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The Reality of Mobility
      Enterprise Mobility Webcast Series




@hand Corporation                          Slide 1
Speaker Bio

            Jason Lanier, VP Strategy & Products
            @hand Corp.

            As a mobile industry expert and frequent speaker, 
            Jason’s deep experience brings tremendous insight to 
            the market. As the VP Strategy & Products, Jason 
            provides leadership and oversight to shaping @hand’s 
            product strategy and mobile software technology 
            extending them into commercial products for 
            successful customer deployments across several 
            sectors.  Jason’s tenure with @hand has contributed 
            significantly to the company's mission of customer 
            satisfaction and sustainable growth.  



@hand Corporation                                                   Slide 2
The Mobile Opportunity




@hand Corporation           Slide 3
Enterprise Mobility ROI

   According the Aberdeen Group and IDC, enterprise mobility 
   projects see the following return:
                    Achieve cost savings of $7,500+ per worker.
                    Improve worker productivity by 23‐27%.
                    Improve mean time to repair by 7%.
                    Improve first‐time‐fix metric by 23%.         What’s your enterprise 
                    Improve SLA compliance by 29%.                mobility ROI?
                    Improve service revenue by 13%.
                    Improve customer satisfaction by 19%.
                    Average 3‐year solution ROI of 402%.




@hand Corporation                                                                           Slide 4
The Reality of Enterprise Mobility

         Most companies are only getting half of what they expect.

                                      Most mobile business initiatives do 
                                      not achieve their objective.
                                      Most mobile solutions decay, rather 
                                      than advance over time.
     You wouldn’t buy half a 
                                      Most enterprise mobile applications 
      mobile phone, so why            struggle with user adoption.
      would you only accept 
     half the mobile project?         Most mobile projects are under‐
                                      funded and not resourced to 
                                      succeed.



@hand Corporation                                                            Slide 5
Why are Mobility Initiatives Failing?


               Poor mobile designs from lack of expertise
               Failure to incorporate user feedback
               Underfunded deployment teams
               Brittle hardware and network infrastructure
               Inadequate sustainment plans
               Lack of alignment between vision and execution




@hand Corporation                                               Slide 6
Facing the Reality of Mobile

  What is The Mobile Reality?
                                           Many mobile vendors capitalize on the 
               Sell      Install
                                           immature nature of the market.
                                           … focus on the sale and installation of 
                                           the product.
                                           … present low services estimates and 
                                           inadequate sustainment plans.
                                           … ignore the mobile reality and the 
                                           necessity of mobile lifecycle 
                                           management.


          With core business systems, an incomplete adoption approach will lead to an 
          under‐utilized or even failed initiative.

@hand Corporation                                                                        Slide 7
Mobile Solutions are a Living System

         Mobile Lifecycle Management


                                       Mobility should be managed 
                                       as a lifecycle – not just an 
                                       app or a project.
                                       Mobile solutions represent a 
                                       living system that require 
                                       continuous care and feeding.
                                       Successful mobile solutions 
                                       must Adapt or Die !




@hand Corporation                                                      Slide 8
Winning Strategies for Mobility

                    Mobile Lifecycle Management Philosophy: Solutions that 
                    address all mobile solution phases – getting started, 
                    getting deployed, long‐term evolution.

                    Focus on the User Experience: User adoption is the key to 
                    deployment success and continued application use.

                    The Right Technology: 
                       Configure‐to‐Order: Standard components & unique solutions.
                       Open Architecture: Leverage open source UI and integration tools.
                       Patent protection

                    The Right Expertise: Consider the talent and resources, 
                    not just products and technology.

@hand Corporation                                                                          Slide 9
Achieving the Promise of Mobility

                       ENTERPRISE MOBILITY 
                    CUSTOMER EXAMPLES




@hand Corporation                             Slide 10
Customer Case Study
   Field Inventory Management
   FIELD INVENTORY MANAGEMENT
   Global Life Sciences Company
   Global Life Sciences Manufacturer

    • CHALLENGES
             Inventory is highly‐distributed across geography
             Inventory often managed by field reps
             Challenges with product tracking and order processing


    • SOLUTION
             Mobile applications deployed to iPads
             Functions include order capture, audits, reporting, barcode
             scanning, and e‐signature.


    • BENEFITS
             Cross‐platform application (HTML5)
             Improved order fulfillment
             Improved inventory trace‐ability


@hand Corporation                                                          Slide 11
Customer Case Study
   Mobile Field Service
   MOBILE FIELD SERVICE
   Large Energy Services Provider
   Large Energy Services Provider

     • CHALLENGES
              Highly‐distributed well services operation
              Lack of consistent network connectivity
              Delays in ticket processing and DSO


     • SOLUTION
              Job and service management
              Sales orders and pricing updates
              Tool and resource tracking


     • BENEFITS
              Reduced DSO
              Improved service level
              Reduced price leakage

@hand Corporation                                          Slide 12
Customer Case Study
   Mobile Supply Chain
   MOBILE SUPPLY CHAIN
   Energy Equipment Supplier
   Leading Industrial & Energy Equipment Supplier

     • CHALLENGES
              Complex, high‐volume data environment
              Suboptimal customer wait times
              Requirement to blend offline with real‐time


     • SOLUTION
              Receiving                Customer Orders
              Picklists & Issues
              Cycle Counts


     • BENEFITS
              Reduced order turn‐around times
              Enhanced customer service
              Accelerated data feeds into inventory system


@hand Corporation                                            Slide 13
Takeaways


              Mobile presents a great business opportunity
              But… be careful about the “reality of mobility”
              Find the right mix of technology & expertise
       Interested in learning more?  Contact me:


                              Jason Lanier
                              VP Products & Strategy
                              @hand Corp
                              jlanier@hand.com
                              +512.231.9993



