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The 
importance 
of 
crea/vity, 
ideas 
management, 
IT 
knowledge 
and 
diversity, 
© 
2014 
Global 
ideas4all 
SL 
-­‐ 
Confiden21/04/2014 
6al 
& 
Proprietary 
1 
Ana 
Maria 
Llopis 
September 
26th 
2014 
for 
leadership
The 
importance 
of 
crea/vity, 
ideas 
management, 
IT 
knowledge 
and 
diversity 
for 
leadership 
© 
2014 
Global 
ideas4all 
SL 
-­‐ 
Confiden21/04/2014 
6al 
& 
Proprietary 
2 
1-­‐ 
CREATIVITY 
2-­‐ 
IDEAS 
CAN 
CHANGE 
THE 
WORLD 
3-­‐ 
ideas4all 
AND 
INNOVATION 
4-­‐ 
THE 
DIGITAL 
TRANSFORMATION 
TORNADO 
5-­‐ 
DIA 
GROUP 
6-­‐ 
IT 
KNOWLEDGE 
AND 
DIVERSITY 
7-­‐ 
LEADERSHIP 
8-­‐ 
PASSION 
9-­‐ 
REINVENTING 
YOURSELF 
10-­‐ 
NEVER 
IS 
A 
NO 
WORD 
11-­‐ 
BETA 
PERMANENT 
12-­‐ 
A 
CAREER 
PATH 
BASED 
ON 
LEARNING 
13-­‐ 
INTRA-­‐PRENEURSHIP 
14-­‐ 
ENTREPRENEURSHIP 
IDEAS4ALL 
INNOVATION 
AGORA
1-­‐ 
CREATIVITY 
© 
2014 
Global 
ideas4all 
SL 
-­‐ 
Confiden21/04/2014 
6al 
& 
Proprietary 
3 
DefiniRon 
From 
Wikipedia, 
Crea6vity 
is 
a 
phenomenon 
whereby 
something 
new 
and 
valuable 
is 
created 
(such 
as 
an 
idea, 
a 
joke, 
an 
ar6s6c 
or 
literary 
work, 
a 
pain6ng 
or 
musical 
composi6on, 
a 
solu6on, 
an 
inven6on 
etc.). 
The 
ideas 
and 
concepts 
so 
conceived 
can 
then 
manifest 
themselves 
in 
any 
number 
of 
ways, 
but 
most 
oPen, 
they 
become 
something 
we 
can 
see, 
hear, 
smell, 
touch, 
or 
taste. 
The 
range 
of 
scholarly 
interest 
in 
crea6vity 
includes 
a 
mul6tude 
of 
defini6ons 
and 
approaches 
involving 
several 
disciplines; 
psychology, 
cogni6ve 
science, 
educa6on, 
philosophy 
(par6cularly 
philosophy 
of 
science), 
technology, 
theology, 
sociology, 
linguis6cs, 
business 
studies, 
songwri6ng 
and 
economics, 
taking 
in 
the 
rela6onship 
between 
crea6vity 
and 
general 
intelligence, 
mental 
and 
neurological 
processes 
associated 
with 
crea6vity, 
the 
rela6onships 
between 
personality 
type 
and 
crea6ve 
ability 
and 
between 
crea6vity 
and 
mental 
health, 
the 
poten6al 
for 
fostering 
crea6vity 
through 
educa6on 
and 
training, 
especially 
as 
augmented 
by 
technology, 
and 
the 
applica6on 
of 
crea6ve 
resources 
to 
improve 
the 
effec6veness 
of 
learning 
and 
teaching 
processes.
Eric 
Kirste_er, 
Rick 
Eagar, 
Michaël 
Kolk, 
Daniel 
Roos 
2013 
© 
2014 
Global 
ideas4all 
SL 
-­‐ 
Confiden21/04/2014 
6al 
& 
Proprietary 
4 
1-­‐ 
CREATIVITY 
The 
average 
lifespan 
of 
a 
company 
listed 
in 
the 
S&P 
500 
index 
of 
leading 
US 
companies 
has 
decreased 
from 
67 
years 
in 
the 
1920s 
to 
just 
15 
years 
today1 
– 
and 
the 
rate 
of 
decrease 
is 
now 
higher 
than 
ever. 
Not 
only 
technology-­‐based 
companies 
such 
as 
Dell, 
Nokia, 
and 
HP 
struggle 
with 
the 
need 
for 
reinven6on, 
but 
also 
many 
large 
companies 
in 
more 
tradi6onal 
sectors 
such 
as 
steel 
and 
manufacturing 
are 
facing 
what 
seems 
to 
be 
a 
brick 
wall 
insearch 
for 
growth 
and 
margins 
from 
their 
core 
business. 
In 
Arthur 
D. 
Li_le’s 
2011 
survey 
of 
nearly 
100 
CTOs, 
the 
propor6on 
of 
revenues 
from 
en6rely 
new 
business 
areas 
was 
expected 
to 
double 
in 
the 
next 
decade 
compared 
to 
the 
previous 
ten 
years. 
Just 
being 
able 
to 
manage 
business 
intelligence 
is 
more 
complex 
than 
ever 
– 
IBM 
es6mates 
that 
over 
90% 
of 
the 
data 
in 
the 
world 
has 
been 
created 
in 
the 
last 
two 
years. 
Pressures 
such 
as 
increasing 
global 
compe66on, 
faster 
product 
lifecycles 
and 
more 
empowered, 
interconnected 
customers 
mean 
that 
companies 
need 
to 
change 
constantly 
just 
to 
stand 
s6ll. 
All 
this 
places 
a 
huge 
premium 
on 
a 
company’s 
ability 
to 
be 
constantly 
crea6ve 
both 
in 
terms 
of 
prod-­‐ 
ucts, 
services 
and 
business 
models, 
and 
in 
its 
ability 
to 
transform 
itself 
whilst 
maintaining 
stable 
business 
opera6ons. 
In 
this 
ar6cle 
we 
explore 
the 
case 
for 
the 
emergence 
of 
a 
new 
era 
for 
business 
– 
the 
Crea6vity 
Era 
– 
and 
we 
suggest 
some 
cri6cal 
success 
factors 
for 
companies 
to 
prosper 
in 
this 
new 
world.
© 
2014 
Global 
ideas4all 
SL 
-­‐ 
Confiden21/04/2014 
6al 
& 
Proprietary 
5 
1-­‐ 
CREATIVITY
1-­‐ 
CREATIVITY 
© 
2014 
Global 
ideas4all 
SL 
-­‐ 
Confiden21/04/2014 
6al 
& 
Proprietary 
6 
LINUS 
PAULING 
AND 
ALBERT 
EINSTEIN 
SAID 
IT 
“The 
best 
way 
to 
have 
a 
good 
idea 
is 
to 
have 
many 
ideas”
© 
2014 
Global 
ideas4all 
SL 
-­‐ 
Confiden21/04/2014 
6al 
& 
Proprietary 
7 
1-­‐ 
CREATIVITY
© 
2014 
Global 
ideas4all 
SL 
-­‐ 
Confiden21/04/2014 
6al 
& 
Proprietary 
8 
1-­‐ 
CREATIVITY 
The 
new 
economic 
environment 
combines 
hyper 
compe66on, 
faster 
product 
lifecycles 
and 
more 
empowered 
consumers 
to 
change 
the 
rules 
of 
the 
game 
for 
companies 
wan6ng 
to 
succeed. 
To 
meet 
these 
challenges 
a 
new 
paradigm 
for 
business 
is 
emerging 
– 
the 
age 
where 
crea6vity 
wins
© 
2014 
Global 
ideas4all 
SL 
-­‐ 
Confiden21/04/2014 
6al 
& 
Proprietary 
9 
Another 
angle 
against 
terrorism 
Lessons 
from 
Colombia 
and 
its 
communicaRon 
campaign 
Use 
spots 
to 
revolu6onize 
nego6a6ons 
. 
José 
Miguel 
Sokoloff 
(Medellín, 
1962) 
Governement 
strategy. 
EL 
PAIS 
2014 
Ríos 
de 
luz, 
Christmas 
2011, 
Anything 
is 
possible 
h_ps://www.youtube.com/watch?v=9QRQKYYLlCU 
1-­‐ 
CREATIVITY
© 
2014 
Global 
ideas4all 
SL 
-­‐ 
Confiden21/04/2014 
6al 
& 
Proprietary 
10 
2-­‐ 
IDEAS 
CAN 
CHANGE 
THE 
WORLD
© 
2014 
Global 
ideas4all 
SL 
-­‐ 
Confiden21/04/2014 
6al 
& 
Proprietary 
11 
2-­‐ 
IDEAS 
CAN 
CHANGE 
THE 
WORLD 
The 
economy 
of 
confidence 
and 
not 
property
© 
2014 
Global 
ideas4all 
SL 
-­‐ 
Confiden21/04/2014 
6al 
& 
Proprietary 
12 
2-­‐ 
IDEAS 
CAN 
CHANGE 
THE 
WORLD 
The 
economy 
of 
confidence 
and 
not 
property
2-­‐ 
IDEAS 
CAN 
CHANGE 
THE 
WORLD 
© 
2014 
Global 
ideas4all 
SL 
-­‐ 
Confiden21/04/2014 
6al 
& 
Proprietary 
13 
And 
aer 
Star-­‐bucks 
could 
new 
cafes 
be 
innovaRve? 
