telecomtv.com              simon@telecomtv.com

Leila Makki             Mike Shama
Reporter                Regional Sales Manager, EMEA
+44 (0) 20 7448 1086    +44 (0) 207 448 1083
leila@telecomtv.com     mike@telecomtv.com
                                                        TelecomTV
Natalie Smith           Alex Farrant                    No 3 London Wall Buildings
Producer                Sales Executive, UK & Ireland   London, EC2M 5PD
+44 (0) 20 7448 1093    +44 (0) 207 448 1078            T: +44 (0) 20 7448 1070
natalie@telecomtv.com   alex@telecomtv.com              F: +44 (0) 20 7448 1099

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Telecom TV Guide 2009

  • 2. CONTENTS WEBSITE SPECIAL PROJECTS – Green Planet USERS – Global PRODUCTS & SERVICES – Influential – Advertising – Essential – Sponsorship – CommSpace PARTNERS – Webinar+ – Associations – Communications Services – Events – Virtual Events PROGRAMMES CONTACTS
  • 3. WEBSITE TelecomTV is the only online TV network for the global ICT sector delivering daily insight on the converging world of telecoms, media and entertainment to over 60,000 decision makers in 200 countries worldwide via a platform that enables commentary, community and collaboration. TelecomTV is free to view and supported by our advertisers, sponsors and users of our communications services. Register now at www.telecomtv.com.
  • 4. USERS: GLOBAL Europe North 32% America 22% APAC 34% Rest of the World 11% 200 Countries Worldwide
  • 5. USERS: INFLUENTIAL Other 10% CXX/Chairman /President 20% R&D 8% Journalist /PR 5% Consultant Board /Analyst 7% Director 7% EVP/SVP 9% Technical Management 7% Corporate Management 28% 64% management level and above
  • 6. USERS: ESSENTIAL Corporate Enterprise 11% Media 12% Carriers 36% Analyst Consultant 3% Content/Service Provider or Distributor 6% Applications Developer 7% Vendors/SI 25% 36% Carriers
  • 7. PARTNERS: ASSOCIATIONS • GSM Association – The global trade association representing more than 750 GSM mobile phone operators across 218 territories and countries of the world. • International Telecommunications Union – The leading United Nations agency for information and communication technology issues, and the global focal point for governments and the private sector in developing networks and services • TMForum – The Forum has over 650 members from across the converging industries of telecom, cable, media and the internet and seeks to transform business processes, operations and systems for monetizing online infocomm and entertainment services. • Fibre to the Home Council Europe – The council’s charter is to educate European governments, policymakers and political leaders on why and how high speed fibre connectivity can be delivered to all European citizens within the next years. • Telecommunications Industry Association – With support from its 600 members, TIA enhances the business environment for companies involved in telecommunications, broadband, mobile wireless, information technology, networks, cable, satellite, unified communications, emergency communications and the greening of technology.
  • 8. PARTNERS: EVENTS FTTH Council Europe Management World IBC February 11th – February 12th May 4th – May 8th September 10th – September 14th Copenhagen, Denmark Nice, France Amsterdam, The Netherlands Mobile World Congress SuperComm ITU Telecom World February 16th – February 19th June 8th – June 11th October 5th – October 9th Barcelona, Spain Chicago, USA Geneva, Switzerland CTIA CommunicAsia Mobile Asia Congress April 1st – April 3rd June 16th – June 19th November 10th – November 12th Singapore Las Vegas, USA Macau, China ITU World Telecommunications Mobile Entertainment Market Policy Forum June 23rd – June 24th April 21st – April 24th London, UK Lisbon, Portugal
  • 10. PROGRAMMES NEWSDESK (WEEKLY) TelecomTV’s flagship programme, broadcast every Friday since May 2004, covering the latest news and analysis EXECUTIVE INSIGHT (FORTNIGHTLY) A series of high-profile interviews with some of the telecom industry’s most influential leaders and CEOs ASSIGNMENT (MONTHLY) TelecomTV on the road; case studies and real-life examples of ICT being deployed across the world WIRELESS EVOLUTION (MONTHLY) Addressing the rapidly changing mobile industry from technology developments to business models
