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Introduction to WordPress,[object Object],Craig Bailey,[object Object],XEN Systems,[object Object],www.xensystems.net,[object Object],www.craigbailey.net,[object Object],@craigbailey,[object Object]
WordPress for Business ,[object Object],Agenda,[object Object],Aim for the night,[object Object],About our speakers,[object Object],Introduction to WordPress,[object Object],WordPress as a CMS,[object Object],Case Study – Get Organized Wizard,[object Object],Plugins,[object Object],Themes,[object Object],Hosting,[object Object],Tools,[object Object],www.craigbailey.net | www.xensystems.net ,[object Object]
Craig Bailey,[object Object],WordPress sites,[object Object],SEO,[object Object],Google AdWords,[object Object],Using WordPress for 2 years,[object Object],www.craigbailey.net | www.xensystems.net ,[object Object]
Our Speakers,[object Object],Tony Cosentino - eCommerce,[object Object],Jeff Waugh - Performance,[object Object],Kristin Rohan - SEO,[object Object],Steve Wilson – Content, SEO, Integration,[object Object],Jodie Miners – Customisation, CSS,[object Object],www.craigbailey.net | www.xensystems.net ,[object Object]
What are your burning questions?,[object Object],What are your top 3 items of interest?,[object Object],www.craigbailey.net | www.xensystems.net ,[object Object]
Wordpress.org vs Wordpress.com,[object Object],Wordpress.com – hosted blogs eg,[object Object],http://craigbailey.wordpress.com/,[object Object],http://jodiem.com.au/,[object Object],WordPress MU – multi-user ,[object Object],Wordpress.org – self hosted,[object Object],We are only discussing wordpress.org,[object Object],www.craigbailey.net | www.xensystems.net ,[object Object]
Excel is my Word processor...,[object Object],Most things can be twisted and mangled into doing something they aren’t supposed to...,[object Object],There’s a plugin for that... ,[object Object],So, what are the realistic scenarios for WP,[object Object],www.craigbailey.net | www.xensystems.net ,[object Object]
Scenarios,[object Object],Business sites with standard content types,[object Object],Business blogs & News sites,[object Object],Micro-sites (marketing sites),[object Object],Small business online stores,[object Object],Membership sites,[object Object],Most standard web CMS scenarios...,[object Object],www.craigbailey.net | www.xensystems.net ,[object Object]
What is a CMS?,[object Object],Web Content Management System,[object Object],Create/manage HTML & images,[object Object],Authoring tools,[object Object],Templates for presentation,[object Object],“The software provides authoring (and other) tools designed to allow users with little knowledge of programming languages or markup languages to create and manage content with relative ease.” (Wikipedia),[object Object],www.craigbailey.net | www.xensystems.net ,[object Object]
WordPress as a CMS,[object Object],Create content simply,[object Object],HTML (pages and blog posts),[object Object],Images,[object Object],Video,[object Object],www.craigbailey.net | www.xenseo.net ,[object Object]
Example sites,[object Object],www.craigbailey.net | www.xensystems.net ,[object Object],More on the WordPress Showcase,[object Object]
Why is it so popular?,[object Object],Simple to get started,[object Object],Simple to use,[object Object],Simple to extend,[object Object],Simple to style using themes,[object Object],Simple to backup,[object Object],Simple to host,[object Object],Moderately simple to integrate with ,[object Object],www.craigbailey.net | www.xensystems.net ,[object Object]
What’s missing,[object Object],Workflow,[object Object],Document management,[object Object],Collaboration,[object Object],User groups management,[object Object],Atomic control of page elements/permissions,[object Object],www.craigbailey.net | www.xensystems.net ,[object Object]
Case Study,[object Object],www.GetOrganizedWizard.com,[object Object],www.craigbailey.net | www.xenseo.net ,[object Object]
www.craigbailey.net | www.xenseo.net ,[object Object]
www.craigbailey.net | www.xenseo.net ,[object Object]
www.craigbailey.net | www.xensystems.net ,[object Object]
