Do you believe that social media would be valuable to your organization, but you're not sure how to convince the suits in the boardroom? This presentation walks you through the specific steps you can take to implement change in your organization.

1. The Corporate Drone’s
Social Media
Survival Guide
chadswaney.com

2. “If they block
twitter, I’m
quitting”

3. Get around it

4. Own it

5. “Why should
the CEO be
on Twitter?”

6. Social media
is scary

7. Not rocket science

8. Culture of openness

9. “What do you
know about
Yelp?”

10. Find a hero

11. Tell a story

12. Catch a trend

13. Show them the logic

14. Give them a plan

15. “You're the
expert because
you chose
to be”

16. @chadarizona

17. Credits
flickr.com/photos/striatic flickr.com/photos/fr3d flickr.com/photos/striatic flickr.com/photos/nasahqphoto flickr.com/photos/brendanos
flickr.com/photos/gauri_lama flickr.com/photos/piaser flickr.com/photos/striatic flickr.com/photos/thosch66 flickr.com/photos/reway2007
flickr.com/photos/malloy
The content of this presentation is licensed under a
Creative Commons Attribution Non-Commercial Share Alike 3.0 License chadswaney.com

19. From Socialnomics by Erik Qualman