SlideShare a Scribd company logo
1 of 63
The Web is Your Church’s New Front Door Abbotsford 2011
[object Object],[object Object]
Who’s going to make the decisions?,[object Object]
Who’s going to make the decisions?
What’s your style?,[object Object]
Who’s going to make the decisions?
What’s your style?
Who’s your audience?,[object Object]
Who’s going to make the decisions?
What’s your style?
Who’s your audience?
What are the goals of the site?,[object Object]
Who’s going to make the decisions?
What’s your style?
Who’s your audience?
What are the goals of the site?
What are your expectations? ,[object Object]
Who’s going to make the decisions?
What’s your style?
Who’s your audience?
What are the goals of the site?
What are your expectations?
How will you measure results?,[object Object]
[object Object],[object Object]
Create a clear path for guests,[object Object]
Create a clear path for guests
Your first impression,[object Object]
Create a clear path for guests
Your first impression
Give them a sample of who you are
Answer the questions someone would have,[object Object]
[object Object],[object Object]
What do your members want?,[object Object]
What do your members want?
Take a poll,[object Object]
[object Object]
People won’t filter through a text heavy page,[object Object]
People won’t filter through a text heavy page
Service times and location need to be easy to find,[object Object]
People won’t filter through a text heavy page
Service times and location need to be easy to find
Create navigational paths,[object Object]
[object Object]
More relevant to visitors
Regulars will use it more,[object Object]
More relevant to visitors
Regulars will use it more
Consider decentralized updating with review,[object Object]
More relevant to visitors
Regulars will use it more
Consider decentralized updating with review

More Related Content

Viewers also liked

The Web Is Your Church's New Front Door (LTE 2011)
The Web Is Your Church's New Front Door (LTE 2011)The Web Is Your Church's New Front Door (LTE 2011)
The Web Is Your Church's New Front Door (LTE 2011)churchjuice
 
Are You A Welcoming Church?
Are You A Welcoming Church?Are You A Welcoming Church?
Are You A Welcoming Church?churchjuice
 
Leading With Light
Leading With LightLeading With Light
Leading With Lightchurchjuice
 
Branding Beyond the Logo (Abbotsford 2011)
Branding Beyond the Logo (Abbotsford 2011)Branding Beyond the Logo (Abbotsford 2011)
Branding Beyond the Logo (Abbotsford 2011)churchjuice
 
The Web is Your Church's New Front Door
The Web is Your Church's New Front DoorThe Web is Your Church's New Front Door
The Web is Your Church's New Front Doorchurchjuice
 
Are You A Welcoming Church (Hamilton)
Are You A Welcoming Church (Hamilton)Are You A Welcoming Church (Hamilton)
Are You A Welcoming Church (Hamilton)churchjuice
 
Branding Beyond the Logo
Branding Beyond the LogoBranding Beyond the Logo
Branding Beyond the Logochurchjuice
 
Defining Your Nonprofit's Brand: Strategy_pdf
Defining Your Nonprofit's Brand: Strategy_pdfDefining Your Nonprofit's Brand: Strategy_pdf
Defining Your Nonprofit's Brand: Strategy_pdfguidecreative
 
Building your brand – A practical guide for nonprofit organizations
Building your brand – A practical guide for nonprofit organizationsBuilding your brand – A practical guide for nonprofit organizations
Building your brand – A practical guide for nonprofit organizations4Good.org
 

Viewers also liked (9)

The Web Is Your Church's New Front Door (LTE 2011)
The Web Is Your Church's New Front Door (LTE 2011)The Web Is Your Church's New Front Door (LTE 2011)
The Web Is Your Church's New Front Door (LTE 2011)
 
Are You A Welcoming Church?
Are You A Welcoming Church?Are You A Welcoming Church?
Are You A Welcoming Church?
 
Leading With Light
Leading With LightLeading With Light
Leading With Light
 
Branding Beyond the Logo (Abbotsford 2011)
Branding Beyond the Logo (Abbotsford 2011)Branding Beyond the Logo (Abbotsford 2011)
Branding Beyond the Logo (Abbotsford 2011)
 
The Web is Your Church's New Front Door
The Web is Your Church's New Front DoorThe Web is Your Church's New Front Door
The Web is Your Church's New Front Door
 
Are You A Welcoming Church (Hamilton)
Are You A Welcoming Church (Hamilton)Are You A Welcoming Church (Hamilton)
Are You A Welcoming Church (Hamilton)
 
