SlideShare a Scribd company logo
1 of 48
Rethink Retail: Connecting with Today's Mobile Consumer
Showrooming
Since 2012, there has been a 156%
percent increase in consumers who
purchased a product from a competitor
while in a retail store.
Source: Mobile Consumer Report).
Showrooming is a phenomenon that’s here
to stay.
Sarah Todd, Marketing Manager, ZBD

What are some things our retailers can do?
1
Today’s
Presentation:

2
3

Today’s Mobile Consumer
Their Desired Experience

The Changing Retail Landscape
What Retailers are Doing

Open Discussion
Q&A Period

Throughout
How you can utilize iQmetrix mobile solutions
to move your business forward
1

Today’s Mobile Consumer
Their Desired Experience
Who is today’s consumer?
Connected
High Expectations
Empowered
Showrooming
Busy
Rethink Retail: Connecting with Today's Mobile Consumer
Rethink Retail: Connecting with Today's Mobile Consumer
Rethink Retail: Connecting with Today's Mobile Consumer
Rethink Retail: Connecting with Today's Mobile Consumer
Cross-Channel Shopping
Behavior Study…
57%
Most people (57%) already
research products on a PC
before buying in-store.

38%
38% of shoppers do the
actual showrooming
process (Store-to-online).
www.emarketer.com
XQ Browse for iPad combines the best of online and in-store
experience to attract, engage and educate consumers.
Mounted customer facing or sales assist tool
Massive catalog capacity
Product info across channels
Lower perceived wait time
Training tool for sales staff
Rethink Retail: Connecting with Today's Mobile Consumer
Browse for iPad as a sales assist tool
™

TradeIn

Entice consumers to trade in their old phones.
Lower consumers’ out-of-pocket costs.
Increase trade-in transactions and revenue.
Increase store-visit frequency.
Differentiate your brand from competition.
“XQ TradeIn is so easy to launch and maintain. It is simple
yet engaging. We had customers using this app 30
minutes after we installed it in the store.”
XQ Launch Team, Wireless Communications, Verizon
In summary, today’s consumer wants:
Omnichannel

Speed & Convenience

Consistent shopping
experiences

Apps, browsing, checkout

Instant Info

Deals

Product, pricing and
inventory

Mobile Coupons,
in-store promos

Question: How do retailers deliver these?? (Hint: It’s all via mobile technology.)
2

The Changing Retail
Landscape
What Retailers are Doing
Rethink Retail: Connecting with Today's Mobile Consumer
What Retailers Are Doing
Mobile enables omnichannel.
The reason why Shopkick is so successful is
because we are redefining the arc from the
couch to the store… letting consumers know
what is hot at the store… and then
rewarding them for just showing up in the
store.
Cyriac Roeding, CEO of Shopkick
Retailers are investing
in mobile apps.

83%

of top retailers provide at
least one mobile offering
(i.e. mobile site, iOS app, or Android app)

Source: Cognizant (June 2012).
mobile

 
A complete mobile sales and inventory
management solution that streamlines
in-store operations and delivers ultimate
customer experience.
mobile

Sales (Mobile POS)
!  Checkout anywhere in-store
!  Issue eReceipts
!  Lower hardware cost
!  Maximize floor space
mobile

Inventory
!  Reduce count times
!  Streamline operations
!  Eliminate errors
!  Reduce shrinkage
How much are you writing off?
Rethink Retail: Connecting with Today's Mobile Consumer
Retailers are investing in
data tracking and in-store
mobile connectivity.
Tracking customers via in-store Wi-Fi: Nordstrom
Eye tracking: SideWays is a startup developing technology to track what
customers look in-store
Push deals in-store, in real time: Swirl is a startup that sends real-time,
personalized offers to in-store shoppers’ phones. Google, Nokia and
Qualcomm on similar technology using GPS
Rethink Retail: Connecting with Today's Mobile Consumer
iQmetrix consumer tracking
partners
Retailers are investing in
interactive in-store tech.

74%

of retailers polled believe
developing a more engaging
in-store customer experience
is going to be business critical.

Source: Motorola (May 2012).
In-store tech examples

Source: Motorola (May 2012).
In-store tech examples

Source: Motorola (May 2012).
Rethink Retail: Connecting with Today's Mobile Consumer
™

Shelf

Extend shelf space
Drop ship products not available in-store
Consistent shopping experience across channels
Eliminate risk of carrying high-priced accessories
Rich media, lifestyle features and highlights
Rethink Retail: Connecting with Today's Mobile Consumer
Rethink Retail: Connecting with Today's Mobile Consumer
Rethink Retail: Connecting with Today's Mobile Consumer
Rethink Retail: Connecting with Today's Mobile Consumer
Rethink Retail: Connecting with Today's Mobile Consumer
Rethink Retail: Connecting with Today's Mobile Consumer
Rethink Retail: Connecting with Today's Mobile Consumer
Rethink Retail: Connecting with Today's Mobile Consumer
Rethink Retail: Connecting with Today's Mobile Consumer
Key Takeaways
1

Today’s consumer is looking for a faster, more
convenient way to shop.

2

Retailers are investing in ways to make shopping
experiences more informative, consistent across
channels, efficient and trackable.

3

Mobile technology allows retailers to accomplish
all of these things in the in-store space.
Questions?
www.iQmetrix.com
sales@iQmetrix.com
@iQmetrix
iQmetrix.com | 1.866.iQmetrix

© 2013 iQmetrix. All right reserved. iQmetrix, the iQmetrix logo, RQ4 and other trademarks, service marks, and
designs referenced in this material are the exclusive property of iQmetrix Software Development Corp. and/or its subsidiaries.