Two 
examples 
NESPRESSO, 
reinvenRng 
the 
way 
we 
prepare 
and 
drink 
coffee, 
emoRons, 
variety….
2-­‐ 
IDEAS 
CAN 
CHANGE 
THE 
WORLD 
And 
aer 
Star-­‐bucks 
could 
new 
cafes 
be 
innovaRve? 
Russians 
have 
made 
it 
© 
2014 
Global 
ideas4all 
SL 
-­‐ 
Confiden21/04/2014 
6al 
& 
Proprietary 
14 
Source: 
The 
Time 
Out 
London, 
«The 
best 
things 
in 
life 
are 
3p: 
London’s 
first 
pay-­‐per-­‐minute 
cafe» 
by 
Alexi 
Duggins 
While 
at 
Ziferblat 
, 
everything 
is 
free 
coffee 
tea, 
cookies 
Wi-­‐Fi 
. 
But 
you 
pay 
for 
the 
space 
and 
the 
6me 
you 
use 
it 
."Zifferbla_", 
means 
the 
face 
of 
the 
clock 
in 
Russian 
and 
German. 
Founded 
in 
2011 
the 
live 
social 
network, 
now 
recognized 
world 
wide 
Its 
founder 
Mi6n, 
“its 
about 
par6cipa6on, 
a 
solu6on 
for 
megaci6es, 
for 
confortable 
encounters 
at 
a 
reasonable 
price 
predictable 
In 
London 
3p/minute
© 
2014 
Global 
ideas4all 
SL 
-­‐ 
Confiden21/04/2014 
6al 
& 
Proprietary 
15 
2-­‐ 
IDEAS 
CAN 
CHANGE 
THE 
WORLD 
Internet new paradigms and Social Networks 
New 
Paradigms 
Social 
Networks 
ideas4all 
InnovaGon 
Agora 
The 
InnovaGon 
Social 
Network 
for 
Companies 
and 
OrganizaGons 
ideas4all.com 
The 
greatest 
Ideas’ 
Social 
Network 
in 
the 
World
2-­‐ 
IDEAS 
CAN 
CHANGE 
THE 
WORLD 
© 
2014 
Global 
ideas4all 
SL 
-­‐ 
Confiden21/04/2014 
6al 
& 
Proprietary 
16 
We wanted to help change the world, some CSR projects
2-­‐ 
IDEAS 
CAN 
CHANGE 
THE 
WORLD 
We wanted to help entrepreneurs, sensitive to the environment 
© 
2014 
Global 
ideas4all 
SL 
-­‐ 
Confiden21/04/2014 
6al 
& 
Proprietary 
17 
h_p://yocreoencolombia.com/colombia/modelos/2012/camilo_jimenez_ecopuntos.html
www.ideas4all.com The largest Ideas’ Social Network in the World 
© 
2014 
Global 
ideas4all 
SL 
-­‐ 
Confiden21/04/2014 
6al 
& 
Proprietary 
18 
3-­‐ 
ideas4all 
AND 
INNOVATION 
B2C 
B2B 
• 
B2C 
and 
B2B 
(CommunicaGon 
vessels) 
The 
only 
InnovaGon 
plaTorm 
with 
a 
live 
experimental 
ground 
to 
learn 
from. 
Since 
July 
2008 
and 
Nov 
2009 
respecGvely 
(By 
end 
April 
2014): 
• +300.000 
reregistered 
users; 
+200.000 
ideas. 
• Almost 
16.200.000 
total 
visits. 
• 
B2B 
to 
Companies 
and 
InsGtuGons 
alone: 
• 29 
InnovaGon 
Agoras. 
• +115.000 
registered 
users; 
+55.000 
ideas. 
• +230.000 
parGcipaGve 
acGviGes 
(Comments 
and 
votes). 
• 
Entrepreneurs’ 
Award 
Ficod 
09; 
Finalists 
BBVA 
Open 
Talent 
Awards; 
Selected 
by 
PromoMadrid 
as 
one 
of 
the 
most 
promising 
Madrid 
Start-­‐ups 
and 
2013 
Internet 
Users 
AssociaGon 
Award. 
• 
Hundreds 
of 
daily 
visits 
from 
Company 
users: 
Banc 
Sabadell, 
Mutua 
Madrileña 
(Employees 
and 
Customers), 
Vodafone, 
Grupo 
PRISA, 
Repsol, 
Altran, 
La 
Caixa, 
Nestlé, 
Heineken, 
Acciona, 
Campofrío 
FG, 
KPMG, 
AXA 
MedLa, 
Santalucía, 
Grupo 
Santander, 
CORTEFIEL, 
Santander 
and 
Móstoles 
Smart 
CiGes. 
• 
Chosen 
by 
Grupo 
Santander 
(Guadalajara 
2010), 
IBM 
(Developers 
Conference 
2010) 
and 
Fundación 
Telefónica 
(Movimiento 
E3) 
2011 
for 
their 
events 
.
© 
2014 
Global 
ideas4all 
SL 
-­‐ 
Confiden21/04/2014 
6al 
& 
Proprietary 
19 
3-­‐ 
ideas4all 
AND 
INNOVATION
© 
2014 
Global 
ideas4all 
SL 
-­‐ 
Confiden21/04/2014 
6al 
& 
Proprietary 
20 
3-­‐ 
ideas4all 
AND 
INNOVATION 
Our 
Ideas4all 
INNOVATION 
AGORA 
Social 
Network 
has 
been 
successfully 
implemented 
for 
employees, 
customers 
or 
ci6zens 
in 
different 
ins6tu6ons 
and 
companies 
from 
all 
economic 
sectors, 
for 
any 
kind 
of 
departments 
and 
func6onal 
areas:
© 
2014 
Global 
ideas4all 
SL 
-­‐ 
Confiden21/04/2014 
6al 
& 
Proprietary 
21 
3-­‐ 
ideas4all 
AND 
INNOVATION 
Ou 
r 
Ideas4all 
INNOVATION 
AGORA 
Social 
Network 
has 
been 
successfully 
implemented 
for 
employees, 
customers 
or 
ci6zens 
in 
different 
ins6tu6ons 
and 
companies 
from 
all 
economic 
sectors, 
for 
any 
kind 
of 
departments 
and 
func6onal 
areas:
© 
2014 
Global 
ideas4all 
SL 
-­‐ 
Confiden21/04/2014 
6al 
& 
Proprietary 
22 
3-­‐ 
ideas4all 
AND 
INNOVATION 
A team of entrepreneurs with great experience in the financial sector 
Passionate for ideas and Innovation 
A 
highly 
moGvated 
team 
of 
entrepreneurs, 
with 
a 
perfect 
mix 
of 
Business 
and 
Management 
experience 
in 
MulGnaGonal 
Companies, 
and 
Enthusiasm 
and 
knowledge 
from 
Digital 
Addicts 
and 
young 
Digital 
NaGves.
3-­‐ 
ideas4all 
AND 
INNOVATION 
High 
Par6cipa6on 
and 
Engagement: 
ideas4all 
brakes 
Internet 
law 
(90-­‐9-­‐1) 
© 
2014 
Global 
ideas4all 
SL 
-­‐ 
Confiden21/04/2014 
6al 
& 
Proprietary 
23 
With 
ideas4all 
Innova/on 
Agora 
we 
are 
breaking 
the 
internet 
parGcipaGon 
law, 
formulated 
in 
2006 
by 
Jakob 
Nielsen/ 
Ben 
McConnell 
and 
Jackie 
Huba 
(*) 
and 
s6ll 
in 
valid 
today: 
90-­‐9-­‐1: 
90% 
only 
come 
to 
watch 
(Lurks), 
9% 
par6cipate 
occasionally 
(Vote, 
comment: 
Contributors) 
and 
only 
1% 
contributes 
with 
original 
content 
(Creators). 
I n 
idea s 4 a l l 
I nnova/on 
Agora 
communiGes 
for 
company’s 
employees/ 
customers, 
from 
10 
to 
25% 
contributes 
with 
ideas 
and 
up 
to 
40% 
parGcipates 
with 
comments 
and 
votes. 
ideas4all 
law: 
50-­‐30-­‐20.
© 
2014 
Global 
ideas4all 
SL 
-­‐ 
Confiden21/04/2014 
6al 
& 
Proprietary 
24 
4-­‐ 
THE 
DIGITAL 
TRANSFORMATION 
TORNADO 
h_p://www.youtube.com/watch?v=AZ5ePL36BbU
4-­‐ 
THE 
DIGITAL 
TRANSFORMATION 
TORNADO 
THE 
BIG 
DATA: 
THE 
LATEST 
FASHION 
WORD 
IN 
DIGITAL 
TRANSFORMATION 
© 
2014 
Global 
ideas4all 
SL 
-­‐ 
Confiden21/04/2014 
6al 
& 
Proprietary 
25 
I 
BELIEVE 
THERE 
WILL 
BE 
A 
GREAT 
OPPORTUNITY 
FOR 
JOB 
CREATION 
THE 
DETERMINING 
CHANGE 
HAS 
BEEN 
THE 
COST 
OF 
STORING 
A 
GIGABYTE 
20 
YEARS 
AGO 
1.000 
$ 
TODAY 
6 
CENTS 
AND 
CONTINUES 
TO 
DECLINE
© 
2014 
Global 
ideas4all 
SL 
-­‐ 
Confiden21/04/2014 
6al 
& 
Proprietary 
26 
4-­‐ 
THE 
DIGITAL 
TRANSFORMATION 
TORNADO 
Digital 
transforma/on 
From 
Wikipedia 
Digital 
transforma/on 
refers 
to 
the 
changes 
associated 
with 
the 
applica/on 
of 
digital 
technology 
in 
all 
aspects 
of 
human 
society. 
