2. Our Mission
Our mission is to create and execute personalized events
that fit your company or organization‘s style, vision, image,
and budget. The customer experience comes first, and we
aim to produce unforgettable events that will satisfy our
clients’ needs.
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3. About Us
Deborah Lewis, the Chief Experience Officer, of CityEvents has over
14 years of experience in event marketing and has planned over
600 events. In 2006, Deborah, created CityEvents, a boutique event
management company.
Since then CityEvents has had the opportunity to manage custom
events for a variety of companies and organizations, small and
large.
CityEvents specializes in planning, promoting, and the management
of special events. CityEvents matches the objectives of our clients
needs, utilizing imaginative ideas to create dynamic experiences.
Great attention is paid to even the smallest details, as we do
everything we can to ensure that you and your guests enjoy
themselves at your event.
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4. About Us (con’t)
CityEvents has a flair for creative development and
successful marketing and promotion that ensures the
flawless staging of your event.
CityEvents works with a wide array of clients including
non-profit membership organizations, fundraising
organizations, as well as small to large corporations.
Let CityEvents oversee all the details of your event, and
benefit from our vast experience and expertise.
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5. Values
At CityEvents, we believe that the customer experience
comes first, and we want to make sure your event is
unforgettable.
We can create events that are:
Chic Fun
Urban Funky
Conservative Efficient
Corporate Smooth
Honest Community
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6. Clients & Experience
Along with our own produced seminars and FastLane
networking events, we have planned and organized a
variety of events from conferences and lunches, to galas
and multi-day functions for many clients.
Some client events we have worked on, include:
The Munk Debates @ The ROM
Miller Thomson LLP, Women’s Client Event @ Jamie Kennedy
Gardiner Museum
Luminato, VIP Sponsor Event @ Massey Hall
Bibby Financial Services, 200th Year Anniversary @ Distillery
Toronto Board of Trade Annual Dinner (1999-2006)
British Chamber of Commerce Christmas
Luncheon @
Fairmont Royal York
The 25th Great Valentine Gala @ Fairmont Royal York
*IE Canada’s 75th Anniversary Gala @ The Liberty Grand
*(Green Concepts and Suppliers were utilized)
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7. Client Events:
Munk Debates
The Munk Debates are held
semi-annually with 800-1200
people in attendance. The
audience is made up of ticket
buyers, media and VIP’s.
Prior to the debate there is a
VIP luncheon for 100-200
people. This luncheon has
been located at Crush, Brassaii
and ONE.
CityEvents manages all onsite
logistics, staffing and suppliers
at the VIP luncheon and
debate.
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8. Client Events:
Toronto Board of Trade 1999-2006
When employed by the Toronto
Board of Trade, Deborah was
responsible for the Toronto Board
of Trade Annual Dinner with 1700-
1900 people in attendance.
This Black Tie Gala involved
managing the speaker
acquisition, event management,
sponsorship sales & fulfillment,
ticket sales, marketing and
promotions, and VIP invitations.
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9. Volunteer Committees
On top of our client contracts, Deborah and CityEvents
maintains involvement as a volunteer in the community for
various fundraising events. Some volunteer events we have
contributed to include:
Innovators Ball, 2007-2009, Executive Committee (Creative
Committee and Co-Chair Ticket Sales)
The Powerball, 2007, Co-Chair Ticket Sales
Operanation, 2006-2008, Chair, Logistics
Luminato YP Group, 2008-2009, Co-Chair, AFTR PRTY
Vinifera, 2005-2008, PR Committee
New Leaders of Sunnybrook Foundation, 1997-2007,
Chair 2003-2005, Various Committee and Event Co-Chair Roles
CEO Build, 2004, Habitat for Humanity
SNAP Newspapers, Volunteer Photographer, covers 4 to 5
community and fundraising published events a month
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10. Volunteer Committee Example
Operanation, 2006-2008
Deborah was invited to participate on
the Executive Committee for
Operanation as Chair of Logistics. This
role involved sourcing and managing
suppliers, partners, and entertainment
as well as the overall set up and flow of
the event.
Deborah was also a power ticket seller
responsible for 8% of the 1000 event
tickets sold.
“We were thrilled to have Deb Lewis as a member of our Executive Committee for Operanation IV and V, as her wealth
of knowledge regarding how to create a successful event was instrumental in our planning. She was key at driving
sales both personally and through the use of the CityEvents website. We greatly benefited both from the high-traffic of
the website and Deb’s own social contacts.”
- Sarah Jarvis, Special Events Manager, Canadian Opera Company
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11. What We Can Do For You
Let us worry about the research and negotiations.
We will take care of all of the details, including getting the best:
Venues Suppliers (Décor etc.)
Transportation Sound & Lighting
Speakers Entertainment
Having worked with many different suppliers in the past, we
have developed a network of strong working relationships that
allows us to obtain the best rates possible for your events.
We are determined to secure your ideal venue and
suppliers that will match your events' theme and truly
make the experience of your event, one of a kind.
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12. Testimonials
“ I have had the pleasure of working with Deborah over the past 8 years in a wide variety of
situations, including the Board of Trade, I.E Canada, The British Chamber of Trade and Commerce.
In all these occasions she has proved herself versatile, creative, hard working, totally committed
to the project, with a very positive attitude. I would highly recommend her to potential clients.”