More Related Content

What's hot

What Omnichannel Really Means - Forrester Webinar
What Omnichannel Really Means - Forrester WebinarWhat Omnichannel Really Means - Forrester Webinar
What Omnichannel Really Means - Forrester WebinarFreestyle Solutions
 
Rethink Retail: Create the Future of Shopping Today
Rethink Retail: Create the Future of Shopping TodayRethink Retail: Create the Future of Shopping Today
Rethink Retail: Create the Future of Shopping TodayCognizant
 
Three new search technologies: Get the right products now
Three new search technologies: Get the right products nowThree new search technologies: Get the right products now
Three new search technologies: Get the right products nowNational Retail Federation
 
Cognitive technology: putting the AI in retail
Cognitive technology: putting the AI in retailCognitive technology: putting the AI in retail
Cognitive technology: putting the AI in retailPlexure
 
thinkLA Mobile Breakfast 2014 - Coco Jones Presentation
thinkLA Mobile Breakfast 2014 - Coco Jones PresentationthinkLA Mobile Breakfast 2014 - Coco Jones Presentation
thinkLA Mobile Breakfast 2014 - Coco Jones PresentationthinkLA
 
Mobile Marketing Made Easy #RIC15
Mobile Marketing Made Easy #RIC15Mobile Marketing Made Easy #RIC15
Mobile Marketing Made Easy #RIC15G3 Communications
 
Mobility in Retail - Market Research by RapidValue Solutions
Mobility in Retail - Market Research by RapidValue SolutionsMobility in Retail - Market Research by RapidValue Solutions
Mobility in Retail - Market Research by RapidValue SolutionsRapidValue
 
Main takeaways from NRF 2019
Main takeaways from NRF 2019Main takeaways from NRF 2019
Main takeaways from NRF 2019Dassault Systemes
 
Why Artificial Intelligence is a Game Changer for Retail Data
Why Artificial Intelligence is a Game Changer for Retail Data Why Artificial Intelligence is a Game Changer for Retail Data
Why Artificial Intelligence is a Game Changer for Retail Data Kantify
 
A closer look at digital displays
A closer look at digital displaysA closer look at digital displays
A closer look at digital displaysPlexure
 
eCommerce Trends 2016-2017
eCommerce Trends 2016-2017eCommerce Trends 2016-2017
eCommerce Trends 2016-2017Divante
 
eCommerce Trends for 2015
eCommerce Trends for 2015eCommerce Trends for 2015
eCommerce Trends for 2015Grant Morrow
 
Mobile Commerce
Mobile CommerceMobile Commerce
Mobile CommercePayPal
 
Emerging trends in ecommerce marketing for 2017– Adam Bowser review
Emerging trends in ecommerce marketing for 2017– Adam Bowser reviewEmerging trends in ecommerce marketing for 2017– Adam Bowser review
Emerging trends in ecommerce marketing for 2017– Adam Bowser reviewChris Bowser
 
The Connected Shopper - Mobile in Retail
The Connected Shopper - Mobile in RetailThe Connected Shopper - Mobile in Retail
The Connected Shopper - Mobile in RetailTribal DDB Worldwide
 
2011 03-i m-breakthrough-thebravenewworldofretail
2011 03-i m-breakthrough-thebravenewworldofretail2011 03-i m-breakthrough-thebravenewworldofretail
2011 03-i m-breakthrough-thebravenewworldofretailiMedia Connection
 
Retail Industry Analysis 2013
Retail Industry Analysis 2013Retail Industry Analysis 2013
Retail Industry Analysis 2013Propane Studio
 
Demandware Shopping Index | 2015 Q1
Demandware Shopping Index | 2015 Q1Demandware Shopping Index | 2015 Q1
Demandware Shopping Index | 2015 Q1Demandware
 
Adyen presentation
Adyen presentationAdyen presentation
Adyen presentationMax Dodson
 

What's hot (20)

What Omnichannel Really Means - Forrester Webinar
What Omnichannel Really Means - Forrester WebinarWhat Omnichannel Really Means - Forrester Webinar
What Omnichannel Really Means - Forrester Webinar
 
Rethink Retail: Create the Future of Shopping Today
Rethink Retail: Create the Future of Shopping TodayRethink Retail: Create the Future of Shopping Today
Rethink Retail: Create the Future of Shopping Today
 
Three new search technologies: Get the right products now
Three new search technologies: Get the right products nowThree new search technologies: Get the right products now
Three new search technologies: Get the right products now
 
Cognitive technology: putting the AI in retail
Cognitive technology: putting the AI in retailCognitive technology: putting the AI in retail
Cognitive technology: putting the AI in retail
 
thinkLA Mobile Breakfast 2014 - Coco Jones Presentation
thinkLA Mobile Breakfast 2014 - Coco Jones PresentationthinkLA Mobile Breakfast 2014 - Coco Jones Presentation
thinkLA Mobile Breakfast 2014 - Coco Jones Presentation
 
Mobile Marketing Made Easy #RIC15
Mobile Marketing Made Easy #RIC15Mobile Marketing Made Easy #RIC15
Mobile Marketing Made Easy #RIC15
 
Mobility in Retail - Market Research by RapidValue Solutions
Mobility in Retail - Market Research by RapidValue SolutionsMobility in Retail - Market Research by RapidValue Solutions
Mobility in Retail - Market Research by RapidValue Solutions
 
Main takeaways from NRF 2019
Main takeaways from NRF 2019Main takeaways from NRF 2019
Main takeaways from NRF 2019
 
Why Artificial Intelligence is a Game Changer for Retail Data
Why Artificial Intelligence is a Game Changer for Retail Data Why Artificial Intelligence is a Game Changer for Retail Data
Why Artificial Intelligence is a Game Changer for Retail Data
 
A closer look at digital displays
A closer look at digital displaysA closer look at digital displays
A closer look at digital displays
 
eCommerce Trends 2016-2017
eCommerce Trends 2016-2017eCommerce Trends 2016-2017
eCommerce Trends 2016-2017
 
Ecommerce in 2018
Ecommerce in 2018Ecommerce in 2018
Ecommerce in 2018
 
eCommerce Trends for 2015
eCommerce Trends for 2015eCommerce Trends for 2015
eCommerce Trends for 2015
 
