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Is your eCommerce Business
Ready to Explode?
How to get a Scalable Platform in Place
Presented by:
Webinar Presenters
Matthew Bertulli
CEO & Co-Founder
Demac Media
email: mbertulli@demacmedia.com
twitter: @mbertulli, @demacmedia
web: www.demacmedia.com

Jim Ritterbusch

Jason Levas

General Manager, NY / NJ
NexTec Group
email: jritterbusch@nextecgroup.com
web: www.nextecgroup.com

Senior Application Consultant
NexTec Group
email: jlevas@nextecgroup.com
web: www.nextecgroup.com
Agenda
•
•
•
•
•
•
•
•
•
•

Intro to NexTec Group
Key Benefits and Examples of ERP Systems
Intro to Demac Media
Quick overview of Magento
Top 5 signs you need to integrate
Key Benefits of Systems Integration
Common “Gotchas”
Unique Aspects to Integrations - Example
What does a typical integration look like? - Example
Sample Orders in Magento
Introduction to NexTec Group
• NexTec is a Business Solutions Consulting Company
– Help companies to improve operational efficiencies through the use of
business software systems
– Work with multiple ERP and CRM solutions
• Los Angeles, New York, Houston, Cleveland, Seattle, New Jersey,
Vancouver and Orlando
• Full Services Company
– Installation
– Set-up & Configuration
– Data Conversion
– Training
– Post Go-Live Support
• Professional Staff of over 90 full time employees
– MBA, CPA, MCSE, MCP
– 90% have Accounting, Consulting, or Computer Science Backgrounds
• Support Over 600 Customers Nationwide, Across all Industries
Customers & Industries

© NexTec Grou Proprietary and Confidential
Key Benefits to ERP Systems
• Visibility to Data
– Sales – QTD, YTD, LTD, last order, typical order, etc
– Margins – is this a profitable order for my company
– Manufacturing Process
• Discrete – labor, capacity, scheduling, lead time, profit
• Process – formulations, lot tracking, rework, yield, QC
– Distribution – barcode automation, bins, pick/pack/ship,
freight shopping, etc
– Quote-to-Order – revisions, margins, back-order, upsell, crosssell, etc
• Integrated data / information
– Allows for analysis & key metrics measurements
– Spend your time improving the quality of your product /
business
• Reporting
– Multi-company / Multi-currency / Multi-legislation
Examples of ERP Systems
• Microsoft Dynamics AX
– Upper mid-market ERP system
– Multi-national distribution organization
• Sage ERP X3
– Upper mid-market ERP system
– Multi-national manufacturing organization
• Microsoft Dynamics GP
– Mid-market ERP system
– North American financial & distribution
• Microsoft Dynamics SL
– Nice Product – Services Organizations
• Sage 500
– Mid-market ERP
– North American financial & distribution company
Intro to Demac Media
• Full Service eCommerce Design & Development
Company
• Magento Gold Solutions Partner

More Importantly … we love what we do!
Some Of The Merchants We Work With
eCommerce Platforms
• The “Hub” of a great commerce strategy
– Do this right and get exponential cost savings and
efficiency savings in other applications
– Do it wrong … and the opposite happens
Quick Overview of Magento
• Largest and fastest growing eCommerce Platform
• Open Source, Feature Rich and Flexible
• Backed by strong community
When and How to Integrate
The first km of eCommerce…
When is the right time to implement X system?

**Answer depends on the type of eCommerce business you’re building
Top 5 Signs You Need To Integrate
When do you need to start thinking about automation?
1. Large Order Volumes
a. 0 – 20 / day
b. 20 – 100 / day
c. 100 – 1,000 / day

2.
3.
4.
5.

Multi Channel Selling (inventory turns)
Return Requests
Frequent Price Changes
Received Product
Benefits of Systems Integration
•
•
•
•

Automating manual processes
Avoiding double data entry
Avoid human error
Reporting*
– Accurate data = accurate insights into your business
Common “Gotchas”
(why it never happens seamlessly)
There are Plug and Play options, but…

• Can you get all data points from your eCommerce
platform to ERP system?
• Should you be pushing all your data?

• Which system is the master for which piece of data?
– eg. Product, inventory, orders, customers**

• Process hand off
Real World Examples of Integration
Challenges
• Gift Registry
• Back-Orders / Special Orders
• Multiple Warehouses
– Where to send orders? Where does this logic live?

