1. Yahoo!, Facebook and Social Aggregation Jonathan LeBlanc Technology Evangelist Yahoo! Developer Network Twitter: @jcleblanc

3. What’s our main data discovery system?

4. How do we secure our platform?

6. What’s our main data discovery system?

7. How do we secure our platform?

9. OAuth - Open Authorization

10. OAuth – What Does the End-User See?

11. OAuth – What Does the End-User See?

12. Hybrid Authentication – OpenID + OAuth

14. What’s our main data discovery system?

15. How do we secure our platform?

17. The Yahoo! Query Language Test Consolehttp://developer.yahoo.com/yql/console

18. Querying Languages

20. What’s our main data discovery system?

21. How do we secure our platform?

26. Aims to protect end-users

28. Difficult to configure

30. What’s our main data discovery system?

31. How do we secure our platform?

33. The Update Stream

34. Updates Reach through Relationships

36. Open Source Project

37. Standardizing Social

38. Large number of containers

39. PortableMain Uses: User Profile Data Relationship Data Activity Streams Messaging AJAX & Tool Abstraction Data Pipelining Templating Containers include: YAP, MySpace, iGoogle, Hi5, Orkut, LinkedIn, Friendster, etc.

40. OpenSocial – JavaScript Based API Abstraction Capture user activities osapi.activities.get() Create new activities osapi.activities.create()

42. Ratings, reviews, Flickr, etc.

43. YQL driven API

44. Search links (e.g. facebook.com)

45. Search sources (e.g. Mafia Wars)Filters: Text Query Specific Website Specific Source Geographic Location User Language Date SELECT * FROM social.updates.search WHERE link="www.facebook.com”

47. We use YQL to aggregate external data

49. Questions? http://www.slideshare.net/jcleblanc/yahoo-open-platform-stack http://www.slideshare.net/weberik/yahoo-facebookintegration-4808640