– Norman Morris, Director, Strategic Alliances, Canadian Business Magazine
“Deborah has assisted our group Intriciti a number of times to plan different events. We were so
lucky to have someone this knowledgeable working with us on special events.” -Diane Craig,
Image and Etiquette expert, Corporate Class Inc.
“Deborah is a real professional. She worked for me at the Toronto Board of Trade and organized
the most successful Annual Dinners ever held by the Board. With 2000 guests in attendance,
Deborah always handled the details with ease. And she handled smaller events with equal ease.
In fact, regardless of the size and scope of the event, Deborah's creativity, attention to
detail and calm nature are hallmarks of her work. Because of her solid experience and
reliability, I've also hired her company-- CityEvents-- for other projects.”
- John Ecker,Director, Public Affairs & Community Engagement at Echo: Improving
Women's Health in Ontario
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13. About Us, The Team
Deborah Lewis, CMP, Chief Experience Officer (Principal and CEO)
Deborah has longstanding and sound contacts in the corporate world, government, and not-for-
profit organizations in Toronto. Deborah’s entrepreneurial spirit led her to launch CityEvents in 2006
with a view to creating benchmarks in event planning in the city.
Deborah’s repertoire of experience includes the development and creation of conferences for
I.E. Canada; as well as a six-year work association with the Toronto Board of Trade where she
produced and planned nearly 120 meetings and events a year. In addition, every year she
organized the Toronto Board of Trade Annual Dinner with over 1800 attendees.
Currently, Deborah’s insatiable energy and drive have allowed her to accomplish the skilled
organization of multiple events, all representative of her eclectic portfolio. These include
corporate meetings, international trade programs, conferences and workshops, social
and networking events, high-profile fund-raising events, art auctions, wine tastings,
restaurant promotions, sponsor promotions, trade shows, and product launches.
CityEvents client list includes a number of professional services firms, large membership
associations, and charitable groups.
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14. About Us, The Team (con’t):
Deborah Lewis, CMP, Chief Experience Officer (Principal and CEO) (con’t)
Deborah is also a long-standing member of volunteer committees organizing events such
as The Canadian Opera Company’s Operanation, the PowerPlant Powerball, LG
Innovators Ball, the new Luminato committee and the Women in Capital Markets (WCM)
annual Vinifera Awards Gala. Within the event industry and beyond, she is recognized for
her hallmark touches; positive working style, distinctly exclusive guest lists, innovative
marketing, and consistency and quality in event execution. Deborah is also tirelessly
committed to her community: she is a mentor with the TRIDEC mentoring program, a
previous Rotary member, volunteer photographer for SNAP Downtown and SNAP North
Toronto and was on the fund-raising committee for the New Leaders of Sunnybrook
Foundation for 10 years.
Deborah is a Certified Meeting Planner, has a B.A.Sc in Consumer Studies from the
University of Guelph and a Post-graduate Diploma in Sport and Event Marketing
from George Brown College. Deborah also taught special events management
at George Brown College. Deborah is also one of the owners and assisted with
the success of the popular restaurant Le Petit Castor on Yonge Street.
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15. About Us, The Team (con’t):
The team at CityEvents includes an Event Manager,
Communications Coordinator, 2 Event Coordinators and 1
Event Assistant.
For larger events and the occasions where back up services
are required, CityEvents has a strong partnership with the
event planning firm “Gatherings Event Planning &
Fundraising”. Gatherings can assist onsite or provide
additional support for event management services where
necessary.
CityEvents has a group of suppliers and outside experts
that are engaged for specific requirements of clients
programs when required.
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16. Propriety Information
1.The Proposal, contains proprietary information and accordingly no
part may be copied, reproduced, transcribed, translated or used in
any form without the prior written consent of CityEvents
2.In addition, all such information remains the property of CityEvents
3.All information is privileged and confidential and is intended solely for
the CEO and Co-Chairs of Vinifera.
4.Themes, ideas or components presented are the creative property of
CityEvents and may not be used for the Event(s) for which the Proposal
is made or for any other event without the prior written consent of
CityEvents.
Client will be named as the main legal contract and billing contact for
large contracts and will be responsible for any insurance or liability.
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17. References
Norman P.J. Morris, Director, Strategic Alliances/International Affairs, Canadian Business
Magazine & PROFIT: Your Guide to Business Success
P: 416-764-1236
John Ecker, Director, Public Affairs & Community Engagement,
P: 416-596-9687 ext. 223
Dorothy Price, Executive Director, Canadian Foundation of Physically Disabled, P:416 -760
-7351
Volunteer Committee Work Contacts/References:
E.J. Alon, Senior Development Officer, Harbourfront Centre
P: 416-954-9912 (From Luminato Committee)
Cindy Ball,CFRE
Associate Director, Development, Ontario Science Centre
P: 416-696-3188 (LG Innovators Ball Committee)
*CityEvents has an excellent reputation for reliability and working with non profit
clients and working within lower budgets
*CityEvents is known for maintaining a positive attitude and excellent relationship skills
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18. Contact Information
CityEvents
21 Birch Avenue
Suite 100
Toronto, ON
M4V 1E1
Phone: 416.619.0596
Email: info@torontocityevents.ca
Website: www.torontocityevents.ca
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