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Getting Started in Digital Signage Business

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Dave Haar
Dave Haar

The webinar discusses getting started in the digital signage business. It covers the key components of a digital signage network including content creation and management software, display selection, and distribution solutions. The webinar provides tips on starting simple, assessing skills, and developing partnerships to offer complete solutions. Customers are using digital signs for information, advertising, and staff communication in various markets.

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1 of 51
2011 Partner Webinar Series presents Getting Started in Your Digital Signage Business
Who is ComQi? ,[object Object],A strategic move that creates a seamless, scalable solution platform, providing leadership, simplicity and innovation in a complex marketplace
What will we learn today? ,[object Object],[object Object],[object Object]
What is Digital Signage? ,[object Object],[object Object],[object Object],Common Media Types Digital Signage combines various media types on an output display, each in their own region, to create a multimedia message
Where is Digital Signage? ,[object Object],[object Object]
What kinds of signs are there? ,[object Object]
Digital Signage Markets ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Out of Home Advertising P romotions, new products, branding ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Office Applications ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Information Applications N ews & weather, menu boards, schedules, directions, etc. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What kind of customers are using digital signs? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What are they used for? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Getting Started ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Steps to Getting Started ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Very Important Step! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Steps to Getting Started ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Steps to Getting Started ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Quick Start Opportunity ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Staff Communication ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Other Examples ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Components of a Digital Signage Network
Content Creation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Content Creation Tips ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Content Management ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Types of Software ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Location 1
Types of Software ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Network – (Single Location) Stand Alone (Single Location) Internet Location 1 Location 2 Online Server SaaS (Small Enterprise) Content Management
Our LAST MILE  digital signage product line CAT5 Video Display System / Audio Video Display System DS Vision HDMI Repeater DS Vision 3000 DS OpticVision VGA Data Transmitter (VDT) RS-232 Extender
Displays in Digital Signage ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Commercial vs. Consumer Grade Display ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Presented by
Other Partners ,[object Object],Services Hardware Turnkey Solution Software Training Installation Graphic Design Display Mount Video Distribution Display Media Player Site Survey
Some Considerations ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Minicom Advantage Digital Signage ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Sources of Information ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Some partners & customers DS
Minicom … ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Minicom Contact Information
Questions? ,[object Object]
VDS/AVDS ,[object Object],[object Object],[object Object],[object Object],[object Object]
DS Vision 3000 ,[object Object],[object Object],[object Object],[object Object],[object Object]
DS Vision 3000 - System Components… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
DS Vision 3000 – Architecture
DS Vision HDMI Repeater ,[object Object],[object Object],[object Object],[object Object],[object Object]
VGA Data Transmitter ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
DS OpticVision ,[object Object],[object Object],[object Object],[object Object],[object Object]
RS-232 Extender ,[object Object],[object Object],[object Object],[object Object],[object Object]
Our KVM Solutions Smart 216 / 232 Analog & IP Smart 116 Smart Rack 116 Smart CAT5 KVM Extender IP Control Mini KVM Extender KVMS Extender
Smart CAT5 8 & 16 port ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
KVMS Extender ,[object Object],[object Object],[object Object]
IP Control Secure, affordable, remote access & control for your digital signage player ,[object Object],[object Object],[object Object],[object Object],[object Object]
Smart 216 / 232 Analog ,[object Object],[object Object],[object Object],[object Object],[object Object]
Smart CAT5 216 IP / 232 IP ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Competitive advantages DS Vision 3000 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Getting Started in Digital Signage Business

  • 1. 2011 Partner Webinar Series presents Getting Started in Your Digital Signage Business
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  • 21. Components of a Digital Signage Network
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  • 27. Our LAST MILE  digital signage product line CAT5 Video Display System / Audio Video Display System DS Vision HDMI Repeater DS Vision 3000 DS OpticVision VGA Data Transmitter (VDT) RS-232 Extender
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  • 40. DS Vision 3000 – Architecture
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  • 45. Our KVM Solutions Smart 216 / 232 Analog & IP Smart 116 Smart Rack 116 Smart CAT5 KVM Extender IP Control Mini KVM Extender KVMS Extender
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Editor's Notes

  1. As we will show in the coming slides… Digital Signage is for organizations of all sizes and all markets. … suitable for one to multiple thousands of displays. … the result of content creation, deployment, and distribution. … can be on a local, municipal, national or global scale
  2. As we will show in the coming slides… Digital Signage is for organizations of all sizes and all markets. … suitable for one to multiple thousands of displays. … the result of content creation, deployment, and distribution. … can be on a local, municipal, national or global scale
  3. Your ultimate goal – to have some number of screens at each venue that are connected to media players that convey your message and help you accomplish your digital signage goals.
  4. So let’s start at the beginning… What do you want your network to say to the people looking at it? When considering content – you will need to keep in mind Time it will take to create it and keep it fresh Cost it will take to create it and keep it fresh Resources needed to create and manage the content What is the content looking to accomplish The measurement of success of their project Your creative personnel, agency or marketing department creates content assets like movies, images, graphs or web pages.