Branding Beyond the Logo
Branding Beyond the LogoBranding Beyond the Logo
Branding Beyond the Logo
 
Defining Your Nonprofit's Brand: Strategy_pdf
Defining Your Nonprofit's Brand: Strategy_pdfDefining Your Nonprofit's Brand: Strategy_pdf
Defining Your Nonprofit's Brand: Strategy_pdf
 
Building your brand – A practical guide for nonprofit organizations
Building your brand – A practical guide for nonprofit organizationsBuilding your brand – A practical guide for nonprofit organizations
Building your brand – A practical guide for nonprofit organizations
 

Similar to The Web is Your Church’s New Front Door

Your Church Online
Your Church OnlineYour Church Online
Your Church Onlinechurchjuice
 
NYFA Art and Business Seminar Presentation
NYFA Art and Business Seminar PresentationNYFA Art and Business Seminar Presentation
NYFA Art and Business Seminar PresentationCreAgent Marketing
 
2017 Social Media Strategies Workshop
2017 Social Media Strategies Workshop2017 Social Media Strategies Workshop
2017 Social Media Strategies WorkshopLCpublicrelations
 
Designing beautiful & effective sites for non profits
Designing beautiful & effective sites for non profitsDesigning beautiful & effective sites for non profits
Designing beautiful & effective sites for non profitsEve Simon
 
Ba Session3
Ba Session3Ba Session3
Ba Session3CMoz
 
5 ways to optimise your website to achieve stronger enquiries
5 ways to optimise your website to achieve stronger enquiries5 ways to optimise your website to achieve stronger enquiries
5 ways to optimise your website to achieve stronger enquiriesXpand Marketing
 
What Makes A Good Website 2009 Sth Man
What Makes A Good Website   2009 Sth ManWhat Makes A Good Website   2009 Sth Man
What Makes A Good Website 2009 Sth ManJohnKeys
 
Optimizing Web Presence
Optimizing Web PresenceOptimizing Web Presence
Optimizing Web PresencePhillip Lund
 
You Are Not Your Target Audience - How Persona Work Can Add Value to Your Int...
You Are Not Your Target Audience - How Persona Work Can Add Value to Your Int...You Are Not Your Target Audience - How Persona Work Can Add Value to Your Int...
You Are Not Your Target Audience - How Persona Work Can Add Value to Your Int...aprilosmanof
 
Top Takeaways from ProBlogger Perth Training Event: Content, Blog Design, Soc...
Top Takeaways from ProBlogger Perth Training Event: Content, Blog Design, Soc...Top Takeaways from ProBlogger Perth Training Event: Content, Blog Design, Soc...
Top Takeaways from ProBlogger Perth Training Event: Content, Blog Design, Soc...obscenefreeway659
 
Formatting Nonprofit Website Copy - for beginners
Formatting Nonprofit Website Copy - for beginnersFormatting Nonprofit Website Copy - for beginners
Formatting Nonprofit Website Copy - for beginnersMarlene Oliveira
 
Creekside Social Networking Presentation
Creekside Social Networking PresentationCreekside Social Networking Presentation
Creekside Social Networking Presentationwowwebworks
 
Crafting the Perfect Home Page
Crafting the Perfect Home PageCrafting the Perfect Home Page
Crafting the Perfect Home PageRebecca Gill
 
Notes Version - NonProfit Website Fundraising Foundations - ESCHouston 2013 A...
Notes Version - NonProfit Website Fundraising Foundations - ESCHouston 2013 A...Notes Version - NonProfit Website Fundraising Foundations - ESCHouston 2013 A...
Notes Version - NonProfit Website Fundraising Foundations - ESCHouston 2013 A...Sarah M Worthy
 
Why Design Matters: How to Make Your Website Worth a Million Visits
Why Design Matters: How to Make Your Website Worth a Million VisitsWhy Design Matters: How to Make Your Website Worth a Million Visits
Why Design Matters: How to Make Your Website Worth a Million VisitsSchoolwires, Inc.
 

