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Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules

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Jeff Johnson's presentation "Psych 101: The Psychological Basis for UI Design Rules" at Google, July 16, 2008, co-sponsored by BayCHI and IxDA: http://www.baychi.org/bof/ixd/20080716/

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Psychological Basis for UI Design Rules Jeff Johnson UI Wizards, Inc. 1
Many HCI researchers and practitioners have offered UI Design Guidelines 2
UI Design Guidelines (Nielsen Molich, 1993) Visibility of system status  Match between system real world  User control freedom  Consistency standards  Error prevention  Recognition rather than recall  Flexibility efficiency of use  Aesthetic minimalist design  Help users recognize, diagnose, recover from errors  Provide online documentation help  3
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules
Jeff Johnson: Psych 101: The Psychological Basis for UI Design Rules

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  • 3. UI Design Guidelines (Nielsen Molich, 1993) Visibility of system status  Match between system real world  User control freedom  Consistency standards  Error prevention  Recognition rather than recall  Flexibility efficiency of use  Aesthetic minimalist design  Help users recognize, diagnose, recover from errors  Provide online documentation help  3