Mobile Commerce
Mobile CommerceMobile Commerce
Mobile Commerce
 
Emerging trends in ecommerce marketing for 2017– Adam Bowser review
Emerging trends in ecommerce marketing for 2017– Adam Bowser reviewEmerging trends in ecommerce marketing for 2017– Adam Bowser review
Emerging trends in ecommerce marketing for 2017– Adam Bowser review
 
The Connected Shopper - Mobile in Retail
The Connected Shopper - Mobile in RetailThe Connected Shopper - Mobile in Retail
The Connected Shopper - Mobile in Retail
 
2011 03-i m-breakthrough-thebravenewworldofretail
2011 03-i m-breakthrough-thebravenewworldofretail2011 03-i m-breakthrough-thebravenewworldofretail
2011 03-i m-breakthrough-thebravenewworldofretail
 
Retail Industry Analysis 2013
Retail Industry Analysis 2013Retail Industry Analysis 2013
Retail Industry Analysis 2013
 
Demandware Shopping Index | 2015 Q1
Demandware Shopping Index | 2015 Q1Demandware Shopping Index | 2015 Q1
Demandware Shopping Index | 2015 Q1
 
Adyen presentation
Adyen presentationAdyen presentation
Adyen presentation
 

Viewers also liked

Parceria ASSESPRO e Liberty Seguros - PAP
Parceria ASSESPRO e Liberty Seguros - PAPParceria ASSESPRO e Liberty Seguros - PAP
Parceria ASSESPRO e Liberty Seguros - PAPAssespro Nacional
 
Gabriela mistral
Gabriela mistralGabriela mistral
Gabriela mistralKEVIN257
 
Como aferir corretamente metodo elza
Como aferir corretamente   metodo elzaComo aferir corretamente   metodo elza
Como aferir corretamente metodo elzafabiano felinto
 
Location planning the campsite
Location planning   the campsiteLocation planning   the campsite
Location planning the campsiteLeah_Mitchell
 
Veean Backup & Replication
Veean Backup & ReplicationVeean Backup & Replication
Veean Backup & ReplicationArnaud PAIN
 
Quiste Sinovial, Ganglionar o Ganglión
Quiste Sinovial, Ganglionar o GangliónQuiste Sinovial, Ganglionar o Ganglión
Quiste Sinovial, Ganglionar o GangliónPablo Vollmar
 
Fractura por estres del Sacro
Fractura por estres del SacroFractura por estres del Sacro
Fractura por estres del SacroPablo Vollmar
 
Tratamientos Conservadores de la Fascitis Plantar
Tratamientos Conservadores de la Fascitis PlantarTratamientos Conservadores de la Fascitis Plantar
Tratamientos Conservadores de la Fascitis PlantarJorge
 
Puncion seca de los puntos gatillo
Puncion seca de los puntos gatilloPuncion seca de los puntos gatillo
Puncion seca de los puntos gatilloPablo Vollmar
 
Curso de Auditoria p/ Concurso Dataprev
Curso de Auditoria p/ Concurso DataprevCurso de Auditoria p/ Concurso Dataprev
Curso de Auditoria p/ Concurso DataprevEstratégia Concursos
 
Raciocínio Lógico e Quantitativo p/ Concurso ANVISA
Raciocínio Lógico e Quantitativo p/ Concurso ANVISA Raciocínio Lógico e Quantitativo p/ Concurso ANVISA
Raciocínio Lógico e Quantitativo p/ Concurso ANVISA Estratégia Concursos
 

Viewers also liked (16)

Parceria ASSESPRO e Liberty Seguros - PAP
Parceria ASSESPRO e Liberty Seguros - PAPParceria ASSESPRO e Liberty Seguros - PAP
Parceria ASSESPRO e Liberty Seguros - PAP
 
Gabriela mistral
Gabriela mistralGabriela mistral
Gabriela mistral
 
Como aferir corretamente metodo elza
Como aferir corretamente   metodo elzaComo aferir corretamente   metodo elza
Como aferir corretamente metodo elza
 
Location planning the campsite
Location planning   the campsiteLocation planning   the campsite
Location planning the campsite
 
Estate Planningt
Estate PlanningtEstate Planningt
Estate Planningt
 
Trabajo reum...
Trabajo reum...Trabajo reum...
Trabajo reum...
 
Wsn
WsnWsn
Wsn
 
Trees, Soils and Mulch
Trees, Soils and MulchTrees, Soils and Mulch
Trees, Soils and Mulch
 
Veean Backup & Replication
Veean Backup & ReplicationVeean Backup & Replication
Veean Backup & Replication
 
Quiste Sinovial, Ganglionar o Ganglión
Quiste Sinovial, Ganglionar o GangliónQuiste Sinovial, Ganglionar o Ganglión
Quiste Sinovial, Ganglionar o Ganglión
 
Fractura por estres del Sacro
Fractura por estres del SacroFractura por estres del Sacro
Fractura por estres del Sacro
 
Tratamientos Conservadores de la Fascitis Plantar
Tratamientos Conservadores de la Fascitis PlantarTratamientos Conservadores de la Fascitis Plantar
Tratamientos Conservadores de la Fascitis Plantar
 
Puncion seca de los puntos gatillo
Puncion seca de los puntos gatilloPuncion seca de los puntos gatillo
Puncion seca de los puntos gatillo
 
Curso de Auditoria p/ Concurso Dataprev
Curso de Auditoria p/ Concurso DataprevCurso de Auditoria p/ Concurso Dataprev
Curso de Auditoria p/ Concurso Dataprev
 
Raciocínio Lógico e Quantitativo p/ Concurso ANVISA
Raciocínio Lógico e Quantitativo p/ Concurso ANVISA Raciocínio Lógico e Quantitativo p/ Concurso ANVISA
Raciocínio Lógico e Quantitativo p/ Concurso ANVISA
 
T i c
T    i    cT    i    c
T i c
 

Similar to Rethink Retail: Connecting with Today's Mobile Consumer

The ROI of Empowering Associates Through In-Store Mobility
The ROI of Empowering Associates Through In-Store MobilityThe ROI of Empowering Associates Through In-Store Mobility
The ROI of Empowering Associates Through In-Store MobilityG3 Communications
 
