Get Your Website Done
•
0 likes•1,770 views
If you’ve been meaning to revamp your website for a while—but haven’t gotten very far—you aren’t alone. Ready to finally check it off the list? Actionable steps are the way forward. In this talk, we'll go over how to approach your WordPress website like you would a client project and the 12 steps necessary to get it done.
Recommended
More Related Content
What's hot
What's hot (20)
Viewers also liked
Viewers also liked (20)
Similar to Get Your Website Done
Similar to Get Your Website Done (20)
Recently uploaded
Recently uploaded (20)
Get Your Website Done
- 1. ACTIONABLE STEPS FOR DESIGNERS 12 Websited G E T Y O U R DONE
- 2. 22 Jill Anderson I design and develop websites for creative professionals.
- 3. 33 Who you are What you do Why it matters
- 4. 44 1 PICK YOUR NICHE
- 5. 55 Choosing a niche is hard— but totally worth it. Stop worrying about excluding somebody. You will include a lot more people because you’ll know who they are and where to find them.
- 6. 66 Vertical & Horizontal Niches In a vertical niche, you focus on a particular type of client. In a horizontal niche, you focus on providing a particular kind of service.
- 7. 77 Need help picking a niche? The Niche Notebook by Tomas Fransson lists 300+ niches actually picked by real life creative professionals.
- 9. 99 Do work you love and sell it to ideal clients who need it. What do you enjoy doing? What are you best at? What do your clients need most?
- 11. 1111 Competitors can be... People potential clients are considering along with you. People who come up in the same Google searches as you. People in your personal network who provide similar services to you.
- 12. 1212 4 LIST YOUR PAGES
- 13. 1313 The 5 pages you need: Home About Services Work Contact
- 14. 1414 5 DON’T GET HUNG UP
- 15. 1515 It’s perfectly fine to save a blog and newsletter for Phase 2 of your website. You’re either ready to commit now, or you aren’t.
- 16. 1616 If you’re ready to commit to a blog and newsletter... Write 2 or 3 posts so your blog will have some content when you launch your site. Prepare an image and categories/tags for each post. Commit to 1 new blog post, with at least 300 words, once a month. Aim to send out a newsletter once a month.
- 17. 1717 6 CHOOSE YOUR CALL TO ACTION
- 18. 1818 What do you want people to do? Call you? Fill out a form? Sign up for your newsletter? Buy something?
- 19. 1919 Primary vs. Secondary Calls to Action People aren’t always ready for your services right now. Provide a way to stay on their radar.
- 20. 2020 7 WRITE ALL OF THE CONTENT
- 21. 2121 Content First! Open up a new Google Doc, Word document, or your favorite word processor. Add the title of each page at the top of a new page, and add your content. Don’t worry about design yet.
- 22. 2222 Home Explain who you are, what you do, and why it matters. About Tell your personal story in a way ideal clients can relate to.
- 23. 2323 Services Describe your services in a way that shows what really gets delivered. Work Show challenges and solutions. Contact Tell them how to contact you.
- 24. 2424 8 GET PHOTOS TAKEN
- 25. 2525 Get over yourself. Photograph where you work. Don’t use stock photos. Pay attention to quality. Hire a photographer.
- 27. 2727 Select projects for your portfolio. Categorize projects. Write a description for each project, or better yet, consider the case study approach by stating the client’s challenge and your solution. Create images including thumbnails.
- 28. 2828 10 TAKE INSPIRATION & DESIGN
- 29. 2929 What other brands inspire you? Revisit your competitors. Create a style guide.
- 30. 3030 Work on your site during your most productive time. Schedule it like you would a client project. Have a deadline. Use your process. Just get started.
- 31. 3131 11 CODE
- 32. 3232 3 ways to build your site with WordPress Use a page builder. Create a child theme. Be a development ninja / golden unicorn.
- 34. 3434 Test your website across all modern browsers. Make sure you have a 404 page. 301 redirect any old website URLs to the new URLs. Review best practices for SEO. Keep it updated.
- 35. 3535 A few of my favorite designer websites for inspiration: https://grainandmortar.com http://mucca.com https://basicagency.com http://thinkbaseline.com http://kmacdesign.com http://intendcreative.com
- 36. 3636 Want to chat more? Get the slides slideshare.net/jilllynnanderson1/get-your-website-done Get the ebook JillLynnDesign.com/freegift Schedule a free 30-minute chat JillLynnDesign.com/say-hello Tweet @JillLynnDesign