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The importance of
field research when
designing for health
workers
James Robertson, Step Two Designs
jamesr@steptwo.com.au // @s2d_jamesr
Step Two Designs (www.steptwo.com.au)

November 2013
“ In 2001, our first

intranet project was
with Hunter Health …

”

Step Two Designs (www.steptwo.com.au)

November 2013
store.steptwo.com.au
Step Two Designs (www.steptwo.com.au)

November 2013
You can’t deliver
effective solutions to
staff you haven’t
personally met
Step Two Designs (www.steptwo.com.au)

November 2013
Whatever you do,
don’t ask staff what
they want
Step Two Designs (www.steptwo.com.au)

November 2013
Stories are
powerful

Step Two Designs (www.steptwo.com.au)

November 2013
PART 1:

Conducting field
research
Step Two Designs (www.steptwo.com.au)

November 2013
Surveys

Focus groups

Step Two Designs (www.steptwo.com.au)

November 2013
Staff interviews
Workplace observation
Contextual inquiry
Other ethnographic techniques
Step Two Designs (www.steptwo.com.au)

November 2013
Staff interviews

Step Two Designs (www.steptwo.com.au)

November 2013
This is not a clipboardcarrying exercise
Step Two Designs (www.steptwo.com.au)

November 2013
Workplace
observation

Step Two Designs (www.steptwo.com.au)

November 2013
Step Two Designs (www.steptwo.com.au)

November 2013
“ Someone showed

me a crumpled piece
of paper …

”

Step Two Designs (www.steptwo.com.au)

November 2013
Contextual inquiry

Step Two Designs (www.steptwo.com.au)

November 2013
“ One person’s desk
was covered in
sticky notes …

Step Two Designs (www.steptwo.com.au)

”
November 2013
Other ethnographic
techniques

Step Two Designs (www.steptwo.com.au)

November 2013
“ It’s not just about

nurses, it’s also linen,
food, HR …

”

Step Two Designs (www.steptwo.com.au)

November 2013
PART 2:

Simple solutions
can be very
effective
Step Two Designs (www.steptwo.com.au)

November 2013
Mayo Clinic
Step Two Designs (www.steptwo.com.au)

November 2013
Mayo Clinic
Step Two Designs (www.steptwo.com.au)

November 2013
Mayo Clinic
Step Two Designs (www.steptwo.com.au)

November 2013
PART 3:

Telling stories
Step Two Designs (www.steptwo.com.au)

November 2013
Stories are
powerful

Step Two Designs (www.steptwo.com.au)

November 2013
Stories articulate
needs and solutions

Step Two Designs (www.steptwo.com.au)

November 2013
Stories drive the
business case

Step Two Designs (www.steptwo.com.au)

November 2013
“ was a fictional
Maggie
87 year old lady …

”

Step Two Designs (www.steptwo.com.au)

November 2013
Field research is
essential in every
design project
Step Two Designs (www.steptwo.com.au)

November 2013
Healthcare
environments are
varied and
challenging
Step Two Designs (www.steptwo.com.au)

November 2013
Field research and
UX can save lives!

Step Two Designs (www.steptwo.com.au)

November 2013
www.steptwo.com.au/papers
The single largest collection of free intranet resources
in the globe, browse for answers on every topic!
www.steptwo.com.au/subscribe
We publish two new articles every month; sign up for
the monthly newsletter to make sure you don’t miss out
Get in touch
Email: jamesr@steptwo.com.au
Twitter: @s2d_jamesr

Step Two Designs (www.steptwo.com.au)

November 2013

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The importance of field research when designing for health workers