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SCALABLE ENGAGING EXPERIENCES
Tv Advisor   Tv Advisor
screenshot   screenshot
ENGAGEMENT AT SCALE
PRODUCT IMAGES
PRODUCT MOVIES
PRODUCT EXPERIENCES




                      6
ONE EXPERIENCE PLATFORM




                    DEMO VIDEO
CASE STUDY

                    QUICKSTEP FLOORING




GOAL – DRIVE BRAND      APPROACH – TOOLS THAT
PREFERENCE AND BUYING   ALLOWS SHOPPERS TO REALLY
CONFIDENCE ACROSS THE   EXPERIENCE FLOORING
SHOPPER JOURNEY         PRODUCTS
THE PROJECT A GAME OF NUMBERS




                           =1
THE PROJECT A GAME OF NUMBERS
        Day and night




                        x2 time settings = 2
THE PROJECT A GAME OF NUMBERS
     Parquet and Laminate




                            x2 floor types = 4
THE PROJECT A GAME OF NUMBERS
       Different grooves




                       x4 groove types = 16
THE PROJECT A GAME OF NUMBERS
        Board sizes




                      x4 board sizes = 64
THE PROJECT A GAME OF NUMBERS
        Laying angles




                        x2 angles = 128
THE PROJECT A GAME OF NUMBERS
 Colors (12 for parquet, 47 for laminate)




                                x59 colors = 7.552
THE PROJECT A GAME OF NUMBERS
THE PROJECT A GAME OF NUMBERS
       Furniture colors




                     x120 colors = 906.240
THE PROJECT A GAME OF NUMBERS
 Wall colors (120) and wallpaper (16)




                       x136 walls = 123.248.640
THE PROJECT A GAME OF NUMBERS




             x15 rooms = 1.848.729.600
SO.. WHAT ARE THE OPTIONS


•   Realtime 3D client-side
•   x requires additional plugin
•   x performance and quality may differ

•   Server-side on-demand rendering
•   x high cost
•   x slow response times

•   Scene7 with Image Author
TECHNOLOGY / S7
RESULT




         Demo Short   Demo   Demo upload your room
www.quickstep.com
      iPad: floor advisor

  www.tv.philips.com/advisor/
    iPad: tv buying guide




FRANS VRIESENDORP
   frans@indg.com

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