  • 11. PROGRAMMES CONT… TTV FUTURES (QUARTERLY) A series of viewers surveys that examine the challenges and opportunities posed by key sectors of the global ICT industry THE BOTTOM LINE (MONTHLY) Coverage of the latest business strategies from our studios in the financial heart of the City of London DME: DIGITAL MEDIA ENTERTAINMENT (MONTHLY) Bridging the knowledge gap between the telecoms and the media and entertainment industries PRESS/PLAY (WEEKLY) The new weekly programme from TelecomTV showcases the very latest products, services and applications
  • 12. SPECIAL PROJECTS GREEN PLANET A TelecomTV multimedia initiative to chart the positive impact ICT is having on the environment; in partnership with the GSMA, TIA and proudly sponsored by Ericsson and Juniper • 12 x 10-minute webisodes from around the world • 1 x feature length documentary • 3 x regional screenings with invited audience of special guests • 250-page book (on recycled paper of course!) • Limitless online community of contributors, commentators, partners and observers
  • 13. PRODUCTS & SERVICES ADVERTISING Reach out to our worldwide community or target by region with interactive online advertising on TelecomTV • Website – 728 x 90 Leaderboards – 300 x 250 Mid Page Units – Pre and post-roll video advertising • Mailers – 728 x 90 Leaderboards – 300 x 250 Mid Page Units – Electronic Direct Mailers
  • 14. PRODUCTS & SERVICES SPONSORSHIP Drive demand through ADVERTISING, awareness through BRANDING, and thought leadership through original CONTENT CREATION; the A, B, C of TelecomTV’s sponsorship opportunities around the world and online: • Events – Global – Regional – Technological • Programmes – Weekly – Fortnightly – Monthly
  • 15. PRODUCTS & SERVICES COMMSPACE A completely unique way to host and promote your marcomms content to the TelecomTV community from just £12,000 / €14,400 / $18,000 per annum including: • Online Content Management System • Searchable video archive • News updates from your website • Documents & Downloads section • Events diary • Company profile page • Contact Us page • Measurement tool powered by Google Analytics
  • 16. PRODUCTS & SERVICES WEBINAR+ Go beyond the traditional telephone + PowerPoint style webinar with TelecomTV’s new Webinar+ platform including: • Online hosting; no need for downloads • Audio AND video conferencing over IP • Collaboration tools; IM and interactive whiteboard • Share anything from PowerPoint to video, websites to desktops • Promote to the TelecomTV community and reach decision makers worldwide
  • 17. PRODUCTS & SERVICES COMMUNICATIONS SERVICES All the talent and technology required to create, maintain and develop TelecomTV is retained in-house and is now available to ICT companies like yours to help you create more compelling marketing communications such as: Video Online • Thought leader interviews • Websites • Custom panel discussions • Microsites • Customer testimonials & case studies • Webcasts • Product/|Solution demos • Flash animations/presentations • Keynotes/On-demand presentations • Banner advertising • Corporate videos • Powerpoints
  • 18. PRODUCTS & SERVICES VIRTUAL EVENTS COMING SOON TelecomTV virtual events, greener, cheaper and more collaborative than anything you have ever seen online!
  • 19. CONTACTS Martyn Warwick Jim Reilly Rachel Bailey Editor in Chief Commercial Director Marketing Services Director +44 (0) 20 7448 1091 +44 (0) 207 448 1096 +1 770 919 7366 martyn@telecomtv.com jim.reilly@telecomtv.com +1 770 596 3613 rachel@telecomtv.com Guy Daniels John Jacobs Director of Content Chief Marketing Officer & Megan Evans +44 (0) 20 7448 1090 General Manager, The Americas Customer Services Director guy@telecomtv.com +1.978.852.2014 +44 (0) 20 7448 1076 john.jacobs@telecomtv.com megan@telecomtv.com Ian Scales Neal Moore Simon Wall Managing Editor General Manager, Asia-Pacific Operations Director +44 (0) 20 7448 1090 +65 8192 8150 +44 (0) 20 7448 1075 ian@telecomtv.com neal@telecomtv.com simon@telecomtv.com Leila Makki Mike Shama Reporter Regional Sales Manager, EMEA +44 (0) 20 7448 1086 +44 (0) 207 448 1083 leila@telecomtv.com mike@telecomtv.com TelecomTV Natalie Smith Alex Farrant No 3 London Wall Buildings Producer Sales Executive, UK & Ireland London, EC2M 5PD +44 (0) 20 7448 1093 +44 (0) 207 448 1078 T: +44 (0) 20 7448 1070 natalie@telecomtv.com alex@telecomtv.com F: +44 (0) 20 7448 1099