Content marketing isn't as hard as it could be. Here are 37 tools to help you out!

2. When you’re just getting started with content
marketing, you might not necessarily be aware of
the tools that are out there and available to you.
Once you establish yourself and start to try out and
get used to different technologies, you’ll find that
many of the tools you’ll want to use are paid. That
is not, however, to say that there aren’t some very
good free tools out there too (and everyone likes
Intro when “free” and “powerful” come together, right?)
So here we go: through the basic outline of your
content strategy, here are 37 must-haves for your
content marketing toolbox. Keep in mind that all of
these have free versions (though you might
eventually decide the paid version better suits your
needs). Additionally, remember that some of these
might be categorized one way, but could work in
other categories, as well.

3. Part 1 Creating Content

4. Evernote
#1 Great for taking notes and drafting blog posts. Keep
everything you need in one place and access it from
anywhere.

5. Google Docs
#2 Allows you to create and collaborate on documents
that you can access anywhere.

6. Visual.ly
#3 Allows you to search for relevant infographics, as
well as to create your own with its new set of tools.

7. Screenr
#4 Instantly record screencasts for how-to content.

8. Google Adwords
Keyword Tool
#5 To help you find keywords to focus your content.

9. Google Trends
#6 Find out what’s moving up and down in the trends
to help you create timely content.

10. Dropbox
#7 Share files and access them anywhere.

11. Part 2 Free Images

12. Creative Commons Search
#8 Searches a variety of sites for images free to use
under Creative Commons.

13. Stock.xchng
#9 A great place to find free and paid stock photos.

14. MorgueFile
#10 Don’t let the name get you. This site has some great
free and paid stock photos.

15. Content Management
Part 3 Systems and Blogging
Tools

16. Tumblr
#11 A very basic blogging tool; allows you to post quickly
and easily.

17. Blogger
#12 Google’s blogging tool.

18. WordPress
#13 Considered by many to be the ultimate CMS, it’s
highly customizable and there are tons of plug-ins
available. Hosting your own blog is the way to go,
but a more limited version is also available for free.

19. Share, Promote, Discuss,
Part 4 Build Upon Content
(The Social Hub)

20. Facebook
#14 A good place to share your best content, but not a
place for broadcasting.

21. Twitter
#15 Share, discuss, and interact at a faster pace.

22. LinkedIn
#16 Share your content with your professional network.

23. Google+
#17 Don’t ignore Google+. This is going to be a big one
for authority.

24. Triberr
#18 A blogging community to help build audience and
increase your reach.

25. Slideshare
#19 Share your slide presentations. We hope you’ve
heard of this one!

26. YouTube
#20 Video is a great addition to your content strategy;
YouTube is a great place to share it.

27. Vimeo
#21 An alternative to YouTube for video sharing.

28. StumbleUpon
#22 A good way to help others find your content.

29. Pinterest
#23 A good way to help others find your content.

30. BufferApp
#24 Queue up content to share on sites like Facebook
and Twitter (just make sure you check in to reply to
any comments!)

31. TweetDeck
#25 Helps you to manage your social media accounts
(especially Twitter). Unlimited accounts for free,
currently.

32. HootSuite
#26 An alternative to TweetDeck, includes a limited number of
accounts for free, with paid options beyond.

33. Scribd
#27 Share and discuss your written content.

34. Part 5 Content Curation

35. Storify
#28 Curate content that is topic-specific.

36. Scoop.it
#29 Curate content to create a magazine.

37. Part 6
Establishing Authority
Through Q&A

38. Quora
#30 A great site to establish your authority through
questions and answers. This (along with the other
sites in this category) is also a great way to find blog
topics.

39. LinkedIn Answers
#31 Also a wonderful site to establish authority (along
with Quora, it is at the top of the Q&A sites).

40. Yahoo! Answers
#32 Another site for building authority.

41. Part 7 Monitoring Tools

42. Google Analytics
#33 Offers a wealth of information about your web
traffic – all for free! Reports are customizable.

43. Google Webmaster Tools
#34 Useful information largely about your site and the
search engine.

44. StatCounter
#35 An alternative to Google Analytics. Not quite as
powerful, but the free version can still give you a
decent amount of information.

45. Google Alerts
#36 Set up alerts to monitor your business, your topics,
or anything you wish!

46. Alexa
#37 Find useful information on your website (and anyone
else’s).

47. What would you add to
Conclusion this list of content
marketing tools?

48. Renee DeCoskey
Renee is a writer currently living in
Central Pennsylvania (whatever you’ve
heard is probably true). She writes for
Content Equals Money, and also serves as
the managing editor for Business 2
Community.
About
Content Equals Money
Content Equals Money is a content writing
service that serves a wide variety of
clients with top-shelf, sharable content.
http://www.contentequalsmoney.com
info@contentequalsmoney.com