4. Comienzo de MC
Donald
• It all started when the brothers
finished high school and decided
to go to California in the year
1930 where new fields of work
were offered.
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8. • In 1951 McDonald's produced sales of $277,000 in
San Bernardino.
• American Restaurant magazine published an article
about the impressive success of the McDonald's
concept.
9. • in 1952 the brothers had their
first dealer who was Neil Fox
10. • In 1954 appeared Ray Kroc who was the one who
exploited the commercial chain of McDonald’s.
• In 1955 the brothers Ray Kroc became the new
agent for the brothers in the exploitation rights and
created their licensing company McDonald's
System Inc.