Eight ways to double your sales team's productivity #b2bmx
1. #B2BMX
Eight Ways to DOUBLE Your Sales
Team’s Productivity
Matt Heinz
President, Heinz Marketing
@heinzmarketing
2. #B2BMX
Housekeeping
• Copy of this deck
• Offers for you
• Full Funnel Marketing – The Book!
• Modern Marketer’s Field Guide
• B2B Sales & Marketing Metrics Best Practices Guide
• Matt’s Award-Winning* Smoked Bacon Recipe
• Send me an email (matt@heinzmarketing.com) or bring me a business card noting
what you want
3. #B2BMX
1. How many of you produce content for your
sales team?
2. How many are frustrated with how sales
uses your content?
Show of hands….
8. #B2BMX
1. Do the math (quantify what success looks like)
2. Create a clear customer profile
3. Map the sales and buying process
4. Plan to fire lots of bullets
Four steps to a better plan
19. #B2BMX
Housekeeping
• Copy of this deck
• Offers for you
• Modern Marketer’s Field Guide
• B2B Sales & Marketing Metrics Best Practices Guide
• Matt’s Award-Winning* Smoked Bacon Recipe
• Send me an email (matt@heinzmarketing.com) or bring me a business card noting
what you want