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Summer Startup Academy Session 3 with Luigi Montanez

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Hypepotamus
Hypepotamus

Up, up, and away! Luigi Montanez, Founding Engineer at Upworthy.com, the most viral site on the Internet explains how shareability + clickability = virality. Upworthy has outpaced the Huffington Post and Business Insider and is now garnernering 10+ million unique views monthly.

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ENGINEERING VIRALITY @ LUIGI MONTANEZ, FOUNDING ENGINEER #SummerStartupAcademy @Hypepotamus
#SummerStartupAcademy @Hypepotamus
#SummerStartupAcademy @Hypepotamus
#SummerStartupAcademy @Hypepotamus
#SummerStartupAcademy @Hypepotamus
#SummerStartupAcademy @Hypepotamus
VIRALITY = SHARES PER VIEW x CLICKS PER SHARE SHAREABILITY x CLICKABILITY #SummerStartupAcademy @Hypepotamus
VIRALITY = SHAREABILITY x CLICKABILITY #SummerStartupAcademy @Hypepotamus
SHAREABILITY #SummerStartupAcademy @Hypepotamus
#SummerStartupAcademy @Hypepotamus
CLICKABILITY #SummerStartupAcademy @Hypepotamus
#SummerStartupAcademy @Hypepotamus
25 HEADLINES FOR EACH PIECE OF CONTENT #SummerStartupAcademy @Hypepotamus
#SummerStartupAcademy @Hypepotamus
#SummerStartupAcademy @Hypepotamus
#SummerStartupAcademy @Hypepotamus
TAKEAWAYS • FOCUS ON YOUR CORE FORMULA • MEASURE AND EXPERIMENT • START WITH POPULAR, OFF-THE-SHELF TECHNOLOGY • BUILD CUSTOM SOLUTIONS WHEN YOU REALLY NEED THEM #SummerStartupAcademy @Hypepotamus
luigi@upworthy.com @1uigi #SummerStartupAcademy @Hypepotamus

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