Digital 
transforma/on 
may 
be 
thought 
as 
the 
third 
stage 
of 
embracing 
digital 
technologies: 
digital 
competence 
-­‐> 
digital 
literacy 
-­‐> 
digital 
transforma/on 
The 
laVer 
stage 
means 
that 
digital 
usages 
inherently 
enable 
new 
types 
of 
innova/on 
and 
crea/vity 
in 
a 
par/cular 
domain, 
rather 
than 
simply 
enhance 
and 
support 
the 
tradi/onal 
methods.
© 
2014 
Global 
ideas4all 
SL 
-­‐ 
Confiden21/04/2014 
6al 
& 
Proprietary 
27 
4-­‐ 
THE 
DIGITAL 
TRANSFORMATION 
TORNADO 
Some 
companies 
are 
what 
they 
call 
the 
“Digira/.” 
They 
have 
the 
digital 
maturity 
not 
only 
to 
build 
digital 
innova/ons, 
but 
also 
to 
drive 
enterprise-­‐wide 
transforma/on. 
And 
they 
benefit 
from 
their 
ac/ons. 
Digira/ 
have 
significantly 
higher 
financial 
performance 
than 
their 
less 
digitally-­‐mature 
compe/tors.
4-­‐ 
THE 
DIGITAL 
TRANSFORMATION 
TORNADO 
© 
2014 
Global 
ideas4all 
SL 
-­‐ 
Confiden21/04/2014 
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& 
Proprietary 
28 
DIGIRATI 
Beyond 
MIT 
y 
Cap 
Gémini 
my 
own 
defini6on 
espansion 
of 
the 
Digira6 
concept 
• DIGITAL 
LEADER 
• DIRECTING 
• FAST 
ADAPTATION 
• IMMEDIATE 
ACTIONS, 
• EXPERIMENTING 
OPTINONS 
AND 
ALTERNATIVES 
• PIVOTS 
OVER 
AXIS 
SUCH 
AS: 
• IT 
TRANSFORMATION 
• INNIOVATION 
• BETA 
PERMANENT 
• BELIEVING 
IN 
THE 
WISDOM 
OF 
CROWDS 
• CROWDSOURCING 
AND 
CROWDFUNDING
© 
2014 
Global 
ideas4all 
SL 
-­‐ 
Confiden21/04/2014 
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& 
Proprietary 
29 
4-­‐ 
THE 
DIGITAL 
TRANSFORMATION 
TORNADO 
Top 
Trends 
June 
2014
© 
2014 
Global 
ideas4all 
SL 
-­‐ 
Confiden21/04/2014 
6al 
& 
Proprietary 
30 
4-­‐ 
THE 
DIGITAL 
TRANSFORMATION 
TORNADO 
C 
level 
involvement 
in 
Social 
Business 
June 
2014
© 
2014 
Global 
ideas4all 
SL 
-­‐ 
Confiden21/04/2014 
6al 
& 
Proprietary 
31 
4-­‐ 
THE 
DIGITAL 
TRANSFORMATION 
TORNADO 
Global Innovation Survey 2013 PwC
4-­‐ 
THE 
DIGITAL 
TRANSFORMATION 
TORNADO 
© 
2014 
Global 
ideas4all 
SL 
-­‐ 
Confiden21/04/2014 
6al 
& 
Proprietary 
32 
12 
Insights 
into 
the 
Digital 
Transforma6on 
Challenge 
That 
will 
help 
achieve 
breakthrough 
innova6on
WITHOUT 
IDEAS 
THERE 
IS 
NO 
INNOVATION, 
NOR 
PERMANENT 
BETA 
21/07/14 
33 
© 
2014 
Global 
ideas4all 
SL 
-­‐ 
Confiden21/04/2014 
6al 
& 
Proprietary 
5-­‐ 
DIA 
GROUP
WITHOUT 
IDEAS 
THERE 
IS 
NO 
INNOVATION, 
NOR 
PERMANENT 
BETA 
21/07/14 
34 
© 
2014 
Global 
ideas4all 
SL 
-­‐ 
Confiden21/04/2014 
6al 
& 
Proprietary 
5-­‐ 
DIA 
GROUP
WITHOUT 
IDEAS 
THERE 
IS 
NO 
INNOVATION, 
NOR 
PERMANENT 
BETA 
21/07/14 
35 
© 
2014 
Global 
ideas4all 
SL 
-­‐ 
Confiden21/04/2014 
6al 
& 
Proprietary 
5-­‐ 
DIA 
GROUP
WITHOUT 
IDEAS 
THERE 
IS 
NO 
INNOVATION, 
NOR 
PERMANENT 
BETA 
21/07/14 
36 
© 
2014 
Global 
ideas4all 
SL 
-­‐ 
Confiden21/04/2014 
6al 
& 
Proprietary 
5-­‐ 
DIA 
GROUP
WITHOUT 
IDEAS 
THERE 
IS 
NO 
INNOVATION, 
NOR 
PERMANENT 
BETA 
21/07/14 
37 
© 
2014 
Global 
ideas4all 
SL 
-­‐ 
Confiden21/04/2014 
6al 
& 
Proprietary 
5-­‐ 
DIA 
GROUP
WITHOUT 
IDEAS 
THERE 
IS 
NO 
INNOVATION, 
NOR 
PERMANENT 
BETA 
21/07/14 
38 
© 
2014 
Global 
ideas4all 
SL 
-­‐ 
Confiden21/04/2014 
6al 
& 
Proprietary 
5-­‐ 
DIA 
GROUP
WITHOUT 
IDEAS 
THERE 
IS 
NO 
INNOVATION, 
NOR 
PERMANENT 
BETA 
21/07/14 
39 
© 
2014 
Global 
ideas4all 
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GROUP
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IDEAS 
THERE 
IS 
NO 
INNOVATION, 
NOR 
PERMANENT 
BETA 
21/07/14 
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© 
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ideas4all 
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DIA 
GROUP
WITHOUT 
IDEAS 
THERE 
IS 
NO 
INNOVATION, 
NOR 
PERMANENT 
BETA 
21/07/14 
41 
© 
2014 
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ideas4all 
SL 
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5-­‐ 
DIA 
GROUP
WITHOUT 
IDEAS 
THERE 
IS 
NO 
INNOVATION, 
NOR 
PERMANENT 
BETA 
21/07/14 
42 
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2014 
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ideas4all 
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& 
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DIA 
GROUP
© 
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6-­‐ 
IT 
KNOWLEDGE 
AND 
DIVERSITY
© 
2014 
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ideas4all 
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6-­‐ 
IT 
KNOWLEDGE 
AND 
DIVERSITY
© 
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6-­‐ 
IT 
KNOWLEDGE 
AND 
DIVERSITY
© 
2014 
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Proprietary 
Susan 
Wojcicki 
GOOGLE 
ADWORDS 
46 
6-­‐ 
IT 
KNOWLEDGE 
AND 
DIVERSITY 
Sandy 
Carter 
SOCIAL 
C 
IBM 
Jane 
Moran 
CIO 
REUTERS 
Susie 
Wee 
CTEO 
CISCO 
Cher 
Wang 
CHAIR 
HTC 
Judy 
Estrin 
EX 
CISCO 
DISNEY 
JLABS 
Deborah 
Estrin 
UCLA 
NETWROKS 
Maxine 
Fassberg 
Intel 
isarael 
Ursula 
Burns 
XEROX 
CHAIR 
Sheryl 
SandberG 
FACEBOOK 
CTO 
Marissa 
Mayer 
YAHOO 
CEO 
Ginny 
Rome_y 
CEO 
IBM 
Meg 
Whitman 
CEO 
HP 
Safra 
Catz 
CFO 
ORACLE 
Admasree 
Warrior 
CTO 
CISCO 
WOMEN 
LEADING 
THE 
IT 
CORPORATIONS
© 
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6-­‐ 
IT 
KNOWLEDGE 
AND 
DIVERSITY 
WE 
WOULD 
BE 
SURPRISED 
WITH 
SPAIN 
TOO 
ROSA 
GARCÍA 
SIEMENS 
ELENA 
HERRERO 
HP 
ESPAÑA 
MARTA 
MARTÍNEZ 
IBM 
ESPAÑA 
KORO 
CASTELLANOS 
KINDLE 
ESPAÑA 
ROSALÍA 
PORTELA 
ONO 
EVA 
CASTILLO 
HASTA 
2013 
TELEFÓNICA 
EUROPA 
PALOMA 
BEAMONTE 
XEROX 
ESPAÑA 
MARÍA 
GARAÑA 
MICROSOFT 
ESPAÑA 
BARBARA 
NAVARRO 
GOOGLE 
INSTITUCIONAL 
EMMA 
FERNÁNDEZ 
INDRA 
AMPARO 
MORALEDA 
EX 
IBM 
IBERDORLA 
CAIXA 
IRENE 
CANO 
CEO 
FACEBOOK 
ESPAÑA 
CECILIA 
CASTAÑO 
CATEDRÁTICA 
EXPERTA 
EN 
GÉNERO 
Y 
TECNOLOGÍA
6-­‐ 
IT 
KNOWLEDGE 
AND 
DIVERSITY 
© 
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THE 
CREATIVE 
CITIES 
TecnologY, 
Talent, 
tolerance 
towards 
diversity
© 
2014 
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7-­‐ 
LEADERSHIP 
Marie Curie , Dos veces Premio Nobel
© 
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7-­‐ 
LEADERSHIP 
1. GIVE 
EXAMPLE, 
GUIDE, 
LIKE 
A 
LIGHT 
HOUSE 
2. LEARN 
TO 
LISTEN 
TO 
BE 
ABLE 
TO 
INNOVATE 
AND 
TRANSFORM, 
CREATE 
TRENDS 
3. DETECT 
AND 
MANAGE 
TALENT 
4. LEARN 
HOW 
TO 
WALK 
IN 
THE 
TOGHT 
ROPE 