Retail Technology Trends.pdf
Retail Technology Trends.pdfRetail Technology Trends.pdf
Retail Technology Trends.pdfMarie Weaver
 
Makeover: How Mobile Flipped the Shopping Cart
 Makeover: How Mobile Flipped the Shopping Cart Makeover: How Mobile Flipped the Shopping Cart
Makeover: How Mobile Flipped the Shopping CartNational Retail Federation
 
Intro presentation to Footprints for Retail
Intro presentation to Footprints for RetailIntro presentation to Footprints for Retail
Intro presentation to Footprints for RetailFootprints AI
 
How to Rock The Future of Retail – 2020
How to Rock The Future of Retail – 2020 How to Rock The Future of Retail – 2020
How to Rock The Future of Retail – 2020 Saket Toshniwal
 
Retail Technology Trends
Retail Technology TrendsRetail Technology Trends
Retail Technology TrendsMarie Weaver
 
Harnessing the Power Whitepaper-EN.PDF
Harnessing the Power Whitepaper-EN.PDFHarnessing the Power Whitepaper-EN.PDF
Harnessing the Power Whitepaper-EN.PDFEric Simmons
 
Make it Personal: Mobile Engagement, One Shopper at a Time
Make it Personal: Mobile Engagement, One Shopper at a TimeMake it Personal: Mobile Engagement, One Shopper at a Time
Make it Personal: Mobile Engagement, One Shopper at a TimeMobile Marketing Association
 
Retail Technologies and Retail Trends That will Define The Future
Retail Technologies and Retail Trends That will Define The FutureRetail Technologies and Retail Trends That will Define The Future
Retail Technologies and Retail Trends That will Define The FutureRosalie Lauren
 
Mobility in retail
Mobility in retailMobility in retail
Mobility in retailDatafield
 
Retailing Management unit - 5 - IMBA Osmania university
Retailing Management unit - 5 - IMBA Osmania universityRetailing Management unit - 5 - IMBA Osmania university
Retailing Management unit - 5 - IMBA Osmania universityBalasri Kamarapu
 
Driving Growth with Omnichannel Marketing in 2020
Driving Growth with Omnichannel Marketing in 2020Driving Growth with Omnichannel Marketing in 2020
Driving Growth with Omnichannel Marketing in 2020Woobble Digital Agency
 
Marketing Plan for Android App- Footfall for All
Marketing Plan for Android App- Footfall for AllMarketing Plan for Android App- Footfall for All
Marketing Plan for Android App- Footfall for AllRhythm Tyagi
 
Post Pandemic Technology Trends to Change Retail Industry
Post Pandemic Technology Trends to Change Retail IndustryPost Pandemic Technology Trends to Change Retail Industry
Post Pandemic Technology Trends to Change Retail IndustryTakayuki Yamazaki
 
2016 PPAI Expo Presentation: How Mobile Friendly Stores Are Changing the Land...
2016 PPAI Expo Presentation: How Mobile Friendly Stores Are Changing the Land...2016 PPAI Expo Presentation: How Mobile Friendly Stores Are Changing the Land...
2016 PPAI Expo Presentation: How Mobile Friendly Stores Are Changing the Land...Lucy Taylor
 
Retail Mobility Statistics by RapidValue Solutions
Retail Mobility Statistics by RapidValue SolutionsRetail Mobility Statistics by RapidValue Solutions
Retail Mobility Statistics by RapidValue SolutionsRapidValue
 
Junivo Solutions - Smart Touchpoint Platform
Junivo Solutions - Smart Touchpoint PlatformJunivo Solutions - Smart Touchpoint Platform
Junivo Solutions - Smart Touchpoint PlatformMurat Eren
 
Winning the New Digital Consumer with Hyper-Relevance
Winning the New Digital Consumer with Hyper-RelevanceWinning the New Digital Consumer with Hyper-Relevance
Winning the New Digital Consumer with Hyper-RelevanceJoseph M Bradley
 

Similar to Rethink Retail: Connecting with Today's Mobile Consumer (20)

The ROI of Empowering Associates Through In-Store Mobility
The ROI of Empowering Associates Through In-Store MobilityThe ROI of Empowering Associates Through In-Store Mobility
The ROI of Empowering Associates Through In-Store Mobility
 
Retail Technology Trends.pdf
Retail Technology Trends.pdfRetail Technology Trends.pdf
Retail Technology Trends.pdf
 
Makeover: How Mobile Flipped the Shopping Cart
 Makeover: How Mobile Flipped the Shopping Cart Makeover: How Mobile Flipped the Shopping Cart
Makeover: How Mobile Flipped the Shopping Cart
 
Intro presentation to Footprints for Retail
Intro presentation to Footprints for RetailIntro presentation to Footprints for Retail
Intro presentation to Footprints for Retail
 
How to Rock The Future of Retail – 2020
How to Rock The Future of Retail – 2020 How to Rock The Future of Retail – 2020
How to Rock The Future of Retail – 2020
 
Retail Technology Trends
Retail Technology TrendsRetail Technology Trends
Retail Technology Trends
 
Harnessing the Power Whitepaper-EN.PDF
Harnessing the Power Whitepaper-EN.PDFHarnessing the Power Whitepaper-EN.PDF
Harnessing the Power Whitepaper-EN.PDF
 
retailaward0613
retailaward0613retailaward0613
retailaward0613
 
Make it Personal: Mobile Engagement, One Shopper at a Time
Make it Personal: Mobile Engagement, One Shopper at a TimeMake it Personal: Mobile Engagement, One Shopper at a Time
Make it Personal: Mobile Engagement, One Shopper at a Time
 
Retail Technologies and Retail Trends That will Define The Future
Retail Technologies and Retail Trends That will Define The FutureRetail Technologies and Retail Trends That will Define The Future
Retail Technologies and Retail Trends That will Define The Future
 