Similar to The Web is Your Church’s New Front Door (20)

Your Church Online
Your Church OnlineYour Church Online
Your Church Online
 
NYFA Art and Business Seminar Presentation
NYFA Art and Business Seminar PresentationNYFA Art and Business Seminar Presentation
NYFA Art and Business Seminar Presentation
 
Marketing the Gold
Marketing the GoldMarketing the Gold
Marketing the Gold
 
2017 Social Media Strategies Workshop
2017 Social Media Strategies Workshop2017 Social Media Strategies Workshop
2017 Social Media Strategies Workshop
 
Designing beautiful & effective sites for non profits
Designing beautiful & effective sites for non profitsDesigning beautiful & effective sites for non profits
Designing beautiful & effective sites for non profits
 
Social Degital Media Basics
Social Degital Media BasicsSocial Degital Media Basics
Social Degital Media Basics
 
SEO & Content Strategy - Whats Next Feb 2012
SEO & Content Strategy - Whats Next Feb 2012SEO & Content Strategy - Whats Next Feb 2012
SEO & Content Strategy - Whats Next Feb 2012
 
Ba Session3
Ba Session3Ba Session3
Ba Session3
 
5 ways to optimise your website to achieve stronger enquiries
5 ways to optimise your website to achieve stronger enquiries5 ways to optimise your website to achieve stronger enquiries
5 ways to optimise your website to achieve stronger enquiries
 
WEDDING MBA 2016!
WEDDING MBA 2016!WEDDING MBA 2016!
WEDDING MBA 2016!
 
WEDDING MBA 2016!
WEDDING MBA 2016!WEDDING MBA 2016!
WEDDING MBA 2016!
 
What Makes A Good Website 2009 Sth Man
What Makes A Good Website   2009 Sth ManWhat Makes A Good Website   2009 Sth Man
What Makes A Good Website 2009 Sth Man
 
Optimizing Web Presence
Optimizing Web PresenceOptimizing Web Presence
Optimizing Web Presence
 
You Are Not Your Target Audience - How Persona Work Can Add Value to Your Int...
You Are Not Your Target Audience - How Persona Work Can Add Value to Your Int...You Are Not Your Target Audience - How Persona Work Can Add Value to Your Int...
You Are Not Your Target Audience - How Persona Work Can Add Value to Your Int...
 
Top Takeaways from ProBlogger Perth Training Event: Content, Blog Design, Soc...
Top Takeaways from ProBlogger Perth Training Event: Content, Blog Design, Soc...Top Takeaways from ProBlogger Perth Training Event: Content, Blog Design, Soc...
Top Takeaways from ProBlogger Perth Training Event: Content, Blog Design, Soc...
 
Formatting Nonprofit Website Copy - for beginners
Formatting Nonprofit Website Copy - for beginnersFormatting Nonprofit Website Copy - for beginners
Formatting Nonprofit Website Copy - for beginners
 
Creekside Social Networking Presentation
Creekside Social Networking PresentationCreekside Social Networking Presentation
Creekside Social Networking Presentation
 
Crafting the Perfect Home Page
Crafting the Perfect Home PageCrafting the Perfect Home Page
Crafting the Perfect Home Page
 
Notes Version - NonProfit Website Fundraising Foundations - ESCHouston 2013 A...
Notes Version - NonProfit Website Fundraising Foundations - ESCHouston 2013 A...Notes Version - NonProfit Website Fundraising Foundations - ESCHouston 2013 A...
Notes Version - NonProfit Website Fundraising Foundations - ESCHouston 2013 A...
 
Why Design Matters: How to Make Your Website Worth a Million Visits
Why Design Matters: How to Make Your Website Worth a Million VisitsWhy Design Matters: How to Make Your Website Worth a Million Visits
Why Design Matters: How to Make Your Website Worth a Million Visits
 

Recently uploaded

AI as an Interface for Commercial Buildings
AI as an Interface for Commercial BuildingsAI as an Interface for Commercial Buildings
AI as an Interface for Commercial BuildingsMemoori
 
Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...
Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...
Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...HostedbyConfluent
 
Benefits Of Flutter Compared To Other Frameworks
Benefits Of Flutter Compared To Other FrameworksBenefits Of Flutter Compared To Other Frameworks
Benefits Of Flutter Compared To Other FrameworksSoftradix Technologies
 
Making_way_through_DLL_hollowing_inspite_of_CFG_by_Debjeet Banerjee.pptx
Making_way_through_DLL_hollowing_inspite_of_CFG_by_Debjeet Banerjee.pptxMaking_way_through_DLL_hollowing_inspite_of_CFG_by_Debjeet Banerjee.pptx
Making_way_through_DLL_hollowing_inspite_of_CFG_by_Debjeet Banerjee.pptxnull - The Open Security Community
 
Key Features Of Token Development (1).pptx
Key  Features Of Token  Development (1).pptxKey  Features Of Token  Development (1).pptx
Key Features Of Token Development (1).pptxLBM Solutions
 
