1. Media Information
VOLKSWAGEN Canada
FOR IMMEDIATE RELEASE 777 Bayly Street West
Thursday November 19, 2009 Ajax, ON L1S 7G7
Tel. (905) 428-5858
Fax (905) 428-5898
CONTACT: Peter Viney http://media.vw.ca
(905) 428-5858 (Registration Required)
Peter.Viney@VW.ca
Volkswagen Honoured With 4 TOP SAFETY PICK Awards from the Insurance
Institute for Highway Safety
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Golf, Jetta, Passat, and Tiguan Models Declared 2010 Winners
AJAX, ON ––– Four 2010 Volkswagen models - the all-new Golf 5-door, the brand-leading
Jetta, the stylish Passat, and the GTI of Small SUVs, the Tiguan - have each received the
Insurance Institute for Highway Safety's (IIHS) TOP SAFETY PICK award for 2010: The
highest rating possible from the non-profit research organization. The annual award recognizes
those vehicles that perform best in protecting passengers in the Institute's front, side, and rear
crash test evaluations, and the newly required roof-strength test evaluations. The Institute only
tests vehicles with electronic stability control (branded Electronic Stabilization Program® or
ESP® on Volkswagen vehicles), and head protection airbags.
"TOP SAFETY PICKS are the vehicles on the top rung for safety," said IIHS president, Adrian
Lund. "These Volkswagen models are in an elite group that afford the best protection in the
most common kinds of crashes, and have electronic stability control to keep drivers out of many
crashes altogether."
"This is a validation of the excellent work performed during the design and safety testing by our
engineers in Germany,” said John White, President and CEO of Volkswagen Group Canada.
“Our Customers get affordability, fun-to-drive, as well as top safety with these models, and we
are proud to receive these awards from such a well-respected Institute.”
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According to the IIHS, a vehicle must exhibit all the following in order to win its TOP SAFETY
PICK award: Good Frontal Crashworthiness, Good Side Crashworthiness, Good Rear
Crashworthiness, Good Rollover Crashworthiness, and offer Electronic Stability Control.
The 2010 Volkswagen Golf 5-door (starting at $21,175), Jetta (starting at $22,175), Passat Sedan
(starting at $27,775), and Tiguan (starting at $27,875) are all available now at Volkswagen
dealerships across Canada.
About the Insurance Institute for Highway Safety
The Insurance Institute for Highway Safety (IIHS) is an independent, nonprofit, scientific, and
educational organization based in the United States dedicated to reducing the losses - deaths,
injuries, and property damage - from crashes on U.S. highways. To learn more about the IIHS,
please visit www.iihs.org.
About Volkswagen Canada:
Founded in 1952, Volkswagen Canada is headquartered in Ajax, Ontario. It is the leader in
affordable TDI Clean Diesel vehicle sales in Canada, and forms part of Volkswagen Group
Canada Inc., a subsidiary of Volkswagen AG headquartered in Wolfsburg, Germany.
Volkswagen is one of the world’s largest producers of passenger cars and is Europe’s largest
automaker.
Volkswagen sells the City Golf, new Golf, new Golf Wagon, new Golf GTI, New Beetle, Jetta,
Eos, Passat, Tiguan, Routan, and Touareg through 130 independent Canadian Dealers.
Visit Volkswagen Canada online at www.Volkswagen.ca, and explore its
BlueMotionTechnologies at www.TDICurious.ca.
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