Mobility in retail
Mobility in retailMobility in retail
Mobility in retail
 
Retailing Management unit - 5 - IMBA Osmania university
Retailing Management unit - 5 - IMBA Osmania universityRetailing Management unit - 5 - IMBA Osmania university
Retailing Management unit - 5 - IMBA Osmania university
 
Driving Growth with Omnichannel Marketing in 2020
Driving Growth with Omnichannel Marketing in 2020Driving Growth with Omnichannel Marketing in 2020
Driving Growth with Omnichannel Marketing in 2020
 
Marketing Plan for Android App- Footfall for All
Marketing Plan for Android App- Footfall for AllMarketing Plan for Android App- Footfall for All
Marketing Plan for Android App- Footfall for All
 
Post Pandemic Technology Trends to Change Retail Industry
Post Pandemic Technology Trends to Change Retail IndustryPost Pandemic Technology Trends to Change Retail Industry
Post Pandemic Technology Trends to Change Retail Industry
 
2016 PPAI Expo Presentation: How Mobile Friendly Stores Are Changing the Land...
2016 PPAI Expo Presentation: How Mobile Friendly Stores Are Changing the Land...2016 PPAI Expo Presentation: How Mobile Friendly Stores Are Changing the Land...
2016 PPAI Expo Presentation: How Mobile Friendly Stores Are Changing the Land...
 
360Mobile Insight Session Slides
360Mobile Insight Session Slides360Mobile Insight Session Slides
360Mobile Insight Session Slides
 
Retail Mobility Statistics by RapidValue Solutions
Retail Mobility Statistics by RapidValue SolutionsRetail Mobility Statistics by RapidValue Solutions
Retail Mobility Statistics by RapidValue Solutions
 
Junivo Solutions - Smart Touchpoint Platform
Junivo Solutions - Smart Touchpoint PlatformJunivo Solutions - Smart Touchpoint Platform
Junivo Solutions - Smart Touchpoint Platform
 
Winning the New Digital Consumer with Hyper-Relevance
Winning the New Digital Consumer with Hyper-RelevanceWinning the New Digital Consumer with Hyper-Relevance
Winning the New Digital Consumer with Hyper-Relevance
 

More from iQmetrixCorp

Project Retail: Driving Growth
Project Retail: Driving GrowthProject Retail: Driving Growth
Project Retail: Driving GrowthiQmetrixCorp
 
Advanced BI: Take Business Intelligence to the Next Level
Advanced BI: Take Business Intelligence to the Next LevelAdvanced BI: Take Business Intelligence to the Next Level
Advanced BI: Take Business Intelligence to the Next LeveliQmetrixCorp
 
iQmetrix Maps: Data Visualization for Your Business
iQmetrix Maps: Data Visualization for Your BusinessiQmetrix Maps: Data Visualization for Your Business
iQmetrix Maps: Data Visualization for Your BusinessiQmetrixCorp
 
Building Reports in Business Intelligence
Building Reports in Business IntelligenceBuilding Reports in Business Intelligence
Building Reports in Business IntelligenceiQmetrixCorp
 
The Reality of the Employee Experience
The Reality of the Employee ExperienceThe Reality of the Employee Experience
The Reality of the Employee ExperienceiQmetrixCorp
 
RQ Retail Management: Proven Fraud Prevention Strategies
RQ Retail Management: Proven Fraud Prevention StrategiesRQ Retail Management: Proven Fraud Prevention Strategies
RQ Retail Management: Proven Fraud Prevention StrategiesiQmetrixCorp
 
RQ Retail Management: Connecting the Inventory Dots
RQ Retail Management: Connecting the Inventory DotsRQ Retail Management: Connecting the Inventory Dots
RQ Retail Management: Connecting the Inventory DotsiQmetrixCorp
 
RQ Retail Management: Taking Numbers from Good to Great
RQ Retail Management: Taking Numbers from Good to GreatRQ Retail Management: Taking Numbers from Good to Great
RQ Retail Management: Taking Numbers from Good to GreatiQmetrixCorp
 
RQ Retail Management: Top 10 Countdown
RQ Retail Management: Top 10 CountdownRQ Retail Management: Top 10 Countdown
RQ Retail Management: Top 10 CountdowniQmetrixCorp
 
Creating the Ultimate Wireless Retail Space
Creating the Ultimate Wireless Retail SpaceCreating the Ultimate Wireless Retail Space
Creating the Ultimate Wireless Retail SpaceiQmetrixCorp
 
Reality of the Consumer Experience
Reality of the Consumer ExperienceReality of the Consumer Experience
Reality of the Consumer ExperienceiQmetrixCorp
 
Mobile Retail Strategies
Mobile Retail StrategiesMobile Retail Strategies
Mobile Retail StrategiesiQmetrixCorp
 
Designing Next Gen Retail Places
Designing Next Gen Retail PlacesDesigning Next Gen Retail Places
Designing Next Gen Retail PlacesiQmetrixCorp
 
Engage, Interact and Grow with Social Media with Allan and Farshid
Engage, Interact and Grow with Social Media with Allan and FarshidEngage, Interact and Grow with Social Media with Allan and Farshid
Engage, Interact and Grow with Social Media with Allan and FarshidiQmetrixCorp
 
Raise Your Voice with Brian and Megan
Raise Your Voice with Brian and MeganRaise Your Voice with Brian and Megan
Raise Your Voice with Brian and MeganiQmetrixCorp
 
Financial Confidence with Karrie
Financial Confidence with KarrieFinancial Confidence with Karrie
Financial Confidence with KarrieiQmetrixCorp
 
High Impact Reporting with Kris and Megan
High Impact Reporting with Kris and MeganHigh Impact Reporting with Kris and Megan
High Impact Reporting with Kris and MeganiQmetrixCorp
 
Effective Commission Strategies Panel with Stacy
Effective Commission Strategies Panel with StacyEffective Commission Strategies Panel with Stacy
Effective Commission Strategies Panel with StacyiQmetrixCorp
 
