3. VAS Customer Expects
• High quality service
• From VAS partner
• Satisfactory content
• Good experience
And from Operator
Adequate info about charging and subscription
Charging cycle, de-activation, blacklisting etc..
Channels for discovering, tasting, monitoring, managing
service usage and subscriptions
Web, Mobile App, Call Center
Effective Call Center service
4. VAS Partner Needs
• Easy service creation & execution
• Minimum development & operation afford
• Tools and APIs for handling complex parts
• Subscription Lifecycle, messaging, customer lifecycle etc.
• Easy revenue generation
• Rich pricing models
• One time, recurring, trial periods, bundling etc.
• Simple charging and collection
• Help for penetration
• Help for getting discovered
5. Operator should
• Provide a platform to VAS partners
• For easy service creation & execution
• Provide access channels to customers
• For service discovery, usage and subscription
• Assure high service quality
• Protect customer
• Control and audit partners
• Force partners to obey regulations
• Generate revenue
6. Telecom – SIMPL VAS Platform
Operator
Customer
VAS Partners
• APIs for service creation
• SMS, MMS, Charging,
Subscription management
• Rich pricing and collection
options
• Opt-in & Opt-out and
Transaction Tracking
• Regulation compliance
SIMPL
7. SIMPL Functionality
• API for Messaging, Charging, Subscriptions
• Service Catalogue Management (SCM)
• Customer Management
• Subscription Life Cycle Management (SLCM)
• Charging & Rating
• Message Processing
• Notification Management
• Management GUI
8. Landing Page
• Final confirmation page for
subscriptions and content
purchases made from service
provider web sites
• Served by operator before
purchase or subscription
• Contains
• Correct pricing
• Un-subscription info
• Call Center phone
9. SIMPL Advantage
• Ready to go solution. Can be implemented in 3-6 months!
• Proven: Live in Turkey with 300+ partners
• %100 compatibility with BTK regulations
• Local development assuring continued regulatory updates and best
fit for local market requirements
• Know how and years of expertise in our team
• Local support and service
10. Get in touch to learn more about Netmera Solutions
Get in Touch +44 (0) 207 193 8498
+90 212 287 01 66
info@netmera.com
İstanbul
London
Dubai
Editor's Notes
Operator is a merchant of partner, takes money form customer and delivers service
Generally customer does not know company behind a service. Most of the time it is a short number