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WordCamp Boston 2010 - SEO 101
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Casie Gillette
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Casie Gillette's SEO 101 presentation from WordCamp Boston 2010.
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WordCamp Boston 2010 - SEO 101
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SEO
Specialist at KoMarketing Associates
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SEO
Analyst at MarketSmart Interactive
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Twitter @casieg
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Keywords & Meta
Tags
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Content
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Links & Link
Building
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SEO & WordPress
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Keep it Short
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18.
Duplicate URLs
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http://www.discoverohio.com/visitors/map.asp
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http://news.cnet.com/8301-1035_3-10269459-94.html
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Page Topic
25.
Tell the User
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27.
Sitemaps/FAQs
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Blog Posts
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31.
Logical Order
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Keep it Simple
33.
Add to Footer
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35.
36.
37.
Flash
38.
Images vs. Text
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LimitRedirects
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Use a Robots
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Industry
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Competitors
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Be Relevant
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Call to Action
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1-3 Keywords
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Current Content
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New Content
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News Stories
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FAQ
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Articles
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URL Configuration
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http://searchengineland.com
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http://www.seomoz.org/blog/the-beginners-checklist-for-small-business-seo
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Editor's Notes
Snake Oil SalesmanQuick & EasyPracticeTrial & Error
5 Key Factors to SEOSite Architecture next
Easy to rememberBookmarkingSharing/EmailingWordpress makes this easyCMS today
Cross-Links Next
What is Cross-Linking?Benefits – users, keywords, spiders
Sitemaps next
Root folder
Root folderWhy? -> indexingWebmaster tools next
Keyword Research
Title Tags Next
Why are these important? Search results next
Writing Tags next
Title TagWrite description for the userKeywords 3-5Content next
Write for the people! Links next
Backlinks mean more people talking about youTypes of links
Wordpress next
Resources next
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