Where Do You Rank with Stacy
Where Do You Rank with StacyWhere Do You Rank with Stacy
Where Do You Rank with StacyiQmetrixCorp
 
You Don't Know What You Don't Know with Stacy
You Don't Know What You Don't Know with StacyYou Don't Know What You Don't Know with Stacy
You Don't Know What You Don't Know with StacyiQmetrixCorp
 

More from iQmetrixCorp (20)

Project Retail: Driving Growth
Project Retail: Driving GrowthProject Retail: Driving Growth
Project Retail: Driving Growth
 
Advanced BI: Take Business Intelligence to the Next Level
Advanced BI: Take Business Intelligence to the Next LevelAdvanced BI: Take Business Intelligence to the Next Level
Advanced BI: Take Business Intelligence to the Next Level
 
iQmetrix Maps: Data Visualization for Your Business
iQmetrix Maps: Data Visualization for Your BusinessiQmetrix Maps: Data Visualization for Your Business
iQmetrix Maps: Data Visualization for Your Business
 
Building Reports in Business Intelligence
Building Reports in Business IntelligenceBuilding Reports in Business Intelligence
Building Reports in Business Intelligence
 
The Reality of the Employee Experience
The Reality of the Employee ExperienceThe Reality of the Employee Experience
The Reality of the Employee Experience
 
RQ Retail Management: Proven Fraud Prevention Strategies
RQ Retail Management: Proven Fraud Prevention StrategiesRQ Retail Management: Proven Fraud Prevention Strategies
RQ Retail Management: Proven Fraud Prevention Strategies
 
RQ Retail Management: Connecting the Inventory Dots
RQ Retail Management: Connecting the Inventory DotsRQ Retail Management: Connecting the Inventory Dots
RQ Retail Management: Connecting the Inventory Dots
 
RQ Retail Management: Taking Numbers from Good to Great
RQ Retail Management: Taking Numbers from Good to GreatRQ Retail Management: Taking Numbers from Good to Great
RQ Retail Management: Taking Numbers from Good to Great
 
RQ Retail Management: Top 10 Countdown
RQ Retail Management: Top 10 CountdownRQ Retail Management: Top 10 Countdown
RQ Retail Management: Top 10 Countdown
 
Creating the Ultimate Wireless Retail Space
Creating the Ultimate Wireless Retail SpaceCreating the Ultimate Wireless Retail Space
Creating the Ultimate Wireless Retail Space
 
Reality of the Consumer Experience
Reality of the Consumer ExperienceReality of the Consumer Experience
Reality of the Consumer Experience
 
Mobile Retail Strategies
Mobile Retail StrategiesMobile Retail Strategies
Mobile Retail Strategies
 
Designing Next Gen Retail Places
Designing Next Gen Retail PlacesDesigning Next Gen Retail Places
Designing Next Gen Retail Places
 
Engage, Interact and Grow with Social Media with Allan and Farshid
Engage, Interact and Grow with Social Media with Allan and FarshidEngage, Interact and Grow with Social Media with Allan and Farshid
Engage, Interact and Grow with Social Media with Allan and Farshid
 
Raise Your Voice with Brian and Megan
Raise Your Voice with Brian and MeganRaise Your Voice with Brian and Megan
Raise Your Voice with Brian and Megan
 
Financial Confidence with Karrie
Financial Confidence with KarrieFinancial Confidence with Karrie
Financial Confidence with Karrie
 
High Impact Reporting with Kris and Megan
High Impact Reporting with Kris and MeganHigh Impact Reporting with Kris and Megan
High Impact Reporting with Kris and Megan
 
Effective Commission Strategies Panel with Stacy
Effective Commission Strategies Panel with StacyEffective Commission Strategies Panel with Stacy
Effective Commission Strategies Panel with Stacy
 
Where Do You Rank with Stacy
Where Do You Rank with StacyWhere Do You Rank with Stacy
Where Do You Rank with Stacy
 
You Don't Know What You Don't Know with Stacy
You Don't Know What You Don't Know with StacyYou Don't Know What You Don't Know with Stacy
You Don't Know What You Don't Know with Stacy
 

Recently uploaded

UWB Technology for Enhanced Indoor and Outdoor Positioning in Physiological M...
UWB Technology for Enhanced Indoor and Outdoor Positioning in Physiological M...UWB Technology for Enhanced Indoor and Outdoor Positioning in Physiological M...
UWB Technology for Enhanced Indoor and Outdoor Positioning in Physiological M...UbiTrack UK
 
NIST Cybersecurity Framework (CSF) 2.0 Workshop
NIST Cybersecurity Framework (CSF) 2.0 WorkshopNIST Cybersecurity Framework (CSF) 2.0 Workshop
NIST Cybersecurity Framework (CSF) 2.0 WorkshopBachir Benyammi
 
20230202 - Introduction to tis-py
20230202 - Introduction to tis-py20230202 - Introduction to tis-py
20230202 - Introduction to tis-pyJamie (Taka) Wang
 
IaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdf
IaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdfIaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdf
IaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdfDaniel Santiago Silva Capera
 
Igniting Next Level Productivity with AI-Infused Data Integration Workflows
Igniting Next Level Productivity with AI-Infused Data Integration WorkflowsIgniting Next Level Productivity with AI-Infused Data Integration Workflows
Igniting Next Level Productivity with AI-Infused Data Integration WorkflowsSafe Software
 
COMPUTER 10: Lesson 7 - File Storage and Online Collaboration
COMPUTER 10: Lesson 7 - File Storage and Online CollaborationCOMPUTER 10: Lesson 7 - File Storage and Online Collaboration
COMPUTER 10: Lesson 7 - File Storage and Online Collaborationbruanjhuli
 
Empowering Africa's Next Generation: The AI Leadership Blueprint
Empowering Africa's Next Generation: The AI Leadership BlueprintEmpowering Africa's Next Generation: The AI Leadership Blueprint
Empowering Africa's Next Generation: The AI Leadership BlueprintMahmoud Rabie
 
