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"Unnatural links"

Its time to justify the new form of
           link building.
Host By

Eric Khotunn           Chintan Shukla
Sr. Sales Manager      Sales Manager




 Ashish Chauhan        Vivek Parikh
 Sr. SEO Adviser       Sr. SEO Adviser
Agenda
• What is unnatural links?
• Would these unnatural links penalize my website?
• Types of unnatural links
• Effects of unnatural links
• Why unnatural links should be removed ?
• How to remove unnatural links
• Blurbpoint's new link building strategy against unnatural
  links
• Revised plans with added features.
• Question and answers
What is unnatural links?

• The links pointing to your website that are irrelevant and
  which do not match Google parameters can be called as
  unnatural links.

• Links which are completely unrelated to your niche links

• Excessive of reciprocal links and link exchange

• Over optimization with the same anchor text
GWT Email notification
Would these unnatural
links penalize my website?




                        • Unnatural links can’t penalize
                          your website.

                        • It only disturbs your current
                          ranking and traffic.
Types of unnatural links
•   Blogroll link
•   Featured directory links
•   Reciprocal link
•   Link exchange
•   Footer links
•   Bad neighborhood links
•   Links to manipulate the PR's
•   High PR paid links
•   Profile links
•   Over optimization
Featured directory & Blog roll links
Reciprocal link & Link exchange




                                  Web Site A   Web Site B
Footer links
Bad neighborhood links
Links to manipulate the PR's



        Website A                       Website D
         (PR4)                           (PR5)




                          Example.com




        Website B                       Website C
         (PR3)                           (PR6)
High PR paid links
Profile links




                Fake user profile
Over optimization
Effects of unnatural links
• Drop down in ranking

  Your keyword position will drop down after you receive a
  Google notification on unnatural links or it could also drop
  before you are notified.


• Drop down in traffic

  It is obvious that as the keywords drop, so will the traffic.
Why unnatural links should be
removed ?

• Google mail clearly shows that you need to
  remove unnatural links to get back your
  ranking and traffic.
• It also makes your website profile authentic in
  Google’s eyes.
How to remove unnatural links
• Download back links data from Google
  webmaster tool.
• Identify the unnatural links from Google
  webmaster data.
• Contact the respective site owner to remove
  those links.
• Check updated link count in Google
  webmaster.
• Email Google for reconsideration of your site.
How to remove unnatural links

                                  Email Google for
                                  Reconsideration of
                                  your site

                                                          Check Updated Link
     Need to login In                                     Count in Google
     webmaster                                            Webmaster



                        Identify
                        unnatural links



                             Contact respective
                             site owner to remove those
                             links
Blurbpoint’s new link building
strategy against unnatural link
•   On page SEO suggestion
•   Social profile maintenance
•   Social video submission
•   Documents sharing
•   Photo sharing
•   Premium press release distribution
•   Theme based strategic link building
Revised plans with added
features

• SEO booster plan

• Hire dedicated SEO

• Monthly recurring plan

• Complete SEO Package
Any questions ???

   Raise your hands….
• We have tried to cover most of the unnatural link aspects
  but if you still have any doubts or queries, you are most
  welcome to contact us on support@blurbpoint.com or you
  can directly contact your respective Relationship Manager.

• To help us understand your website better, kindly share the
  webmaster access on webmasters@blurbpoint.com

• Due to the time limitation, if we were unable to answer
  your question, please send us your queries to
  support@blurbpoint.com
Join us
• Twitter : Follow us
   http://twitter.com/#!/blurbpoint

• Facebook : Like us

  http://www.facebook.com/SEO.BlurbpointMedia
Unnatural Links

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Unnatural Links

  • 1. "Unnatural links" Its time to justify the new form of link building.
  • 2. Host By Eric Khotunn Chintan Shukla Sr. Sales Manager Sales Manager Ashish Chauhan Vivek Parikh Sr. SEO Adviser Sr. SEO Adviser
  • 3. Agenda • What is unnatural links? • Would these unnatural links penalize my website? • Types of unnatural links • Effects of unnatural links • Why unnatural links should be removed ? • How to remove unnatural links • Blurbpoint's new link building strategy against unnatural links • Revised plans with added features. • Question and answers
  • 4. What is unnatural links? • The links pointing to your website that are irrelevant and which do not match Google parameters can be called as unnatural links. • Links which are completely unrelated to your niche links • Excessive of reciprocal links and link exchange • Over optimization with the same anchor text
  • 6. Would these unnatural links penalize my website? • Unnatural links can’t penalize your website. • It only disturbs your current ranking and traffic.
  • 7. Types of unnatural links • Blogroll link • Featured directory links • Reciprocal link • Link exchange • Footer links • Bad neighborhood links • Links to manipulate the PR's • High PR paid links • Profile links • Over optimization
  • 8. Featured directory & Blog roll links
  • 9. Reciprocal link & Link exchange Web Site A Web Site B
  • 12. Links to manipulate the PR's Website A Website D (PR4) (PR5) Example.com Website B Website C (PR3) (PR6)
  • 13. High PR paid links
  • 14. Profile links Fake user profile
  • 16. Effects of unnatural links • Drop down in ranking Your keyword position will drop down after you receive a Google notification on unnatural links or it could also drop before you are notified. • Drop down in traffic It is obvious that as the keywords drop, so will the traffic.
  • 17. Why unnatural links should be removed ? • Google mail clearly shows that you need to remove unnatural links to get back your ranking and traffic. • It also makes your website profile authentic in Google’s eyes.
  • 18. How to remove unnatural links • Download back links data from Google webmaster tool. • Identify the unnatural links from Google webmaster data. • Contact the respective site owner to remove those links. • Check updated link count in Google webmaster. • Email Google for reconsideration of your site.
  • 19. How to remove unnatural links Email Google for Reconsideration of your site Check Updated Link Need to login In Count in Google webmaster Webmaster Identify unnatural links Contact respective site owner to remove those links
  • 20. Blurbpoint’s new link building strategy against unnatural link • On page SEO suggestion • Social profile maintenance • Social video submission • Documents sharing • Photo sharing • Premium press release distribution • Theme based strategic link building
  • 21. Revised plans with added features • SEO booster plan • Hire dedicated SEO • Monthly recurring plan • Complete SEO Package
  • 22. Any questions ??? Raise your hands….
  • 23. • We have tried to cover most of the unnatural link aspects but if you still have any doubts or queries, you are most welcome to contact us on support@blurbpoint.com or you can directly contact your respective Relationship Manager. • To help us understand your website better, kindly share the webmaster access on webmasters@blurbpoint.com • Due to the time limitation, if we were unable to answer your question, please send us your queries to support@blurbpoint.com
  • 24. Join us • Twitter : Follow us http://twitter.com/#!/blurbpoint • Facebook : Like us http://www.facebook.com/SEO.BlurbpointMedia