1. http://www.plmmarketplace.com THE Place to showcase your solutions and drive business Fundamentals and new business approaches for Solutions Providers Jacques Bidault PLM MarketPlace Program Manager Anthony Rosendo PLM MarketPlace Project Manager
2. Whatis PLM MarketPlace? An e-business portal that connects Solution Providers with customers and DS VARs … gives you access to every Value Added Resellers Members of our program one single contract… Solutions Providers 147 solutions from 26 providers (Software,Hardware,Services) Reseller 88 WW DS VARs members, 482 Sales people in 34 countries Customers Business needs Access to a worldwide network of resellers with one single contract An innovative universe for new business opportunities customers and partners communities
3. Solution providers can easily manage business opportunities Solution providers VAR VAR Customers 1. VAR log opportunity / solution provider validates 2. Provide presales support, give conditions Solution providers VAR Customers VAR 3. Present order (PO) and license (EULA) signed 4. Send One Shot Agreement including PO and EULA Solution providers VAR Customers 5. Collect cash / grant completion fee
4. 2009: an opportunity for Alliance Partners Marketing & Sales Traditionally, customer demand resulted from EOM prescription or partners’ marketing New buying processes start with online search, this is where PLM MarketPlace is Inbound marketing Outbound marketing Focus: Getting found by customers Focus: Finding customers Email marketing Print ads, TV ads, PR Trade shows Telemarketing Content Search Engine Optimization Social media Search Engine Advertising Customers are passive and get interrupted Need time to grow new online community Antispam, VOD,… make it less effective Proactive customers find info and subscribe A quick & effective way to reach prospects Less barriers means cheaper leads sources of B2B leads Inbound Marketing is gaining momentum on B2B PLM MarketPlace leverages both sources of leads Source: Direct Mail 6% Trade Shows 8% Print ads, PR, etc. 26% Telemarketing 11% Email Marketing 13% Search Engine Advertising 11% Start inbound marketing with us in 2009 to be full speed after crisis Social media 9% Search Engine Optimization 16%
19. It works! Hereis a real winback story*… by Business drivers Airlines’ market Aerospace manufacturer improve position by becoming systems integrator renew flight experiences (e.g. In Flight entertainment) Need for complete Numerical development and simulation Solutions Reasons for this competitive win Consultative selling approach helped understand key expectations and propose the right project The DS VAR could provide a complete solution to answer all customer’s product lifecycleneeds: + tolerancing Smarteam kinematics PDM integ. cabling PLM Express Data Quality Sales cfg. Ask us for more about partners’ successes * Customer nameis not public, askyour DS contacts
20. What are the benefits for the Solution Providers ? PLM MarketPlace helps each actor concentrate on what he does best: VARs are selling, Solution Providers support them Improved Top Line (Revenue) More sales reps = more business Start interacting with DS VARs and detect potential reseller Improved Bottom Line (Costs) Extended Sales forceNo fees taken by the PLM MarketPlace on transactions Better Risks Management Keep control on your business opportunities Solution Providers Improved Brand awareness (Provider label) Be identified as a PLM MarketPlace Solution Provider Customers and resellers talk in their local languages Improved competitive positioning Your offer is promoted by customer’s favorite VAR Exclusive discounts, offerbundled with DS products
21. How to enter the MarketPlace 5. Getindividual login and password 6. Publish the label and startdoing business with DS resellers 3. Send sales and marketing documents 1. Ask for the Referenced Partner Agreement 4. Senddetails of people accessing to the MarketPlace 2. Send the signedcontract back
22. Your PLM MarketPlace contacts – sales.plmmarketplace@3ds.com Jacques BIDAULT, Program Manager Jacques.bidault@3ds.com +33 1 61 62 83 20 Anthony ROSENDO, Project Leader Anthony.rosendo@3ds.com +33 1 61 62 86 39