OF 
CONTRADICTIONS
© 
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7-­‐ 
LEADERSHIP 
1. CONCILIATION 
AND 
CONSENSUS 
2. STABILITY 
CLIMATE 
3. COMMON 
OBJECTIVES, 
COLLECTIVE 
4. BUILDING 
TEAMS 
5. CROSSING 
INTERDEPARTMENTAL 
BARRIERS 
AND 
BOUNDARIES 
6. GENERATING 
SUCCESSORS
© 
2014 
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52 
7-­‐ 
LEADERSHIP 
1. ALWAYS 
COMPARE 
WITH 
YOURSELF 
2. IS 
NOT 
THE 
QUANTITY 
OF 
TIME 
BUT 
THE 
QUALITY 
OF 
TIME 
3. YOU 
NEED 
TO 
EXILE 
THE 
“OR” 
AND 
WELCOME 
THE 
“AND” 
AS 
MANDELA 
SAID 
4. FIND 
YOUR 
ELEMENT 
YOUR 
PASSION 
5. LEADERS 
NEVER 
LEAVE 
PEOPLE 
BEHIND, 
ALWAYS 
THE 
TEAM 
SHOULD 
WALK 
IN 
FRONT
© 
2014 
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8-­‐ 
PASSION 
SIR 
KEN 
ROBINSON 
EVERYBODY 
IS 
BORN 
WITH 
EXTRAORDINARY 
CAPABILITIES 
AND 
POTENTIAL 
Then, 
what 
happens 
aserwards, 
why 
through 
educaGon 
and 
life 
we 
do 
not 
take 
advantage 
of 
our 
true 
potenGal 
? 
• For 
most 
of 
us 
is 
not 
that 
we 
aim 
high 
and 
fail 
• It 
is 
not 
that 
we 
become 
ambiGous 
and 
we 
don't 
achieve 
our 
goals, 
on 
the 
contrary 
• We 
aim 
low 
and 
we 
succeed 
in 
it
© 
2014 
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ideas4all 
SL 
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54 
SIR 
KEN 
ROBINSON 
EVERYBODY 
IS 
BORN 
WITH 
EXTRAORDINARY 
CAPABILITIES 
AND 
POTENTIAL 
We 
have 
to 
find 
that 
magic 
spot 
Where 
our 
natural 
talents 
meet 
with 
our 
personal 
PASSION 
WE 
SHOULD 
NOT 
CONFORM 
WITH 
LESS, 
IF 
YOU 
ARE 
NOT 
IN 
THAT 
MAGICAL 
POIN 
REINVCENT 
YOURSELF 
Being 
happy 
and 
saGsfied 
with 
our 
work 
or 
projects 
has 
more 
to 
do 
with 
knowing 
who 
we 
are 
and 
what 
moves 
our 
PASSION 
8-­‐ 
PASSION
Connec6cut 
UNIVERSITY 
May 
10, 
2014 
GRADUATION 
8-­‐ 
PASSION 
Rick 
Mastracchio 
Always 
wanted 
to 
be 
an 
astronaut, 
he 
filed 
requests 
during 
9 
years 
in 
the 
meanwhile 
he 
con6nued 
preparing 
for 
his 
dream, 
aPer 
3 
interviews 
he 
was 
selected 
; 
while 
he 
worked 
passionately 
at 
NASA 
He 
worked 
very 
hard, 
he 
persevered 
to 
achieve 
his 
dream 
To 
achieve 
your 
dream 
you 
don't 
do 
one 
giant 
steps 
you 
do 
small 
steps 
bit 
by 
bit 
Develop 
the 
ability 
to 
work 
and 
achieve 
your 
day 
to 
day 
goals 
to 
get 
to 
your 
dream 
© 
2014 
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h_ps://www.youtube.com/watch?v=v4Z91qfn-­‐90 
Rick 
Mastracchio 
took 
a 
break 
from 
orbi6ng 
the 
globe 
on 
the 
Interna6onal 
Space 
Sta6on 
to 
deliver 
an 
address 
to 
students 
gradua6ng 
from 
the 
university's 
School 
of 
Engineering 
on 
Saturday.
9-­‐ 
REINVENTING 
YOURSELF 
TO 
LEAD 
© 
2014 
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56 
ReinvenGng 
yourself 
and 
finding 
your 
element
9-­‐ 
REINVENTING 
YOURSELF 
TO 
LEAD 
Countries 
reinvent 
themselves 
USA 
© 
2014 
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& 
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57 
h_p://onforb.es/1dx120r
9-­‐ 
REINVENTING 
YOURSELF 
TO 
LEAD 
CiGes 
reinvent 
themselves 
aser 
the 
crisis 
Lessons 
from 
the 
Major 
of 
CHICAGO 
© 
2014 
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58 
h_p://onforb.es/1dx120r
9-­‐ 
REINVENTING 
YOURSELF 
TO 
LEAD 
© 
2014 
Global 
ideas4all 
SL 
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& 
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59 
CiGes 
reinvent 
themselves 
aser 
the 
crisis 
Lessons 
from 
the 
Major 
of 
CHICAGO 
• You 
can 
make 
it 
being 
the 
son 
of 
immigrants 
• You 
have 
to 
be 
where 
you 
can 
make 
an 
impact 
• We 
have 
transformed 
libraries 
into 
24/7 
free 
access 
centres 
from 
any 
PC 
in 
English/Spanish 
in 
3 
years 
became(1st 
USA 
y 
3rd 
of 
the 
world 
aPer 
Beijing 
and 
Shanghai) 
endless 
educaRon 
concept 
• 10 
minutes 
form 
home 
Parks 
for 
every 
child 
• APer 
school 
tutoring 
and 
mentoring 
from 
3-­‐6 
online 
• 2,5+ 
school 
years 
adding 
all 
vs 
rest 
of 
country 
• You 
have 
to 
measure 
the 
impact 
of 
your 
efforts 
• It 
is 
ciRes 
who 
are 
leading 
educaRon, 
health 
and 
measurable 
progress 
• CITY 
MAJORS 
ARE 
MAKING 
IT 
HAPPEN 
, 
WHEN 
THEY 
ARE 
LEADERS
10-­‐ 
NEVER 
IS 
A 
NO 
WORD 
ENRICO 
DINI, 
EL 
HOMBRE 
QUE 
IMPRIME 
CASAS 
© 
2014 
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60 
NOTHING 
IS 
IMPOSSIBLE 
PRINTED 
HOUSES 
h_p://vimeo.com/29984723
10-­‐ 
NEVER 
IS 
A 
NO 
WORD 
NOTHING 
IS 
IMPOSSIBLE 
PRINTED 
HOUSES 
ENRICO 
DINI, 
EL 
HOMBRE 
QUE 
IMPRIME 
CASAS 
© 
2014 
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& 
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61 
h_p://vimeo.com/29984723
10-­‐ 
NEVER 
IS 
A 
NO 
WORD 
AMSTERDAM 
CANAL 
NOTHING 
IS 
IMPOSSIBLE 
PRINTED 
HOUSES 
© 
2014 
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ideas4all 
SL 
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& 
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62 
h_p://vimeo.com/87843940
10-­‐ 
NEVER 
IS 
A 
NO 
WORD 
NOTHING 
IS 
IMPOSSIBLE 
PRINTED 
HOUSES 
© 
2014 
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SL 
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& 
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63 
IN 
CHINA 
3D 
HOUSES 
h_p://www.theguardian.com/technology/video/2014/apr/29/3d-­‐printer-­‐builds-­‐houses-­‐china-­‐video
10-­‐ 
NEVER 
IS 
A 
NO 
WORD 
© 
2014 
Global 
ideas4all 
SL 
-­‐ 
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& 
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64 
NOTHING 
IS 
IMPOSSIBLE 
PRINTED 
FOOD
10-­‐ 
NEVER 
IS 
A 
NO 
WORD 
© 
2014 
Global 
ideas4all 
SL 
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Confiden21/04/2014 
FAIL 
FAST 
6al 
& 
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65 
SUCCESS 
NEVER 
COMES 
AT 
FIRST 
TRIAL 
There 
are 
cultures 
where 
failing 
is 
considered 
posi6vely 
others 
where 
its 
not 
In 
any 
case 
fal 
fast 
recover 
and 
start 
again 
you 
will 
be 
stronger
© 
2014 
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66 
We 
must 
be 
prepared 
to 
be 
in 
PERMANENT 
BETA 
STATE 
LIKE 
BEING 
IN 
A 
LAB 
UNCERTAINTY 
IS 
THE 
NAME 
OF 
THE 
GAME 
BOUNDARY 
CONDITIONS 
CHAMGING 
CONMTINUOUSLY 
ALWAYS 
IN 
A 
PHASE 
TRASFORMATION 
LEARINING 
REINVENTING 
RESETIING 
YOUT 
HARTD 
DISKS 
. 