GenCyber Cyber Security Day Presentation
GenCyber Cyber Security Day PresentationGenCyber Cyber Security Day Presentation
GenCyber Cyber Security Day PresentationMichael W. Hawkins
 
08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking Men08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking MenDelhi Call girls
 
SQL Database Design For Developers at php[tek] 2024
SQL Database Design For Developers at php[tek] 2024SQL Database Design For Developers at php[tek] 2024
SQL Database Design For Developers at php[tek] 2024Scott Keck-Warren
 
Artificial intelligence in the post-deep learning era
Artificial intelligence in the post-deep learning eraArtificial intelligence in the post-deep learning era
Artificial intelligence in the post-deep learning eraDeakin University
 
My Hashitalk Indonesia April 2024 Presentation
My Hashitalk Indonesia April 2024 PresentationMy Hashitalk Indonesia April 2024 Presentation
My Hashitalk Indonesia April 2024 PresentationRidwan Fadjar
 
Swan(sea) Song – personal research during my six years at Swansea ... and bey...
Swan(sea) Song – personal research during my six years at Swansea ... and bey...Swan(sea) Song – personal research during my six years at Swansea ... and bey...
Swan(sea) Song – personal research during my six years at Swansea ... and bey...Alan Dix
 
How to convert PDF to text with Nanonets
How to convert PDF to text with NanonetsHow to convert PDF to text with Nanonets
How to convert PDF to text with Nanonetsnaman860154
 
Slack Application Development 101 Slides
Slack Application Development 101 SlidesSlack Application Development 101 Slides
Slack Application Development 101 Slidespraypatel2
 
Breaking the Kubernetes Kill Chain: Host Path Mount
Breaking the Kubernetes Kill Chain: Host Path MountBreaking the Kubernetes Kill Chain: Host Path Mount
Breaking the Kubernetes Kill Chain: Host Path MountPuma Security, LLC
 
Next-generation AAM aircraft unveiled by Supernal, S-A2
Next-generation AAM aircraft unveiled by Supernal, S-A2Next-generation AAM aircraft unveiled by Supernal, S-A2
Next-generation AAM aircraft unveiled by Supernal, S-A2Hyundai Motor Group
 
Integration and Automation in Practice: CI/CD in Mule Integration and Automat...
Integration and Automation in Practice: CI/CD in Mule Integration and Automat...Integration and Automation in Practice: CI/CD in Mule Integration and Automat...
Integration and Automation in Practice: CI/CD in Mule Integration and Automat...Patryk Bandurski
 
Maximizing Board Effectiveness 2024 Webinar.pptx
Maximizing Board Effectiveness 2024 Webinar.pptxMaximizing Board Effectiveness 2024 Webinar.pptx
Maximizing Board Effectiveness 2024 Webinar.pptxOnBoard
 
SIEMENS: RAPUNZEL – A Tale About Knowledge Graph
SIEMENS: RAPUNZEL – A Tale About Knowledge GraphSIEMENS: RAPUNZEL – A Tale About Knowledge Graph
SIEMENS: RAPUNZEL – A Tale About Knowledge GraphNeo4j
 

Recently uploaded (20)

AI as an Interface for Commercial Buildings
AI as an Interface for Commercial BuildingsAI as an Interface for Commercial Buildings
AI as an Interface for Commercial Buildings
 
Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...
Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...
Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...
 
Benefits Of Flutter Compared To Other Frameworks
Benefits Of Flutter Compared To Other FrameworksBenefits Of Flutter Compared To Other Frameworks
Benefits Of Flutter Compared To Other Frameworks
 
The transition to renewables in India.pdf
The transition to renewables in India.pdfThe transition to renewables in India.pdf
The transition to renewables in India.pdf
 
Making_way_through_DLL_hollowing_inspite_of_CFG_by_Debjeet Banerjee.pptx
Making_way_through_DLL_hollowing_inspite_of_CFG_by_Debjeet Banerjee.pptxMaking_way_through_DLL_hollowing_inspite_of_CFG_by_Debjeet Banerjee.pptx
Making_way_through_DLL_hollowing_inspite_of_CFG_by_Debjeet Banerjee.pptx
 
Key Features Of Token Development (1).pptx
Key  Features Of Token  Development (1).pptxKey  Features Of Token  Development (1).pptx
Key Features Of Token Development (1).pptx
 
GenCyber Cyber Security Day Presentation
GenCyber Cyber Security Day PresentationGenCyber Cyber Security Day Presentation
GenCyber Cyber Security Day Presentation
 
