Do you want to be the first candidate considered for your dream job? It's time to implement a self-marketing campaign. 3 words that are vital to this campaign are 'know, like and trust'. Once you understand and implement these 3 words, your career success is in your hands! Our latest infographic covers 7 tips to help you master your career and to become the go-to candidate in your field!

1. to WIN your next job & establish
What does it mean for your
50%
Your contacts will KNOW...LIKE...& TRUST you.
Sources
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MASTER
SELF MARKETING...
CAREER
a VALUED brand.
HERE'S THE STATS!
found their job through
NETWORKING
Even though most applicants apply
for jobs on a job board or employer
career site...
AND
JOB SEARCH & CAREER SUCCESS?
People will BUY
from people they...
KNOW...LIKE...& TRUST
There's a FAMOUS phrase...
It's time to implement these
tips to become the Go-To person in your
market!
KNOW
Introduce yourself to strangers
at industry events.
KEEP UP WITH CURRENT CONTACTS & MEET NEW PEOPLE
heard about it from FRIENDS
Acknowledge their achievements.
Arrange coffee/lunch catch ups.
Expand your LinkedIn contacts &
respond to their activity.
CONVEY AUTHENTICITY
BE TRULY CHARMING
Set a schedule with different levels of intimacy
HAVE SOMETHING TO OFFER & DON'T MONOPOLISE THEM
SHOW ENERGY & ENTHUSIASM
EXUDE TECHNICAL COMPETENCE
SOUND LIKE YOU DELIVER
This current buzz word is a powerful connecting force
Shift the focus to them & don't just talk about yourself
Keep up to date with events & show self awareness
Play your part in the social interaction
2
1
Reveal something
of yourself
beyond bland
superficialities
Express an
opinion, expand
beyond the
confines of the
event you're
attending
3
LIKE
Get to know them
& ask open-ended
questions
Follow up on their
comments to
expand the
conversation
4
Focus on light &
shade in your voice
& change the pace
of your speech
7
5
TRUST
People need you to solve their technical problems
Convey an image of effectiveness
Build on the
topic of
conversation to
add value
End your
interaction
gracefully so
you are both
free to circulate
6
Convey that you
are operating at
Best Practice
level
7
Talk positively
about events
Appear sensible
&
knowledgeable
It’s not enough to be
charming. You're
expected to achieve
things
Get to the point.
Talk about
outcomes
When you go to a networking meeting, you will combine
business & pleasure because of these enjoyable relationships.
35%
35%
It becomes easier & more natural over time.
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If you can master this...