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Jim Marks-Virtual Results,[object Object],Twitter  @jimmarks,[object Object]
twitter: @jimmarks,[object Object],hashtag: #tomferrySSJM,[object Object],email: jimmarks@virtualresults.net,[object Object],Twitter  @jimmarks,[object Object],Hashtag  #tomferrySSJM,[object Object],power point presentation and my 10 fav (super secret) twitter tools,[object Object]
Tom Ferry Presentation
Tom Ferry Presentation
Tom Ferry Presentation
?,[object Object]
Tom Ferry Presentation
Tom Ferry Presentation
Tom Ferry Presentation
10,[object Object],So what is changing?,[object Object],Its not JUST the medium…  ,[object Object],It’s the MESSAGE.,[object Object]
11,[object Object]
12,[object Object]
Tom Ferry Presentation
Tom Ferry Presentation
“Collectively, our talented and skilled team offers the highest measure of superior services to ensure our clients a unique, sophisticated real estate experience, with the utmost honesty and integrity, unsurpassed marketing, and exceptional negotiating skills.”,[object Object],Wereally care about each ofourclients and will prove it each day we work for you.,[object Object]
But you can participate in the conversation,[object Object],You no longer control the message,[object Object],You don’t get to tell them who you are…,[object Object]
17,[object Object]
Tom Ferry Presentation
Tom Ferry Presentation
Tom Ferry Presentation
“Networked Individualism”,[object Object]
Tom Ferry Presentation
Opportunity ,[object Object]
“The majority of my business comes from my sphere of influence”,[object Object]
25,[object Object],Your New Circle of Influence,[object Object]
Social Media allows encourages the engagement of people just outside your  Current sphere of influence.,[object Object]
But, what IS appropriate engagement?,[object Object],#realtorfail,[object Object]
Office,[object Object],Friends,[object Object]
Office,[object Object],infosphere,[object Object]
Friends,[object Object],statusphere,[object Object]
Friends,[object Object]
32,[object Object]
33,[object Object],What is Twitter?,[object Object]
34,[object Object],Twitter comes in all sizes…,[object Object],I Need a Strategy!,[object Object],Do I want this many Followers?,[object Object],Does this strategy play well with other Strategies?,[object Object]
35,[object Object]
36,[object Object],tweet,[object Object],Twitter is a Broadcast Text Message to the world…,[object Object]
37,[object Object],tweet,[object Object],Twitter is a Broadcast Text Message to the world…,[object Object]
38,[object Object],tweet,[object Object],Twitter is a Conversation?,[object Object]
39,[object Object],tweet,[object Object],Twitter is a Community?,[object Object]
40,[object Object],tweet,[object Object],tweet,[object Object],tweet,[object Object],tweet,[object Object],tweet,[object Object],Twitter is a Community Conversation?,[object Object]
41,[object Object],Uses for Twitter,[object Object],Get News,[object Object],Make Friends,[object Object],Customer Service,[object Object],Build Reputation,[object Object],Traffic Generation,[object Object],Email Replacement,[object Object],Arrange Meet-ups,[object Object],Influence Prospects,[object Object]
42,[object Object]
43,[object Object],Do I need Social Media?,[object Object],Lead Generation? Or Branding?,[object Object],Blog? Twitter? Facebook? Linked In?,[object Object],Do I need Social Media?,[object Object],Can my assistant Twitter for me?,[object Object],WHERE DO I FIND THE TIME?,[object Object],What are my Goals?,[object Object],How do I CONVERT conversations?,[object Object],Will this make me a better Agent?,[object Object],Isn’t This Just For Kids?,[object Object]
44,[object Object],Do I need Social Media?,[object Object],Lead Generation? Or Branding?,[object Object],Blog? Twitter? Facebook? Linked In?,[object Object],Do I need Social Media?,[object Object],Can my assistant Twitter for me?,[object Object],What are my Goals?,[object Object],How do I CONVERT conversations?,[object Object],Will this make me a better Agent?,[object Object],Isn’t This Just For Kids?,[object Object]
45,[object Object],How do I get started?,[object Object]
46,[object Object]
47,[object Object],So, how do you know what to Tweet?,[object Object],or,[object Object],(Why the heck would anybody care about what I am doing…),[object Object]
48,[object Object],Interested vs. Interesting,[object Object]
49,[object Object],Where in the hell is Matt?,[object Object]
50,[object Object],Following Strategies,[object Object],Follower  Strategies,[object Object]
51,[object Object],Following Strategies,[object Object]
52,[object Object],So, WHEN do I tweet…,[object Object],Check in once or twice a day (quickly),[object Object],Get Mobile..,[object Object]
53,[object Object],twitter terminology,[object Object]
54,[object Object],Ok, I get it…  ,[object Object],(more advanced strategies),[object Object]
55,[object Object],Follower  Strategies,[object Object]
56,[object Object],Following Strategies,[object Object]
Begin Following,[object Object],Anyone You Know or Know Of,[object Object],57,[object Object]
Then Follow Who They Follow,[object Object],58,[object Object]
59,[object Object]
60,[object Object],Following Strategies,[object Object]
61,[object Object],Follower Strategies,[object Object],[object Object],[object Object]
63,[object Object],Follower Strategies,[object Object],[object Object]
Take an Interest in your message
Respond in a personal way
Engage immediately,[object Object]
65,[object Object],Cool Twools,[object Object],iPhone: Tweetie, TwitterFon, TweetDeck,[object Object],Blackberry: UberTwitter, TinyTwitter,[object Object],Any Other Phone: M.Twitter.Com,[object Object]
66,[object Object],Cool Twools,[object Object],Twitter to Flickr,[object Object],Twitter to FaceBook,[object Object]
67,[object Object],Cool Twools,[object Object],Jott to Twitter,[object Object]
68,[object Object]

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Tom Ferry Presentation

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