Let Your Talking do the Walking: Sammy James, Founder and CEO Speak2Leads Presented at TADSummit, 15-16 Nov, Lisbon in Stream 2 reviews the successful practical applications of IoT / M2M, WebRTC, Telecom APIs, and the many mash-ups across these capabilities.

2. Companies have huge online marketing
budgets. Online lead gen spending soared
from $22.7 billion in 2009 to 30 billion by
2014.
HOWEVER, slow response to hot online
leads and little follow up on these leads =
missed opportunities and lower sales.
WHY SPEAK2LEADS
The Problem

3. Harvard Business Review (HBR), article
“The Short Life of Online Sales Leads”
March 2011
THE SHORT LIFE OF ONLINE SALES LEADS
“37% responded within an hour, 24%—took over
24 hours to respond. The average first response
was 42 hours”
WHY SPEAK2LEADS
The Problem

4. Speed to lead is
number 1 driver of
conversion
Source: Leads360 Study
SPEED TO LEAD

5. PERSISTENCY
2
3
4
5
6
7
8
9
10
2.74
5.36
0
1
2
3
4
5
6
Not Closed Closed
NumberofDials
Closed leads are
dialed 95% more than
leads that do not
close.
Source: Inside Sales Study

6. Persistence
WHY SPEAK2LEADS
2
3
4
5
6
7
8
9
10
Speed Persistence Conversions
The Solution

7. Internet Lead Response
Speed to contact with Internet leads is the
single largest driver of lead conversion.
Leads called in under 1 minute increases
your conversion rate by 500% above
average.
WHY SPEAK2LEADS
2
3
4
5
6
7
8
9
10
Speed
The Solution

8. Rapid Response
Speak2Leads connects you to your prospect
in about 30 seconds or less.
WHY SPEAK2LEADS
2
3
4
5
6
7
8
9
10
Speed
The Solution

9. Persistence Pays Off
Calling a lead 3 times doubles your chance
of conversion. Calling a lead 5-6 times gets
close to maximum possible contact &
conversion rates.
WHY SPEAK2LEADS
2
3
4
5
6
7
8
9
10
Persistence
The Solution

10. We Do the Follow Up for You
Speak2Leads will keep calling you so you
can reattempt to reach every lead up to 6
times.
WHY SPEAK2LEADS
2
3
4
5
6
7
8
9
10
Persistence
The Solution

11. Close More Deals
You have to speak to your leads to close
them. Speak2Leads helps your sales reps
speak to many more leads by automating
consistent speed and persistent follow up.
WHY SPEAK2LEADS
2
3
4
5
6
7
8
9
10
Conversions
The Solution

12. Close More Deals
You have to speak to your leads to close
them. Speak2Leads helps your sales reps
speak to many more leads by automating
consistent speed and persistent follow up.
WHY SPEAK2LEADS
2
3
4
5
6
7
8
9
10
Conversions
The Solution

13. Measure Your
Performance
We track the phone activity for
every lead. Now you know how
many attempts were made to
connect with each lead.
And the outcome of every call
for each sales rep.
LEAD VISIBILITY
2
3
4
5
6
7
8
9
10

14. 1
2
3
4
5
6
7
8
9
10
11
12
HOW IT WORKS

15. 1
2
3
4
5
6
7
8
9
10
11
12
HOW IT WORKS

16. 1
2
3
4
5
6
7
8
9
10
11
12
HOW IT WORKS

17. 1
2
3
4
5
6
7
8
9
10
11
12
HOW IT WORKS

18. 1
2
3
4
5
6
7
8
9
10
11
12
HOW IT WORKS

19. 1
2
3
4
5
6
7
8
9
10
11
12
THE OPPORTUNITY FOR TELCOS
Offer Speak2Leads To Business Customers
The Speak2Leads business application as part of the integrated solution with Tropo
helps Telcos establish a meaningful position in the rapidly growing online marketing
industry.
Added Value Solution
The Speak2Leads application helps Telco business customers that are investing in
online sales leads increase sales conversion.
Generate Incremental Revenue
Telcos can generate incremental revenue by offering Speak2Leads to their business
customers and charging a per user per month fee or per event fee (i.e. per call
fee between business and lead).

20. 1
2
3
4
5
6
7
8
9
10
11
12
EXHIBITS

21. 1
2
3
4
5
6
7
8
9
10
11
12
S2L ARCHITECTURE
Lead Inquiry Data Via
HTTP, Email, Phone,
Other
Ext. Applications
• Lead Management
• CRM/SFA
• Call Center, Other

22. 1
2
3
4
5
6
7
8
9
10
11
12
S2L ARCHITECTURE
S2L Admin
Self Service
Dashboard, Admin,
Reporting
Web API
Lead Inquiry Data Via
HTTP, Email, Phone,
Other
Ext. Applications
• Lead Management
• CRM/SFA
• Call Center, Other

23. 1
2
3
4
5
6
7
8
9
10
11
12
S2L ARCHITECTURE
S2L Admin
S2L Lead Response Platform
Custom IVR, Lead Valet, Re-attempts, Call Routing, Call Scheduling,
Reverse Call, Recording, Notifications, WebHooks, Reporting, Texting, Call
Notes
Self Service
Dashboard, Admin,
Reporting
Web API
Lead Inquiry Data Via
HTTP, Email, Phone,
Other
Ext. Applications
• Lead Management
• CRM/SFA
• Call Center, Other

24. 1
2
3
4
5
6
7
8
9
10
11
12
S2L ARCHITECTURE
S2L Admin
S2L Lead Response Platform
Custom IVR, Lead Valet, Re-attempts, Call Routing, Call Scheduling,
Reverse Call, Recording, Notifications, WebHooks, Reporting
Self Service
Dashboard, Admin,
Reporting
Web API
Telephony, SMS, Other
DATABASE
Lead Inquiry Data Via
HTTP, Email, Phone,
Other
Ext. Applications
• Lead Management
• CRM/SFA
• Call Center, Other

25. 1
2
3
4
5
6
7
8
9
10
11
12
WHY TROPO
Quality, reliability and robustness of platform

26. 1
2
3
4
5
6
7
8
9
10
11
12
WHY TROPO
Quality, reliability and robustness of platform
Simple, flexible and broad feature set

27. 1
2
3
4
5
6
7
8
9
10
11
12
WHY TROPO
Quality, reliability and robustness of platform
Simple, flexible and broad feature set
Platform infrastructure with international presence and capabilities

28. 1
2
3
4
5
6
7
8
9
10
11
12
WHY TROPO
Quality, reliability and robustness of platform
Simple, flexible and broad feature set
Evolving features help our innovations and development time
Platform infrastructure with international presence and capabilities

29. LET’STALK
E-mail
You can contact us at
info@speak2leads.com
or me directly at
sjames@speak2leads.com
Our address
434 W Cedar St. 4th FL
San Diego, California, 92101
On the web
twitter.com/speak2leads
google+/speak2leads
linkedin/speak2leads
skype: s2l.101
Our Contact Information
2
3
4
5
6
7
8
9
10