08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking Men08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking Men
 
SQL Database Design For Developers at php[tek] 2024
SQL Database Design For Developers at php[tek] 2024SQL Database Design For Developers at php[tek] 2024
SQL Database Design For Developers at php[tek] 2024
 
Artificial intelligence in the post-deep learning era
Artificial intelligence in the post-deep learning eraArtificial intelligence in the post-deep learning era
Artificial intelligence in the post-deep learning era
 
E-Vehicle_Hacking_by_Parul Sharma_null_owasp.pptx
E-Vehicle_Hacking_by_Parul Sharma_null_owasp.pptxE-Vehicle_Hacking_by_Parul Sharma_null_owasp.pptx
E-Vehicle_Hacking_by_Parul Sharma_null_owasp.pptx
 
My Hashitalk Indonesia April 2024 Presentation
My Hashitalk Indonesia April 2024 PresentationMy Hashitalk Indonesia April 2024 Presentation
My Hashitalk Indonesia April 2024 Presentation
 
Swan(sea) Song – personal research during my six years at Swansea ... and bey...
Swan(sea) Song – personal research during my six years at Swansea ... and bey...Swan(sea) Song – personal research during my six years at Swansea ... and bey...
Swan(sea) Song – personal research during my six years at Swansea ... and bey...
 
How to convert PDF to text with Nanonets
How to convert PDF to text with NanonetsHow to convert PDF to text with Nanonets
How to convert PDF to text with Nanonets
 
Slack Application Development 101 Slides
Slack Application Development 101 SlidesSlack Application Development 101 Slides
Slack Application Development 101 Slides
 
Breaking the Kubernetes Kill Chain: Host Path Mount
Breaking the Kubernetes Kill Chain: Host Path MountBreaking the Kubernetes Kill Chain: Host Path Mount
Breaking the Kubernetes Kill Chain: Host Path Mount
 
Next-generation AAM aircraft unveiled by Supernal, S-A2
Next-generation AAM aircraft unveiled by Supernal, S-A2Next-generation AAM aircraft unveiled by Supernal, S-A2
Next-generation AAM aircraft unveiled by Supernal, S-A2
 
Integration and Automation in Practice: CI/CD in Mule Integration and Automat...
Integration and Automation in Practice: CI/CD in Mule Integration and Automat...Integration and Automation in Practice: CI/CD in Mule Integration and Automat...
Integration and Automation in Practice: CI/CD in Mule Integration and Automat...
 
Maximizing Board Effectiveness 2024 Webinar.pptx
Maximizing Board Effectiveness 2024 Webinar.pptxMaximizing Board Effectiveness 2024 Webinar.pptx
Maximizing Board Effectiveness 2024 Webinar.pptx
 
SIEMENS: RAPUNZEL – A Tale About Knowledge Graph
SIEMENS: RAPUNZEL – A Tale About Knowledge GraphSIEMENS: RAPUNZEL – A Tale About Knowledge Graph
SIEMENS: RAPUNZEL – A Tale About Knowledge Graph
 

The Web is Your Church’s New Front Door

Editor's Notes

  1. 2) What do you want visitors to do
  2. 2) What do you want visitors to do
  3. 2) What do you want visitors to do
  4. 2) What do you want visitors to do
  5. 2) What do you want visitors to do
  6. 2) What do you want visitors to do
  7. 2) What do you want visitors to do
  8. 2) What do you want visitors to do
  9. 2) What do you want visitors to do
  10. 2) What do you want visitors to do
  11. 2) What do you want visitors to do
  12. 1) Do you want people to come here for announcements, sign up for stuff, share stories
  13. 1) Do you want people to come here for announcements, sign up for stuff, share stories
  14. 1) Do you want people to come here for announcements, sign up for stuff, share stories
  15. Christmas in July. A calendar with no events. Broken links. Lagging archive.Part of your overall communication strategy
  16. Christmas in July. A calendar with no events. Broken links. Lagging archive.Part of your overall communication strategy
  17. Christmas in July. A calendar with no events. Broken links. Lagging archive.Part of your overall communication strategy
  18. Tell stories
  19. Tell stories
  20. Tell stories
  21. Is it saying, this was made in someones basement? This was done without thought? This church is disorganized? Out of date?
  22. Is it saying, this was made in someones basement? This was done without thought? This church is disorganized? Out of date?
  23. Tablet influence
  24. Tablet influence
  25. Tablet influence
  26. Tablet influence