www.craigbailey.net | www.xensystems.net ,[object Object]
www.craigbailey.net | www.xenseo.net ,[object Object]
www.craigbailey.net | www.xenseo.net ,[object Object]
www.craigbailey.net | www.xenseo.net ,[object Object]
Tools,[object Object],Windows Live Writer,[object Object],www.craigbailey.net | www.xensystems.net ,[object Object]
Configuring WordPress,[object Object],Themes,[object Object],Plugins,[object Object],Widgets,[object Object],www.craigbailey.net | www.xenseo.net ,[object Object]
Themes,[object Object],Thesis,[object Object],Woo Themes,[object Object],Elegant Themes,[object Object],Remix,[object Object],Theme Forest (considering),[object Object],Others mentioned by the group:,[object Object],Sandbox,[object Object],Builder – iThemes – Developer licenses,[object Object],Carrington,[object Object],Headway,[object Object],Artisteer,[object Object],Theme Hybrid ,[object Object],www.craigbailey.net | www.xensystems.net ,[object Object]
www.craigbailey.net | www.xenseo.net ,[object Object]
Integration,[object Object],WordPress themes are very clean,[object Object],CSS is your friend,[object Object],Simple to grab their styling and apply to other applications ,[object Object],www.craigbailey.net | www.xensystems.net ,[object Object]
Integration examples,[object Object],Interspire Shopping Cart (link),[object Object],aMember Membership software (link),[object Object],vBulletin Forums (link),[object Object],www.craigbailey.net | www.xensystems.net ,[object Object]
www.craigbailey.net | www.xenseo.net ,[object Object]
www.craigbailey.net | www.xensystems.net ,[object Object]
www.craigbailey.net | www.xenseo.net ,[object Object]
www.craigbailey.net | www.xensystems.net ,[object Object]
www.craigbailey.net | www.xenseo.net ,[object Object]
Plugins,[object Object],pageMash,[object Object],W3 Total Cache,[object Object],WP Security Scan,[object Object],Backup WordPress,[object Object],DrainHole,[object Object],Topsy,[object Object],Wishlist Member,[object Object],www.craigbailey.net | www.xensystems.net ,[object Object]
www.craigbailey.net | www.xenseo.net ,[object Object]
Widgets,[object Object],Add to sidebars,[object Object],Add to footer,[object Object],www.craigbailey.net | www.xenseo.net ,[object Object]
www.craigbailey.net | www.xenseo.net ,[object Object]
Hosting,[object Object],DreamHost VPS – Virtual Private Servers,[object Object],Media Temple – (dv) Dedicated Virtual,[object Object],Other hosting options mentioned by the group,[object Object],WordPressHosting.com.au - $9/$19 AUD – Alan Harris,[object Object],NetworkDynamics.com.au,[object Object],WellSites.com.au from $50,[object Object],www.craigbailey.net | www.xensystems.net ,[object Object]
Windows Azure,[object Object],Cloud computing hosting,[object Object],http://www.microsoft.com/windowsazure/windowsazure/,[object Object],Advantages,[object Object],Instant scalability,[object Object],No commitments,[object Object],Pay for consumption,[object Object],Disadvantages,[object Object],Loss of control,[object Object],www.craigbailey.net | www.xensystems.net ,[object Object]
Gotchas,[object Object],Choose good hosting ( with decent support),[object Object],Be careful doing upgrades,[object Object],Core WordPress,[object Object],Plugin upgrades,[object Object],Plugin conflicts,[object Object],Caching lockups,[object Object],www.craigbailey.net | www.xensystems.net ,[object Object]
Summary,[object Object],WordPress is great for managing content,[object Object],Use the parts that work for you,[object Object],Integrate others,[object Object],www.craigbailey.net | www.xensystems.net ,[object Object]
Questions,[object Object],Free Personal site audit – email me,[object Object],craig@craigbailey.net,[object Object],WordPress Development for Business,[object Object],www.xensystems.net,[object Object],More resources,[object Object],www.craigbailey.net/resources,[object Object],www.craigbailey.net/bloggers,[object Object],www.craigbailey.net | www.xensystems.net ,[object Object]

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Introduction To WordPress

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