Your team has all the skills, you know what the next steps are, but your client forgot why they hired you. Or maybe you’ve been trying to evangelize to your internal bosses for way too long. We all know that the reality of IA work can be much different then what’s written in textbooks. In this session, we’ll talk about common pitfalls of current work environments and ways to overcome them. You’ll hear from the experts and have a chance to practice techniques in a small group setting.

1. 01
WORLD IA DAY 2016 Practical Pitfalls Unraveled
Washington D.C.

2. PRACTICAL PITFALLS
UNRAVELED:
PRACTICAL PITFALLS UNRAVELED
Insights for the growth seeking IA

3. PRACTICAL PITFALLS UNRAVELED
OUR GOALS

4. PRACTICAL PITFALLS UNRAVELED
‣ Move your projects forward
‣ Hands-on practice
‣ Tools to work with non-UXers
‣ Specific ways to advance your career

5. PRACTICAL PITFALLS UNRAVELED
Who we are
SARAH BROOKS
OUTCOMES PRODUCER
CAREER COACH
SARAH.BROOKS@GA.CO

6. PRACTICAL PITFALLS UNRAVELED
Who we are
FAZ BESHARATIAN
DESIGNER & INSTRUCTOR
FAZ@GA.CO

7. ARE YOU READY?
PRACTICAL PITFALLS UNRAVELED
(Cause we are & we’re stoked!)

8. PRACTICAL PITFALLS UNRAVELED
STORY TIME…
OR… A BIT OF HUMILITY!

9. KNOW-IT-ALL CLIENT
PRACTICAL PITFALLS UNRAVELED

10. PRACTICAL PITFALLS UNRAVELED
Know-it-all client
“Can we get this?”

11. BEEN HERE BEFORE?
PRACTICAL PITFALLS UNRAVELED
Skeptic Bored Apathetic

12. PRACTICAL PITFALLS UNRAVELED
WHAT ARE YOUR
CHALLENGES?

13. INSTRUCTIONS
‣ Partner A share a challenge you faced in a recent project (5 min)
‣ Partner B write it down on a post it note.
‣ Partner B share how you might address this challenge. (5 min)
Partner A share what you did do, what you wish you had done.
PRACTICAL PITFALLS UNRAVELED

14. PRACTICAL PITFALLS UNRAVELED
SWITCH!

15. INSTRUCTIONS
PRACTICAL PITFALLS UNRAVELED
‣ Partner B share a challenge you faced in a recent project (5 min)
‣ Partner A write it down on a post it note.
‣ Partner A share how you might address this challenge. (5 min)
Partner B share what you did do, what you wish you had done.

16. PRACTICAL PITFALLS UNRAVELED
LETS SHARE

17. PRACTICAL PITFALLS UNRAVELED
WHAT DID WE LEARN?

18. PRACTICAL PITFALLS UNRAVELED
PUT AN IDEA IN
THEIR HEADS

19. PRACTICAL PITFALLS UNRAVELED
MOVE YOUR PROJECTS
FORWARD

20. PRACTICAL PITFALLS UNRAVELED
CHOOSE A TACTIC,
WORKSHOP > MEETINGS

21. PRACTICAL PITFALLS UNRAVELED
ADVANCE YOUR TEAM TO
ADVANCE YOUR CAREER

22. INFLUENCE
PRACTICAL PITFALLS UNRAVELED

23. INFLUENCE
PRACTICAL PITFALLS UNRAVELED

24. INFLUENCE
PRACTICAL PITFALLS UNRAVELED

25. INFLUENCE
PRACTICAL PITFALLS UNRAVELED

26. INSTRUCTIONS
‣ Partner A practice using the flower analogy with a recent challenge
‣ Partner B share your feedback, are you enrolled?
PRACTICAL PITFALLS UNRAVELED

27. PRACTICAL PITFALLS UNRAVELED
SWITCH!

28. INSTRUCTIONS
‣ Partner B practice using the flower analogy with a recent challenge
‣ Partner A share your feedback, are you enrolled?
PRACTICAL PITFALLS UNRAVELED

29. PRACTICAL PITFALLS UNRAVELED
FIND YOUR TRIBE

30. PRACTICAL PITFALLS UNRAVELED
LETS SHARE

31. PRACTICAL PITFALLS UNRAVELED
THANK YOU!
FAZ BESHARATIAN
DESIGNER & INSTRUCTOR
FAZ@GA.CO
SARAH BROOKS
OUTCOMES PRODUCER
CAREER COACH
SARAH.BROOKS@GA.CO