11-­‐ 
BETA 
PERMANENT
© 
2014 
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& 
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67 
11-­‐ 
BETA 
PERMANENT
© 
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68 
11-­‐ 
BETA 
PERMANENT
12-­‐ 
A 
CAREER 
PATH 
BASED 
ON 
KNOWLEDGE 
AND 
PASSION 
© 
2014 
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ideas4all 
SL 
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69 
PASSION 
FOR 
BRANDS 
AND 
INNOVATION
12-­‐ 
A 
CAREER 
PATH 
BASED 
ON 
KNOWLEDGE 
AND 
PASSION 
© 
2014 
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70 
EXPERIMENTING 
YOURSELF 
CAREER 
PATH 
AND 
REINVENTIONS
12-­‐ 
A 
CAREER 
PATH 
BASED 
ON 
KNOWLEDGE 
AND 
PASSION 
© 
2014 
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ideas4all 
SL 
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& 
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71 
Networking 
PROFESSIONAL
12-­‐ 
A 
CAREER 
PATH 
BASED 
ON 
KNOWLEDGE 
AND 
PASSION 
© 
2014 
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SL 
-­‐ 
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72 
Networking 
ONLINE
12-­‐ 
A 
CAREER 
PATH 
BASED 
ON 
KNOWLEDGE 
AND 
PASSION 
© 
2014 
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SL 
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73 
Networking. 
OFFLINE 
BUILDING 
TEAMS
12-­‐ 
A 
CAREER 
PATH 
BASED 
ON 
KNOWLEDGE 
AND 
PASSION 
© 
2014 
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74 
FAMILY
WE 
NEED 
NOT 
BELIEVE 
IN 
THE 
TRUTH 
“…what 
everyone 
believed 
yesterday, 
and 
you 
believe 
today, 
only 
cranks 
will 
believe 
tomorrow." 
-­‐ 
Francis 
Crick 
.. 
© 
2014 
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ideas4all 
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75 
Francis 
Crick 
premio 
Nobel 
de 
bilogía 
por 
descubrimientos 
gené6cos 
del 
ADN 
“Lo 
que 
todos 
creían 
ayer 
y 
tú 
crees 
hoy, 
sólo 
los 
locos 
creerán 
mañana”
Nobel Prize, Nelson Mandela 
“It always seems impossible 
© 
2014 
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until it's done.” 
Portrait made with thw DNA of a Collaborative and 
Solidarity of the World . Make it a homage to his health
ideas4all 
thanks 
for 
your 
interest 
For 
any 
further 
informa6on 
request 
please 
contact 
: 
Ana 
María 
Llopis: 
anamaria@ideas4all.com 
Enrique 
Ayuso: 
eayuso@ideas4all.com 
Fernando 
Echevarrieta: 
echeva@ideas4all.com 
ideas4all: 
+34 
(91) 
5760676 
© 
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77
ideas4all 
was 
created 
by 
Ana 
María 
Llopis, 
founder 
of 
Openbank 
–Group 
Santander– 
(leading 
Internet 
bank 
in 
Spain 
and 
second 
in 
Europe 
at 
the 
6me 
it 
was 
launched). 
Ana 
María 
has 
great 
experience 
in 
new 
technologies 
and 
the 
Internet, 
and 
was 
Chairwoman 
of 
Viaplus 
and 
Razona, 
as 
well 
as 
Execu6ve 
Vice-­‐President 
at 
Indra. 
Ana 
Maria 
has 
a 
PhD 
from 
the 
University 
of 
California 
Berkeley 
in 
Materials 
Sciences 
Engineering 
Cum 
Laude 
and 
a 
BS 
In 
Physics 
and 
Minor 
in 
MathemaGcs 
from 
the 
University 
of 
Maryland 
Suma 
Cum 
Laude. 
Ana 
María 
Llopis 
is 
currently 
the 
non-­‐execu6ve 
President 
of 
DIA 
and 
non-­‐execu6ve 
Director 
of 
Société 
Générale. 
She 
has 
been 
a 
non-­‐execu6ve 
Director 
of 
BAT 
and 
of 
the 
Supervisory 
Board 
of 
ABN 
AMRO 
Bank, 
un6l 
its 
recent 
na6onaliza6on. 
She 
has 
also 
been 
NED 
of 
Recki_-­‐Benckiser 
and 
has 
held 
various 
management 
posi6ons 
in 
companies 
such 
as 
P&G, 
Playtex, 
Schweppes, 
Banesto 
and 
Grupo 
Santander. 
© 
2014 
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78 
Ana 
María 
Llopis 
BIO 
She 
is 
Founder 
of 
the 
Board 
of 
Uplaya.com 
Polyphonic, 
an 
American-­‐Spanish 
start-­‐up, 
based 
in 
Savannah 
USA, 
dedicated 
to 
innova6on 
in 
the 
music 
field. 
She 
is 
a 
member 
of 
the 
Execu6ve 
Board 
for 
IWF 
(Interna6onal 
Women’s 
Forum) 
and 
vice-­‐president 
of 
the 
José 
Félix 
Llopis 
La6n 
American 
Art 
Founda6on. 
She 
has 
also 
been 
a 
part 
of 
the 
Board 
of 
Consultants 
for 
Electronic 
Administra6on 
to 
the 
Spanish 
Ministry 
of 
Public 
Administra6ons, 
from 
2006 
un6l 
2010. 
In 
this 
year 
she 
became 
part 
of 
the 
Advisory 
Commi_ee 
RSE 
Carolina 
Founda6on 
and 
Sánchez 
Albornoz 
Founda6on. 
She 
was 
one 
of 
the 
10 
members 
who 
wrote 
the 
new 
Code 
of 
Governance 
for 
Spanish 
listed 
Companies 
at 
the 
CNV 
Spain 
2006-­‐2007. 
Ana 
María 
has 
received 
recogni6on 
and 
awards 
such 
as 
the 
Spain 
Internet 
Users 
AssociaGon 
2013 
to 
all 
her 
trajectory, 
Interna6onal 
Women’s 
Forum 
‘Women 
who 
make 
a 
difference’ 
Award 
2007, 
in 
Chicago. 
Manager 
of 
the 
IWF 
Leadership 
Program 
2007-­‐2009, 
she 
was 
also 
men6oned 
by 
The 
Times 
as 
one 
of 
the 
100 
most 
influenGal 
execuGves 
in 
the 
UK, 
and, 
in 
2005, 
The 
Mail 
ranked 
her 
24th 
on 
its 
list 
of 
most 
influen6al 
women 
in 
the 
UK. 
She 
won 
the 
Financial 
Execu6ve 
of 
the 
year 
Award 
in 
1995 
for 
her 
work 
as 
OpenBank’s 
founder 
and 
CEO 
and 
the 
InsRtut 
Català 
de 
la 
Dona 
Award 
in 
1997, 
as 
well 
as 
Entrepreneur 
of 
the 
Year 
in 
2001, 
etc.
© 
2014 
Global 
ideas4all 
SL 
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& 
Proprietary 
Our 
creden6als 
ideas4all 
among 
15 
finalist 
Zaragoza 
Innovate 
Europe 
2009 
May 
Start-­‐up 
Contest. 
Guideware 
Group 
Chris 
Shipely 
CEO 
Silicon 
Valley 
§ Marten 
Mickos, 
Mysql 
previous 
CEO 
un6l 
recent 
successful 
sale 
to 
Sun 
Microsystems 
wrote 
“ 
Ana 
Maria, 
It 
was 
great 
to 
meet 
you 
in 
Zaragoza, 
and 
I 
was 
impressed 
by 
your 
business 
and 
how 
you 
run 
it.. 
All 
the 
best 
in 
building 
a 
huge 
global 
success!, 
Marten; 
§ Madeline 
Duva 
soPware 
entrepreneur 
with 
over 
20 
years 
experience 
(18 
years 
in 
Silicon 
Valley) 
Chairman 
of 
Plant 
Sense 
said 
publicly 
“ideas4all 
is 
the 
hidden 
jewel 
of 
web2.0 
start-­‐ups 
in 
Europe”. 
