Take your blog to the next level with better information on website visitors, social-media usage, website usability, search engine optimization and more - all through website analytics! James will compare a wide variety of analytics tools and take a detailed look at Google Analytics for blogging.

1. Website Analytics for Blogging James Paden Blog Indiana August 14th, 2009

2. What is Analytics? “Web analytics is the measurement, collection, analysis and reporting of Internet data for the purposes of understanding and optimizing web usage.” - Web Analytics Association

4. Traffic Sources: Websites, Keywords

5. Pages: Views, Time on Page, Bounce/Exit Rate

6. Goals: Conversion Rates, Funnel

7. Usage: Clicks, Scrolling, Mouse Tracking

9. Write more engaging content

10. Measure marketing effectiveness

11. Create better call-to-actions

13. Industry Standard

14. Advanced Segmentation

15. Limited Customizability

16. No User-Identifiable Information

24. RSS Subscriber Stats

25. RSS Engagement

26. Industry Standard

27. E-mail Subscription Form

30. Real-Time Stats

31. User-Identifiable Information

32. Fancy / Rich Interface

33. Woopra: Live Chat with Visitors

37. Keyword Tracking

38. To-Do List

42. Click Heatmaps

46. Interaction Tracking

47. Session Videos

48. Scrolling Heatmaps

50. Realtime Dashboard

51. Analytics, Interaction and Marketing

54. Blog-Centric

57. Publically Available

58. Traffic Statistics

60. Google Analytics: Goals

61. Google Analytics: Goals Photo: http://www.searchenginejournal.com/tracking-practical-kpis-with-web-analytics/5755/

62. Google Analytics: Comparison

63. Google Analytics: Comparison

64. Google Analytics: URL Tracking

65. Google Analytics: URL Tracking

66. Google Analytics: URL Tracking

67. Google Analytics: URL Tracking

70. Segmentation: http://www.kaushik.net/avinash/2008/10/google-analytics-releases-advanced-segmentation.html

72. Compare Time Periods: http://www.kaushik.net/avinash/2008/10/google-analytics-releases-advanced-segmentation.html