IESVE Software for Florida Code Compliance Using ASHRAE 90.1-2019
IESVE Software for Florida Code Compliance Using ASHRAE 90.1-2019IESVE Software for Florida Code Compliance Using ASHRAE 90.1-2019
IESVE Software for Florida Code Compliance Using ASHRAE 90.1-2019IES VE
 
Introduction to Matsuo Laboratory (ENG).pptx
Introduction to Matsuo Laboratory (ENG).pptxIntroduction to Matsuo Laboratory (ENG).pptx
Introduction to Matsuo Laboratory (ENG).pptxMatsuo Lab
 
Crea il tuo assistente AI con lo Stregatto (open source python framework)
Crea il tuo assistente AI con lo Stregatto (open source python framework)Crea il tuo assistente AI con lo Stregatto (open source python framework)
Crea il tuo assistente AI con lo Stregatto (open source python framework)Commit University
 
KubeConEU24-Monitoring Kubernetes and Cloud Spend with OpenCost
KubeConEU24-Monitoring Kubernetes and Cloud Spend with OpenCostKubeConEU24-Monitoring Kubernetes and Cloud Spend with OpenCost
KubeConEU24-Monitoring Kubernetes and Cloud Spend with OpenCostMatt Ray
 
Meet the new FSP 3000 M-Flex800™
Meet the new FSP 3000 M-Flex800™Meet the new FSP 3000 M-Flex800™
Meet the new FSP 3000 M-Flex800™Adtran
 
The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...
The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...
The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...Aggregage
 
Machine Learning Model Validation (Aijun Zhang 2024).pdf
Machine Learning Model Validation (Aijun Zhang 2024).pdfMachine Learning Model Validation (Aijun Zhang 2024).pdf
Machine Learning Model Validation (Aijun Zhang 2024).pdfAijun Zhang
 
Using IESVE for Loads, Sizing and Heat Pump Modeling to Achieve Decarbonization
Using IESVE for Loads, Sizing and Heat Pump Modeling to Achieve DecarbonizationUsing IESVE for Loads, Sizing and Heat Pump Modeling to Achieve Decarbonization
Using IESVE for Loads, Sizing and Heat Pump Modeling to Achieve DecarbonizationIES VE
 
Building Your Own AI Instance (TBLC AI )
Building Your Own AI Instance (TBLC AI )Building Your Own AI Instance (TBLC AI )
Building Your Own AI Instance (TBLC AI )Brian Pichman
 
Salesforce Miami User Group Event - 1st Quarter 2024
Salesforce Miami User Group Event - 1st Quarter 2024Salesforce Miami User Group Event - 1st Quarter 2024
Salesforce Miami User Group Event - 1st Quarter 2024SkyPlanner
 
Computer 10: Lesson 10 - Online Crimes and Hazards
Computer 10: Lesson 10 - Online Crimes and HazardsComputer 10: Lesson 10 - Online Crimes and Hazards
Computer 10: Lesson 10 - Online Crimes and HazardsSeth Reyes
 

Recently uploaded (20)

UWB Technology for Enhanced Indoor and Outdoor Positioning in Physiological M...
UWB Technology for Enhanced Indoor and Outdoor Positioning in Physiological M...UWB Technology for Enhanced Indoor and Outdoor Positioning in Physiological M...
UWB Technology for Enhanced Indoor and Outdoor Positioning in Physiological M...
 
20150722 - AGV
20150722 - AGV20150722 - AGV
20150722 - AGV
 
NIST Cybersecurity Framework (CSF) 2.0 Workshop
NIST Cybersecurity Framework (CSF) 2.0 WorkshopNIST Cybersecurity Framework (CSF) 2.0 Workshop
NIST Cybersecurity Framework (CSF) 2.0 Workshop
 
20230202 - Introduction to tis-py
20230202 - Introduction to tis-py20230202 - Introduction to tis-py
20230202 - Introduction to tis-py
 
IaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdf
IaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdfIaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdf
IaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdf
 
Igniting Next Level Productivity with AI-Infused Data Integration Workflows
Igniting Next Level Productivity with AI-Infused Data Integration WorkflowsIgniting Next Level Productivity with AI-Infused Data Integration Workflows
Igniting Next Level Productivity with AI-Infused Data Integration Workflows
 
COMPUTER 10: Lesson 7 - File Storage and Online Collaboration
COMPUTER 10: Lesson 7 - File Storage and Online CollaborationCOMPUTER 10: Lesson 7 - File Storage and Online Collaboration
COMPUTER 10: Lesson 7 - File Storage and Online Collaboration
 
Empowering Africa's Next Generation: The AI Leadership Blueprint
Empowering Africa's Next Generation: The AI Leadership BlueprintEmpowering Africa's Next Generation: The AI Leadership Blueprint
Empowering Africa's Next Generation: The AI Leadership Blueprint
 
IESVE Software for Florida Code Compliance Using ASHRAE 90.1-2019
IESVE Software for Florida Code Compliance Using ASHRAE 90.1-2019IESVE Software for Florida Code Compliance Using ASHRAE 90.1-2019
IESVE Software for Florida Code Compliance Using ASHRAE 90.1-2019
 
Introduction to Matsuo Laboratory (ENG).pptx
Introduction to Matsuo Laboratory (ENG).pptxIntroduction to Matsuo Laboratory (ENG).pptx
Introduction to Matsuo Laboratory (ENG).pptx
 
Crea il tuo assistente AI con lo Stregatto (open source python framework)
Crea il tuo assistente AI con lo Stregatto (open source python framework)Crea il tuo assistente AI con lo Stregatto (open source python framework)
Crea il tuo assistente AI con lo Stregatto (open source python framework)
 
201610817 - edge part1
201610817 - edge part1201610817 - edge part1
201610817 - edge part1
 
KubeConEU24-Monitoring Kubernetes and Cloud Spend with OpenCost
KubeConEU24-Monitoring Kubernetes and Cloud Spend with OpenCostKubeConEU24-Monitoring Kubernetes and Cloud Spend with OpenCost
KubeConEU24-Monitoring Kubernetes and Cloud Spend with OpenCost
 
Meet the new FSP 3000 M-Flex800™
Meet the new FSP 3000 M-Flex800™Meet the new FSP 3000 M-Flex800™
Meet the new FSP 3000 M-Flex800™
 
The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...
The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...
The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...
 