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Creativity and leadership, The importance of creativity, ideas management, IT knowledge and diversity for leadership

  • 1. The importance of crea/vity, ideas management, IT knowledge and diversity, © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 1 Ana Maria Llopis September 26th 2014 for leadership
  • 2. The importance of crea/vity, ideas management, IT knowledge and diversity for leadership © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 2 1-­‐ CREATIVITY 2-­‐ IDEAS CAN CHANGE THE WORLD 3-­‐ ideas4all AND INNOVATION 4-­‐ THE DIGITAL TRANSFORMATION TORNADO 5-­‐ DIA GROUP 6-­‐ IT KNOWLEDGE AND DIVERSITY 7-­‐ LEADERSHIP 8-­‐ PASSION 9-­‐ REINVENTING YOURSELF 10-­‐ NEVER IS A NO WORD 11-­‐ BETA PERMANENT 12-­‐ A CAREER PATH BASED ON LEARNING 13-­‐ INTRA-­‐PRENEURSHIP 14-­‐ ENTREPRENEURSHIP IDEAS4ALL INNOVATION AGORA
  • 3. 1-­‐ CREATIVITY © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 3 DefiniRon From Wikipedia, Crea6vity is a phenomenon whereby something new and valuable is created (such as an idea, a joke, an ar6s6c or literary work, a pain6ng or musical composi6on, a solu6on, an inven6on etc.). The ideas and concepts so conceived can then manifest themselves in any number of ways, but most oPen, they become something we can see, hear, smell, touch, or taste. The range of scholarly interest in crea6vity includes a mul6tude of defini6ons and approaches involving several disciplines; psychology, cogni6ve science, educa6on, philosophy (par6cularly philosophy of science), technology, theology, sociology, linguis6cs, business studies, songwri6ng and economics, taking in the rela6onship between crea6vity and general intelligence, mental and neurological processes associated with crea6vity, the rela6onships between personality type and crea6ve ability and between crea6vity and mental health, the poten6al for fostering crea6vity through educa6on and training, especially as augmented by technology, and the applica6on of crea6ve resources to improve the effec6veness of learning and teaching processes.
  • 4. Eric Kirste_er, Rick Eagar, Michaël Kolk, Daniel Roos 2013 © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 4 1-­‐ CREATIVITY The average lifespan of a company listed in the S&P 500 index of leading US companies has decreased from 67 years in the 1920s to just 15 years today1 – and the rate of decrease is now higher than ever. Not only technology-­‐based companies such as Dell, Nokia, and HP struggle with the need for reinven6on, but also many large companies in more tradi6onal sectors such as steel and manufacturing are facing what seems to be a brick wall insearch for growth and margins from their core business. In Arthur D. Li_le’s 2011 survey of nearly 100 CTOs, the propor6on of revenues from en6rely new business areas was expected to double in the next decade compared to the previous ten years. Just being able to manage business intelligence is more complex than ever – IBM es6mates that over 90% of the data in the world has been created in the last two years. Pressures such as increasing global compe66on, faster product lifecycles and more empowered, interconnected customers mean that companies need to change constantly just to stand s6ll. All this places a huge premium on a company’s ability to be constantly crea6ve both in terms of prod-­‐ ucts, services and business models, and in its ability to transform itself whilst maintaining stable business opera6ons. In this ar6cle we explore the case for the emergence of a new era for business – the Crea6vity Era – and we suggest some cri6cal success factors for companies to prosper in this new world.
  • 5. © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 5 1-­‐ CREATIVITY
  • 6. 1-­‐ CREATIVITY © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 6 LINUS PAULING AND ALBERT EINSTEIN SAID IT “The best way to have a good idea is to have many ideas”
  • 7. © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 7 1-­‐ CREATIVITY
  • 8. © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 8 1-­‐ CREATIVITY The new economic environment combines hyper compe66on, faster product lifecycles and more empowered consumers to change the rules of the game for companies wan6ng to succeed. To meet these challenges a new paradigm for business is emerging – the age where crea6vity wins
  • 9. © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 9 Another angle against terrorism Lessons from Colombia and its communicaRon campaign Use spots to revolu6onize nego6a6ons . José Miguel Sokoloff (Medellín, 1962) Governement strategy. EL PAIS 2014 Ríos de luz, Christmas 2011, Anything is possible h_ps://www.youtube.com/watch?v=9QRQKYYLlCU 1-­‐ CREATIVITY
  • 10. © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 10 2-­‐ IDEAS CAN CHANGE THE WORLD
  • 11. © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 11 2-­‐ IDEAS CAN CHANGE THE WORLD The economy of confidence and not property
  • 12. © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 12 2-­‐ IDEAS CAN CHANGE THE WORLD The economy of confidence and not property
  • 13. 2-­‐ IDEAS CAN CHANGE THE WORLD © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 13 And aer Star-­‐bucks could new cafes be innovaRve? Two examples NESPRESSO, reinvenRng the way we prepare and drink coffee, emoRons, variety….
  • 14. 2-­‐ IDEAS CAN CHANGE THE WORLD And aer Star-­‐bucks could new cafes be innovaRve? Russians have made it © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 14 Source: The Time Out London, «The best things in life are 3p: London’s first pay-­‐per-­‐minute cafe» by Alexi Duggins While at Ziferblat , everything is free coffee tea, cookies Wi-­‐Fi . But you pay for the space and the 6me you use it ."Zifferbla_", means the face of the clock in Russian and German. Founded in 2011 the live social network, now recognized world wide Its founder Mi6n, “its about par6cipa6on, a solu6on for megaci6es, for confortable encounters at a reasonable price predictable In London 3p/minute
  • 15. © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 15 2-­‐ IDEAS CAN CHANGE THE WORLD Internet new paradigms and Social Networks New Paradigms Social Networks ideas4all InnovaGon Agora The InnovaGon Social Network for Companies and OrganizaGons ideas4all.com The greatest Ideas’ Social Network in the World
  • 16. 2-­‐ IDEAS CAN CHANGE THE WORLD © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 16 We wanted to help change the world, some CSR projects
  • 17. 2-­‐ IDEAS CAN CHANGE THE WORLD We wanted to help entrepreneurs, sensitive to the environment © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 17 h_p://yocreoencolombia.com/colombia/modelos/2012/camilo_jimenez_ecopuntos.html
  • 18. www.ideas4all.com The largest Ideas’ Social Network in the World © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 18 3-­‐ ideas4all AND INNOVATION B2C B2B • B2C and B2B (CommunicaGon vessels) The only InnovaGon plaTorm with a live experimental ground to learn from. Since July 2008 and Nov 2009 respecGvely (By end April 2014): • +300.000 reregistered users; +200.000 ideas. • Almost 16.200.000 total visits. • B2B to Companies and InsGtuGons alone: • 29 InnovaGon Agoras. • +115.000 registered users; +55.000 ideas. • +230.000 parGcipaGve acGviGes (Comments and votes). • Entrepreneurs’ Award Ficod 09; Finalists BBVA Open Talent Awards; Selected by PromoMadrid as one of the most promising Madrid Start-­‐ups and 2013 Internet Users AssociaGon Award. • Hundreds of daily visits from Company users: Banc Sabadell, Mutua Madrileña (Employees and Customers), Vodafone, Grupo PRISA, Repsol, Altran, La Caixa, Nestlé, Heineken, Acciona, Campofrío FG, KPMG, AXA MedLa, Santalucía, Grupo Santander, CORTEFIEL, Santander and Móstoles Smart CiGes. • Chosen by Grupo Santander (Guadalajara 2010), IBM (Developers Conference 2010) and Fundación Telefónica (Movimiento E3) 2011 for their events .
  • 19. © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 19 3-­‐ ideas4all AND INNOVATION
  • 20. © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 20 3-­‐ ideas4all AND INNOVATION Our Ideas4all INNOVATION AGORA Social Network has been successfully implemented for employees, customers or ci6zens in different ins6tu6ons and companies from all economic sectors, for any kind of departments and func6onal areas:
  • 21. © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 21 3-­‐ ideas4all AND INNOVATION Ou r Ideas4all INNOVATION AGORA Social Network has been successfully implemented for employees, customers or ci6zens in different ins6tu6ons and companies from all economic sectors, for any kind of departments and func6onal areas:
  • 22. © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 22 3-­‐ ideas4all AND INNOVATION A team of entrepreneurs with great experience in the financial sector Passionate for ideas and Innovation A highly moGvated team of entrepreneurs, with a perfect mix of Business and Management experience in MulGnaGonal Companies, and Enthusiasm and knowledge from Digital Addicts and young Digital NaGves.
  • 23. 3-­‐ ideas4all AND INNOVATION High Par6cipa6on and Engagement: ideas4all brakes Internet law (90-­‐9-­‐1) © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 23 With ideas4all Innova/on Agora we are breaking the internet parGcipaGon law, formulated in 2006 by Jakob Nielsen/ Ben McConnell and Jackie Huba (*) and s6ll in valid today: 90-­‐9-­‐1: 90% only come to watch (Lurks), 9% par6cipate occasionally (Vote, comment: Contributors) and only 1% contributes with original content (Creators). I n idea s 4 a l l I nnova/on Agora communiGes for company’s employees/ customers, from 10 to 25% contributes with ideas and up to 40% parGcipates with comments and votes. ideas4all law: 50-­‐30-­‐20.