@hand Corporation                                            Slide 14
Stay connected

             Ready to learn more?
             Sign‐up for a demo: marketing@hand.com

             Not quite ready? Stay informed:

                      blog.hand.com

                      www.youtube.com/athandmobile

                      www.linkedin.com/company/hand‐corporation

                      twitter.com/athandsoftware


                Sign up for the monthly Mobile Report: www.hand.com/themobilereport 


@hand Corporation                                                                      Slide 15

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Mobile Reality Webcast: Nov 2012

  • 1. The Reality of Mobility Enterprise Mobility Webcast Series @hand Corporation Slide 1
  • 2. Speaker Bio Jason Lanier, VP Strategy & Products @hand Corp. As a mobile industry expert and frequent speaker,  Jason’s deep experience brings tremendous insight to  the market. As the VP Strategy & Products, Jason  provides leadership and oversight to shaping @hand’s  product strategy and mobile software technology  extending them into commercial products for  successful customer deployments across several  sectors.  Jason’s tenure with @hand has contributed  significantly to the company's mission of customer  satisfaction and sustainable growth.   @hand Corporation Slide 2
  • 4. Enterprise Mobility ROI According the Aberdeen Group and IDC, enterprise mobility  projects see the following return: Achieve cost savings of $7,500+ per worker. Improve worker productivity by 23‐27%. Improve mean time to repair by 7%. Improve first‐time‐fix metric by 23%. What’s your enterprise  Improve SLA compliance by 29%. mobility ROI? Improve service revenue by 13%. Improve customer satisfaction by 19%. Average 3‐year solution ROI of 402%. @hand Corporation Slide 4
  • 5. The Reality of Enterprise Mobility Most companies are only getting half of what they expect. Most mobile business initiatives do  not achieve their objective. Most mobile solutions decay, rather  than advance over time. You wouldn’t buy half a  Most enterprise mobile applications  mobile phone, so why  struggle with user adoption. would you only accept  half the mobile project? Most mobile projects are under‐ funded and not resourced to  succeed. @hand Corporation Slide 5
  • 6. Why are Mobility Initiatives Failing? Poor mobile designs from lack of expertise Failure to incorporate user feedback Underfunded deployment teams Brittle hardware and network infrastructure Inadequate sustainment plans Lack of alignment between vision and execution @hand Corporation Slide 6
  • 7. Facing the Reality of Mobile What is The Mobile Reality? Many mobile vendors capitalize on the  Sell Install immature nature of the market. … focus on the sale and installation of  the product. … present low services estimates and  inadequate sustainment plans. … ignore the mobile reality and the  necessity of mobile lifecycle  management. With core business systems, an incomplete adoption approach will lead to an  under‐utilized or even failed initiative. @hand Corporation Slide 7
  • 8. Mobile Solutions are a Living System Mobile Lifecycle Management Mobility should be managed  as a lifecycle – not just an  app or a project. Mobile solutions represent a  living system that require  continuous care and feeding. Successful mobile solutions  must Adapt or Die ! @hand Corporation Slide 8
  • 9. Winning Strategies for Mobility Mobile Lifecycle Management Philosophy: Solutions that  address all mobile solution phases – getting started,  getting deployed, long‐term evolution. Focus on the User Experience: User adoption is the key to  deployment success and continued application use. The Right Technology:  Configure‐to‐Order: Standard components & unique solutions. Open Architecture: Leverage open source UI and integration tools. Patent protection The Right Expertise: Consider the talent and resources,  not just products and technology. @hand Corporation Slide 9
  • 10. Achieving the Promise of Mobility ENTERPRISE MOBILITY  CUSTOMER EXAMPLES @hand Corporation Slide 10
  • 11. Customer Case Study Field Inventory Management FIELD INVENTORY MANAGEMENT Global Life Sciences Company Global Life Sciences Manufacturer • CHALLENGES Inventory is highly‐distributed across geography Inventory often managed by field reps Challenges with product tracking and order processing • SOLUTION Mobile applications deployed to iPads Functions include order capture, audits, reporting, barcode scanning, and e‐signature. • BENEFITS Cross‐platform application (HTML5) Improved order fulfillment Improved inventory trace‐ability @hand Corporation Slide 11
  • 12. Customer Case Study Mobile Field Service MOBILE FIELD SERVICE Large Energy Services Provider Large Energy Services Provider • CHALLENGES Highly‐distributed well services operation Lack of consistent network connectivity Delays in ticket processing and DSO • SOLUTION Job and service management Sales orders and pricing updates Tool and resource tracking • BENEFITS Reduced DSO Improved service level Reduced price leakage @hand Corporation Slide 12
  • 13. Customer Case Study Mobile Supply Chain MOBILE SUPPLY CHAIN Energy Equipment Supplier Leading Industrial & Energy Equipment Supplier • CHALLENGES Complex, high‐volume data environment Suboptimal customer wait times Requirement to blend offline with real‐time • SOLUTION Receiving Customer Orders Picklists & Issues Cycle Counts • BENEFITS Reduced order turn‐around times Enhanced customer service Accelerated data feeds into inventory system @hand Corporation Slide 13
  • 14. Takeaways Mobile presents a great business opportunity But… be careful about the “reality of mobility” Find the right mix of technology & expertise Interested in learning more?  Contact me: Jason Lanier VP Products & Strategy @hand Corp jlanier@hand.com +512.231.9993 @hand Corporation Slide 14
  • 15. Stay connected Ready to learn more? Sign‐up for a demo: marketing@hand.com Not quite ready? Stay informed: blog.hand.com www.youtube.com/athandmobile www.linkedin.com/company/hand‐corporation twitter.com/athandsoftware Sign up for the monthly Mobile Report: www.hand.com/themobilereport  @hand Corporation Slide 15