Machine Learning Model Validation (Aijun Zhang 2024).pdf
Machine Learning Model Validation (Aijun Zhang 2024).pdfMachine Learning Model Validation (Aijun Zhang 2024).pdf
Machine Learning Model Validation (Aijun Zhang 2024).pdf
 
Using IESVE for Loads, Sizing and Heat Pump Modeling to Achieve Decarbonization
Using IESVE for Loads, Sizing and Heat Pump Modeling to Achieve DecarbonizationUsing IESVE for Loads, Sizing and Heat Pump Modeling to Achieve Decarbonization
Using IESVE for Loads, Sizing and Heat Pump Modeling to Achieve Decarbonization
 
Building Your Own AI Instance (TBLC AI )
Building Your Own AI Instance (TBLC AI )Building Your Own AI Instance (TBLC AI )
Building Your Own AI Instance (TBLC AI )
 
Salesforce Miami User Group Event - 1st Quarter 2024
Salesforce Miami User Group Event - 1st Quarter 2024Salesforce Miami User Group Event - 1st Quarter 2024
Salesforce Miami User Group Event - 1st Quarter 2024
 
Computer 10: Lesson 10 - Online Crimes and Hazards
Computer 10: Lesson 10 - Online Crimes and HazardsComputer 10: Lesson 10 - Online Crimes and Hazards
Computer 10: Lesson 10 - Online Crimes and Hazards
 

Rethink Retail: Connecting with Today's Mobile Consumer

  • 2. Showrooming Since 2012, there has been a 156% percent increase in consumers who purchased a product from a competitor while in a retail store. Source: Mobile Consumer Report).
  • 3. Showrooming is a phenomenon that’s here to stay. Sarah Todd, Marketing Manager, ZBD What are some things our retailers can do?
  • 4. 1 Today’s Presentation: 2 3 Today’s Mobile Consumer Their Desired Experience The Changing Retail Landscape What Retailers are Doing Open Discussion Q&A Period Throughout How you can utilize iQmetrix mobile solutions to move your business forward
  • 6. Who is today’s consumer? Connected High Expectations Empowered Showrooming Busy
  • 11. Cross-Channel Shopping Behavior Study… 57% Most people (57%) already research products on a PC before buying in-store. 38% 38% of shoppers do the actual showrooming process (Store-to-online). www.emarketer.com
  • 12. XQ Browse for iPad combines the best of online and in-store experience to attract, engage and educate consumers.
  • 13. Mounted customer facing or sales assist tool Massive catalog capacity Product info across channels Lower perceived wait time Training tool for sales staff
  • 15. Browse for iPad as a sales assist tool
  • 16. ™ TradeIn Entice consumers to trade in their old phones. Lower consumers’ out-of-pocket costs. Increase trade-in transactions and revenue. Increase store-visit frequency. Differentiate your brand from competition.
  • 17. “XQ TradeIn is so easy to launch and maintain. It is simple yet engaging. We had customers using this app 30 minutes after we installed it in the store.” XQ Launch Team, Wireless Communications, Verizon
  • 18. In summary, today’s consumer wants: Omnichannel Speed & Convenience Consistent shopping experiences Apps, browsing, checkout Instant Info Deals Product, pricing and inventory Mobile Coupons, in-store promos Question: How do retailers deliver these?? (Hint: It’s all via mobile technology.)
  • 22. Mobile enables omnichannel. The reason why Shopkick is so successful is because we are redefining the arc from the couch to the store… letting consumers know what is hot at the store… and then rewarding them for just showing up in the store. Cyriac Roeding, CEO of Shopkick
  • 23. Retailers are investing in mobile apps. 83% of top retailers provide at least one mobile offering (i.e. mobile site, iOS app, or Android app) Source: Cognizant (June 2012).
  • 24. mobile   A complete mobile sales and inventory management solution that streamlines in-store operations and delivers ultimate customer experience.
  • 25. mobile Sales (Mobile POS) !  Checkout anywhere in-store !  Issue eReceipts !  Lower hardware cost !  Maximize floor space
  • 26. mobile Inventory !  Reduce count times !  Streamline operations !  Eliminate errors !  Reduce shrinkage
  • 27. How much are you writing off?
  • 29. Retailers are investing in data tracking and in-store mobile connectivity. Tracking customers via in-store Wi-Fi: Nordstrom Eye tracking: SideWays is a startup developing technology to track what customers look in-store Push deals in-store, in real time: Swirl is a startup that sends real-time, personalized offers to in-store shoppers’ phones. Google, Nokia and Qualcomm on similar technology using GPS
  • 32. Retailers are investing in interactive in-store tech. 74% of retailers polled believe developing a more engaging in-store customer experience is going to be business critical. Source: Motorola (May 2012).
  • 33. In-store tech examples Source: Motorola (May 2012).
  • 34. In-store tech examples Source: Motorola (May 2012).
  • 36. ™ Shelf Extend shelf space Drop ship products not available in-store Consistent shopping experience across channels Eliminate risk of carrying high-priced accessories Rich media, lifestyle features and highlights
  • 46. Key Takeaways 1 Today’s consumer is looking for a faster, more convenient way to shop. 2 Retailers are investing in ways to make shopping experiences more informative, consistent across channels, efficient and trackable. 3 Mobile technology allows retailers to accomplish all of these things in the in-store space.
  • 48. iQmetrix.com | 1.866.iQmetrix © 2013 iQmetrix. All right reserved. iQmetrix, the iQmetrix logo, RQ4 and other trademarks, service marks, and designs referenced in this material are the exclusive property of iQmetrix Software Development Corp. and/or its subsidiaries.