  • 24. © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 24 4-­‐ THE DIGITAL TRANSFORMATION TORNADO h_p://www.youtube.com/watch?v=AZ5ePL36BbU
  • 25. 4-­‐ THE DIGITAL TRANSFORMATION TORNADO THE BIG DATA: THE LATEST FASHION WORD IN DIGITAL TRANSFORMATION © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 25 I BELIEVE THERE WILL BE A GREAT OPPORTUNITY FOR JOB CREATION THE DETERMINING CHANGE HAS BEEN THE COST OF STORING A GIGABYTE 20 YEARS AGO 1.000 $ TODAY 6 CENTS AND CONTINUES TO DECLINE
  • 26. © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 26 4-­‐ THE DIGITAL TRANSFORMATION TORNADO Digital transforma/on From Wikipedia Digital transforma/on refers to the changes associated with the applica/on of digital technology in all aspects of human society. Digital transforma/on may be thought as the third stage of embracing digital technologies: digital competence -­‐> digital literacy -­‐> digital transforma/on The laVer stage means that digital usages inherently enable new types of innova/on and crea/vity in a par/cular domain, rather than simply enhance and support the tradi/onal methods.
  • 27. © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 27 4-­‐ THE DIGITAL TRANSFORMATION TORNADO Some companies are what they call the “Digira/.” They have the digital maturity not only to build digital innova/ons, but also to drive enterprise-­‐wide transforma/on. And they benefit from their ac/ons. Digira/ have significantly higher financial performance than their less digitally-­‐mature compe/tors.
  • 28. 4-­‐ THE DIGITAL TRANSFORMATION TORNADO © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 28 DIGIRATI Beyond MIT y Cap Gémini my own defini6on espansion of the Digira6 concept • DIGITAL LEADER • DIRECTING • FAST ADAPTATION • IMMEDIATE ACTIONS, • EXPERIMENTING OPTINONS AND ALTERNATIVES • PIVOTS OVER AXIS SUCH AS: • IT TRANSFORMATION • INNIOVATION • BETA PERMANENT • BELIEVING IN THE WISDOM OF CROWDS • CROWDSOURCING AND CROWDFUNDING
  • 29. © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 29 4-­‐ THE DIGITAL TRANSFORMATION TORNADO Top Trends June 2014
  • 30. © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 30 4-­‐ THE DIGITAL TRANSFORMATION TORNADO C level involvement in Social Business June 2014
  • 31. © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 31 4-­‐ THE DIGITAL TRANSFORMATION TORNADO Global Innovation Survey 2013 PwC
  • 32. 4-­‐ THE DIGITAL TRANSFORMATION TORNADO © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 32 12 Insights into the Digital Transforma6on Challenge That will help achieve breakthrough innova6on
  • 33. WITHOUT IDEAS THERE IS NO INNOVATION, NOR PERMANENT BETA 21/07/14 33 © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 5-­‐ DIA GROUP
  • 34. WITHOUT IDEAS THERE IS NO INNOVATION, NOR PERMANENT BETA 21/07/14 34 © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 5-­‐ DIA GROUP
  • 35. WITHOUT IDEAS THERE IS NO INNOVATION, NOR PERMANENT BETA 21/07/14 35 © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 5-­‐ DIA GROUP
  • 36. WITHOUT IDEAS THERE IS NO INNOVATION, NOR PERMANENT BETA 21/07/14 36 © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 5-­‐ DIA GROUP
  • 37. WITHOUT IDEAS THERE IS NO INNOVATION, NOR PERMANENT BETA 21/07/14 37 © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 5-­‐ DIA GROUP
  • 38. WITHOUT IDEAS THERE IS NO INNOVATION, NOR PERMANENT BETA 21/07/14 38 © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 5-­‐ DIA GROUP
  • 39. WITHOUT IDEAS THERE IS NO INNOVATION, NOR PERMANENT BETA 21/07/14 39 © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 5-­‐ DIA GROUP
  • 40. WITHOUT IDEAS THERE IS NO INNOVATION, NOR PERMANENT BETA 21/07/14 40 © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 5-­‐ DIA GROUP
  • 41. WITHOUT IDEAS THERE IS NO INNOVATION, NOR PERMANENT BETA 21/07/14 41 © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 5-­‐ DIA GROUP
  • 42. WITHOUT IDEAS THERE IS NO INNOVATION, NOR PERMANENT BETA 21/07/14 42 © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 5-­‐ DIA GROUP
  • 43. © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 43 6-­‐ IT KNOWLEDGE AND DIVERSITY
  • 44. © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 44 6-­‐ IT KNOWLEDGE AND DIVERSITY
  • 45. © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 45 6-­‐ IT KNOWLEDGE AND DIVERSITY
  • 46. © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary Susan Wojcicki GOOGLE ADWORDS 46 6-­‐ IT KNOWLEDGE AND DIVERSITY Sandy Carter SOCIAL C IBM Jane Moran CIO REUTERS Susie Wee CTEO CISCO Cher Wang CHAIR HTC Judy Estrin EX CISCO DISNEY JLABS Deborah Estrin UCLA NETWROKS Maxine Fassberg Intel isarael Ursula Burns XEROX CHAIR Sheryl SandberG FACEBOOK CTO Marissa Mayer YAHOO CEO Ginny Rome_y CEO IBM Meg Whitman CEO HP Safra Catz CFO ORACLE Admasree Warrior CTO CISCO WOMEN LEADING THE IT CORPORATIONS
  • 47. © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 47 6-­‐ IT KNOWLEDGE AND DIVERSITY WE WOULD BE SURPRISED WITH SPAIN TOO ROSA GARCÍA SIEMENS ELENA HERRERO HP ESPAÑA MARTA MARTÍNEZ IBM ESPAÑA KORO CASTELLANOS KINDLE ESPAÑA ROSALÍA PORTELA ONO EVA CASTILLO HASTA 2013 TELEFÓNICA EUROPA PALOMA BEAMONTE XEROX ESPAÑA MARÍA GARAÑA MICROSOFT ESPAÑA BARBARA NAVARRO GOOGLE INSTITUCIONAL EMMA FERNÁNDEZ INDRA AMPARO MORALEDA EX IBM IBERDORLA CAIXA IRENE CANO CEO FACEBOOK ESPAÑA CECILIA CASTAÑO CATEDRÁTICA EXPERTA EN GÉNERO Y TECNOLOGÍA
  • 48. 6-­‐ IT KNOWLEDGE AND DIVERSITY © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 48 THE CREATIVE CITIES TecnologY, Talent, tolerance towards diversity
  • 49. © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 49 7-­‐ LEADERSHIP Marie Curie , Dos veces Premio Nobel
  • 50. © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 50 7-­‐ LEADERSHIP 1. GIVE EXAMPLE, GUIDE, LIKE A LIGHT HOUSE 2. LEARN TO LISTEN TO BE ABLE TO INNOVATE AND TRANSFORM, CREATE TRENDS 3. DETECT AND MANAGE TALENT 4. LEARN HOW TO WALK IN THE TOGHT ROPE OF CONTRADICTIONS
  • 51. © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 51 7-­‐ LEADERSHIP 1. CONCILIATION AND CONSENSUS 2. STABILITY CLIMATE 3. COMMON OBJECTIVES, COLLECTIVE 4. BUILDING TEAMS 5. CROSSING INTERDEPARTMENTAL BARRIERS AND BOUNDARIES 6. GENERATING SUCCESSORS
  • 52. © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 52 7-­‐ LEADERSHIP 1. ALWAYS COMPARE WITH YOURSELF 2. IS NOT THE QUANTITY OF TIME BUT THE QUALITY OF TIME 3. YOU NEED TO EXILE THE “OR” AND WELCOME THE “AND” AS MANDELA SAID 4. FIND YOUR ELEMENT YOUR PASSION 5. LEADERS NEVER LEAVE PEOPLE BEHIND, ALWAYS THE TEAM SHOULD WALK IN FRONT
  • 53. © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 53 8-­‐ PASSION SIR KEN ROBINSON EVERYBODY IS BORN WITH EXTRAORDINARY CAPABILITIES AND POTENTIAL Then, what happens aserwards, why through educaGon and life we do not take advantage of our true potenGal ? • For most of us is not that we aim high and fail • It is not that we become ambiGous and we don't achieve our goals, on the contrary • We aim low and we succeed in it
  • 54. © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 54 SIR KEN ROBINSON EVERYBODY IS BORN WITH EXTRAORDINARY CAPABILITIES AND POTENTIAL We have to find that magic spot Where our natural talents meet with our personal PASSION WE SHOULD NOT CONFORM WITH LESS, IF YOU ARE NOT IN THAT MAGICAL POIN REINVCENT YOURSELF Being happy and saGsfied with our work or projects has more to do with knowing who we are and what moves our PASSION 8-­‐ PASSION
  • 55. Connec6cut UNIVERSITY May 10, 2014 GRADUATION 8-­‐ PASSION Rick Mastracchio Always wanted to be an astronaut, he filed requests during 9 years in the meanwhile he con6nued preparing for his dream, aPer 3 interviews he was selected ; while he worked passionately at NASA He worked very hard, he persevered to achieve his dream To achieve your dream you don't do one giant steps you do small steps bit by bit Develop the ability to work and achieve your day to day goals to get to your dream © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 55 h_ps://www.youtube.com/watch?v=v4Z91qfn-­‐90 Rick Mastracchio took a break from orbi6ng the globe on the Interna6onal Space Sta6on to deliver an address to students gradua6ng from the university's School of Engineering on Saturday.