• Drop-Shipping Automation
• Returns (RMA) Integration
What does a Typical Integration Look Like?
Recap
•
•
•
•
•
•

Key Benefits of ERP Systems and Examples
Top 5 Signs You Need to Integrate
Benefits of Systems Integration
Common “Gotchas”
Real World Examples of Integration Challenges
What an Integration actually looks like
Thank You!

hello@demacmedia.com
1-888-860-0364
@demacmedia

marketing@nextecgroup.com
201-933-0707
@NexTecGroup

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How and When to Build a Scalable eCommerce Ecosystem

  • 1. Is your eCommerce Business Ready to Explode? How to get a Scalable Platform in Place Presented by:
  • 2. Webinar Presenters Matthew Bertulli CEO & Co-Founder Demac Media email: mbertulli@demacmedia.com twitter: @mbertulli, @demacmedia web: www.demacmedia.com Jim Ritterbusch Jason Levas General Manager, NY / NJ NexTec Group email: jritterbusch@nextecgroup.com web: www.nextecgroup.com Senior Application Consultant NexTec Group email: jlevas@nextecgroup.com web: www.nextecgroup.com
  • 3. Agenda • • • • • • • • • • Intro to NexTec Group Key Benefits and Examples of ERP Systems Intro to Demac Media Quick overview of Magento Top 5 signs you need to integrate Key Benefits of Systems Integration Common “Gotchas” Unique Aspects to Integrations - Example What does a typical integration look like? - Example Sample Orders in Magento
  • 4. Introduction to NexTec Group • NexTec is a Business Solutions Consulting Company – Help companies to improve operational efficiencies through the use of business software systems – Work with multiple ERP and CRM solutions • Los Angeles, New York, Houston, Cleveland, Seattle, New Jersey, Vancouver and Orlando • Full Services Company – Installation – Set-up & Configuration – Data Conversion – Training – Post Go-Live Support • Professional Staff of over 90 full time employees – MBA, CPA, MCSE, MCP – 90% have Accounting, Consulting, or Computer Science Backgrounds • Support Over 600 Customers Nationwide, Across all Industries
  • 5. Customers & Industries © NexTec Grou Proprietary and Confidential
  • 6. Key Benefits to ERP Systems • Visibility to Data – Sales – QTD, YTD, LTD, last order, typical order, etc – Margins – is this a profitable order for my company – Manufacturing Process • Discrete – labor, capacity, scheduling, lead time, profit • Process – formulations, lot tracking, rework, yield, QC – Distribution – barcode automation, bins, pick/pack/ship, freight shopping, etc – Quote-to-Order – revisions, margins, back-order, upsell, crosssell, etc • Integrated data / information – Allows for analysis & key metrics measurements – Spend your time improving the quality of your product / business • Reporting – Multi-company / Multi-currency / Multi-legislation
  • 7. Examples of ERP Systems • Microsoft Dynamics AX – Upper mid-market ERP system – Multi-national distribution organization • Sage ERP X3 – Upper mid-market ERP system – Multi-national manufacturing organization • Microsoft Dynamics GP – Mid-market ERP system – North American financial & distribution • Microsoft Dynamics SL – Nice Product – Services Organizations • Sage 500 – Mid-market ERP – North American financial & distribution company
  • 8. Intro to Demac Media • Full Service eCommerce Design & Development Company • Magento Gold Solutions Partner More Importantly … we love what we do!
  • 9. Some Of The Merchants We Work With
  • 10. eCommerce Platforms • The “Hub” of a great commerce strategy – Do this right and get exponential cost savings and efficiency savings in other applications – Do it wrong … and the opposite happens
  • 11. Quick Overview of Magento • Largest and fastest growing eCommerce Platform • Open Source, Feature Rich and Flexible • Backed by strong community
  • 12. When and How to Integrate The first km of eCommerce… When is the right time to implement X system? **Answer depends on the type of eCommerce business you’re building
  • 13. Top 5 Signs You Need To Integrate When do you need to start thinking about automation? 1. Large Order Volumes a. 0 – 20 / day b. 20 – 100 / day c. 100 – 1,000 / day 2. 3. 4. 5. Multi Channel Selling (inventory turns) Return Requests Frequent Price Changes Received Product
  • 14. Benefits of Systems Integration • • • • Automating manual processes Avoiding double data entry Avoid human error Reporting* – Accurate data = accurate insights into your business
  • 15. Common “Gotchas” (why it never happens seamlessly) There are Plug and Play options, but… • Can you get all data points from your eCommerce platform to ERP system? • Should you be pushing all your data? • Which system is the master for which piece of data? – eg. Product, inventory, orders, customers** • Process hand off
  • 16. Real World Examples of Integration Challenges • Gift Registry • Back-Orders / Special Orders • Multiple Warehouses – Where to send orders? Where does this logic live? • Drop-Shipping Automation • Returns (RMA) Integration
  • 17. What does a Typical Integration Look Like?
  • 18. Recap • • • • • • Key Benefits of ERP Systems and Examples Top 5 Signs You Need to Integrate Benefits of Systems Integration Common “Gotchas” Real World Examples of Integration Challenges What an Integration actually looks like

Editor's Notes

  1. JAMES
  2. JAMES
  3. MATT