Greenstein Landsman Social Media Jungle

The Social Media Jungle ,[object Object]

Remember… ,[object Object],[object Object]

Early Blogs ,[object Object],[object Object]

Original Citizen Journalism ,[object Object]

Someday our tools will probably seem equally primitive.

Death Of JFK The Assassination of John F. Kennedy was a defining moment in television .

Jon Stewart/Tucker Carlson “I won’t be your monkey”

Pundits Predicted ,[object Object],[object Object],[object Object],[object Object],[object Object]

The 3-Screen world ,[object Object],[object Object],[object Object]

What works on TV doesn’t always work on computer ,[object Object],[object Object]

What works on a compuer doesn’t always work on TV ,[object Object],[object Object],Photo credit: http://picasaweb.google.com/wzachry

Consumers dwell in an increasing Multiscreen World: ,[object Object],[object Object],[object Object]

Who’s Tube? ,[object Object],[object Object],http://www.comscore.com/press/release.asp?press=2223

Budget Discussion ,[object Object],[object Object],[object Object],$$$ $ to $$

3 Screens In Summary ,[object Object],[object Object],[object Object],[object Object]

Social Media Discussion ,[object Object],[object Object],[object Object],[object Object]

Trans-Media and the Heroes Phenomenon

Not Just a TV Show ,[object Object],[object Object],[object Object]

Sponsorship built into the plot

Sprint-sponsored content/contest for next season Hero ,[object Object]

Learning? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Feed the engines ,[object Object],[object Object],[object Object]

The brand that is Chris Brogan or Robert Scoble ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Take-Aways – What Old Media can teach new media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

… More takeaways ,[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Greenstein Landsman Social Media Jungle

Recommended

Recommended

More Related Content

What's hot

What's hot (20)

Viewers also liked

Viewers also liked (6)

Similar to Greenstein Landsman Social Media Jungle

Similar to Greenstein Landsman Social Media Jungle (20)

More from Howard Greenstein

More from Howard Greenstein (6)

Recently uploaded

Recently uploaded (20)

Greenstein Landsman Social Media Jungle