  • 56. 9-­‐ REINVENTING YOURSELF TO LEAD © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 56 ReinvenGng yourself and finding your element
  • 57. 9-­‐ REINVENTING YOURSELF TO LEAD Countries reinvent themselves USA © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 57 h_p://onforb.es/1dx120r
  • 58. 9-­‐ REINVENTING YOURSELF TO LEAD CiGes reinvent themselves aser the crisis Lessons from the Major of CHICAGO © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 58 h_p://onforb.es/1dx120r
  • 59. 9-­‐ REINVENTING YOURSELF TO LEAD © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 59 CiGes reinvent themselves aser the crisis Lessons from the Major of CHICAGO • You can make it being the son of immigrants • You have to be where you can make an impact • We have transformed libraries into 24/7 free access centres from any PC in English/Spanish in 3 years became(1st USA y 3rd of the world aPer Beijing and Shanghai) endless educaRon concept • 10 minutes form home Parks for every child • APer school tutoring and mentoring from 3-­‐6 online • 2,5+ school years adding all vs rest of country • You have to measure the impact of your efforts • It is ciRes who are leading educaRon, health and measurable progress • CITY MAJORS ARE MAKING IT HAPPEN , WHEN THEY ARE LEADERS
  • 60. 10-­‐ NEVER IS A NO WORD ENRICO DINI, EL HOMBRE QUE IMPRIME CASAS © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 60 NOTHING IS IMPOSSIBLE PRINTED HOUSES h_p://vimeo.com/29984723
  • 61. 10-­‐ NEVER IS A NO WORD NOTHING IS IMPOSSIBLE PRINTED HOUSES ENRICO DINI, EL HOMBRE QUE IMPRIME CASAS © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 61 h_p://vimeo.com/29984723
  • 62. 10-­‐ NEVER IS A NO WORD AMSTERDAM CANAL NOTHING IS IMPOSSIBLE PRINTED HOUSES © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 62 h_p://vimeo.com/87843940
  • 63. 10-­‐ NEVER IS A NO WORD NOTHING IS IMPOSSIBLE PRINTED HOUSES © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 63 IN CHINA 3D HOUSES h_p://www.theguardian.com/technology/video/2014/apr/29/3d-­‐printer-­‐builds-­‐houses-­‐china-­‐video
  • 64. 10-­‐ NEVER IS A NO WORD © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 64 NOTHING IS IMPOSSIBLE PRINTED FOOD
  • 65. 10-­‐ NEVER IS A NO WORD © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 FAIL FAST 6al & Proprietary 65 SUCCESS NEVER COMES AT FIRST TRIAL There are cultures where failing is considered posi6vely others where its not In any case fal fast recover and start again you will be stronger
  • 66. © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 66 We must be prepared to be in PERMANENT BETA STATE LIKE BEING IN A LAB UNCERTAINTY IS THE NAME OF THE GAME BOUNDARY CONDITIONS CHAMGING CONMTINUOUSLY ALWAYS IN A PHASE TRASFORMATION LEARINING REINVENTING RESETIING YOUT HARTD DISKS . 11-­‐ BETA PERMANENT
  • 67. © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 67 11-­‐ BETA PERMANENT
  • 68. © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 68 11-­‐ BETA PERMANENT
  • 69. 12-­‐ A CAREER PATH BASED ON KNOWLEDGE AND PASSION © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 69 PASSION FOR BRANDS AND INNOVATION
  • 70. 12-­‐ A CAREER PATH BASED ON KNOWLEDGE AND PASSION © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 70 EXPERIMENTING YOURSELF CAREER PATH AND REINVENTIONS
  • 71. 12-­‐ A CAREER PATH BASED ON KNOWLEDGE AND PASSION © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 71 Networking PROFESSIONAL
  • 72. 12-­‐ A CAREER PATH BASED ON KNOWLEDGE AND PASSION © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 72 Networking ONLINE
  • 73. 12-­‐ A CAREER PATH BASED ON KNOWLEDGE AND PASSION © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 73 Networking. OFFLINE BUILDING TEAMS
  • 74. 12-­‐ A CAREER PATH BASED ON KNOWLEDGE AND PASSION © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 74 FAMILY
  • 75. WE NEED NOT BELIEVE IN THE TRUTH “…what everyone believed yesterday, and you believe today, only cranks will believe tomorrow." -­‐ Francis Crick .. © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 75 Francis Crick premio Nobel de bilogía por descubrimientos gené6cos del ADN “Lo que todos creían ayer y tú crees hoy, sólo los locos creerán mañana”
  • 76. Nobel Prize, Nelson Mandela “It always seems impossible © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 76 until it's done.” Portrait made with thw DNA of a Collaborative and Solidarity of the World . Make it a homage to his health
  • 77. ideas4all thanks for your interest For any further informa6on request please contact : Ana María Llopis: anamaria@ideas4all.com Enrique Ayuso: eayuso@ideas4all.com Fernando Echevarrieta: echeva@ideas4all.com ideas4all: +34 (91) 5760676 © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 77
  • 78. ideas4all was created by Ana María Llopis, founder of Openbank –Group Santander– (leading Internet bank in Spain and second in Europe at the 6me it was launched). Ana María has great experience in new technologies and the Internet, and was Chairwoman of Viaplus and Razona, as well as Execu6ve Vice-­‐President at Indra. Ana Maria has a PhD from the University of California Berkeley in Materials Sciences Engineering Cum Laude and a BS In Physics and Minor in MathemaGcs from the University of Maryland Suma Cum Laude. Ana María Llopis is currently the non-­‐execu6ve President of DIA and non-­‐execu6ve Director of Société Générale. She has been a non-­‐execu6ve Director of BAT and of the Supervisory Board of ABN AMRO Bank, un6l its recent na6onaliza6on. She has also been NED of Recki_-­‐Benckiser and has held various management posi6ons in companies such as P&G, Playtex, Schweppes, Banesto and Grupo Santander. © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary 78 Ana María Llopis BIO She is Founder of the Board of Uplaya.com Polyphonic, an American-­‐Spanish start-­‐up, based in Savannah USA, dedicated to innova6on in the music field. She is a member of the Execu6ve Board for IWF (Interna6onal Women’s Forum) and vice-­‐president of the José Félix Llopis La6n American Art Founda6on. She has also been a part of the Board of Consultants for Electronic Administra6on to the Spanish Ministry of Public Administra6ons, from 2006 un6l 2010. In this year she became part of the Advisory Commi_ee RSE Carolina Founda6on and Sánchez Albornoz Founda6on. She was one of the 10 members who wrote the new Code of Governance for Spanish listed Companies at the CNV Spain 2006-­‐2007. Ana María has received recogni6on and awards such as the Spain Internet Users AssociaGon 2013 to all her trajectory, Interna6onal Women’s Forum ‘Women who make a difference’ Award 2007, in Chicago. Manager of the IWF Leadership Program 2007-­‐2009, she was also men6oned by The Times as one of the 100 most influenGal execuGves in the UK, and, in 2005, The Mail ranked her 24th on its list of most influen6al women in the UK. She won the Financial Execu6ve of the year Award in 1995 for her work as OpenBank’s founder and CEO and the InsRtut Català de la Dona Award in 1997, as well as Entrepreneur of the Year in 2001, etc.
  • 79. © 2014 Global ideas4all SL -­‐ Confiden21/04/2014 6al & Proprietary Our creden6als ideas4all among 15 finalist Zaragoza Innovate Europe 2009 May Start-­‐up Contest. Guideware Group Chris Shipely CEO Silicon Valley § Marten Mickos, Mysql previous CEO un6l recent successful sale to Sun Microsystems wrote “ Ana Maria, It was great to meet you in Zaragoza, and I was impressed by your business and how you run it.. All the best in building a huge global success!, Marten; § Madeline Duva soPware entrepreneur with over 20 years experience (18 years in Silicon Valley) Chairman of Plant Sense said publicly “ideas4all is the hidden jewel of web2.0 start-­‐ups in Europe”. A G InnovaGon Experts, and Analyst talk about us Collec6ve Intelligence at Work: Presenta6on by Jenny Ambrozeek for the Knowledge Innova6on Workshop at Warwick University UK 2009 InternaGonal Digital Content Forum Nov 2009 1st prize ideas4all among 20 finalists awaiGng winners 79