Steve Krug Explains It All for You - SxSW 2011
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My slides from my first SxSW. The audio (60 min.) is available at http://schedule.sxsw.com/events/event_IAP8293. Play both at the same time and create your own multimedia presentation! (Note: For some reason, the SxSW media player widget isn't visible in IE. Consider alternate routes.)
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Steve Krug Explains It All for You - SxSW 2011
- 1. Steve Krug SxSW Interactive 2011 Last Session, Last Day Steve Krug explains it all for you
- 2. © 2001 Steve Krug
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- 6. Let’s get a few things out of the way © 2001 Steve Krug
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- 27. “ My ideal home page,” as told by… © 2001 Steve Krug
- 28. “ My ideal home page,” as told by… © 2001 Steve Krug
- 31. © 2001 Steve Krug
- 32. © 2001 Steve Krug Problems you can find with just a few test participants Problems you have the resources to fix
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- 52. © 2001 Steve Krug A morning a month, that’s all we ask.
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- 55. © 2001 Steve Krug Start earlier than you think makes sense.
- 56. Incorrect thinking © 2001 Steve Krug
- 57. Correct thinking © 2001 Steve Krug
- 58. © 2001 Steve Krug Recruit loosely and grade on a curve.
- 59. © 2001 Steve Krug Naturally, we need to test people who are just like our target audience. … people who are a lot like our users. … people who actually use our site. Representative users! Real users!
- 60. © 2001 Steve Krug
- 61. © 2001 Steve Krug Make it a spectator sport.
- 62. © 2001 Steve Krug
- 63. © 2001 Steve Krug Focus ruthlessly on a small number of the most important problems.
- 64. © 2001 Steve Krug
- 65. © 2001 Steve Krug When fixing problems, always do the least you can do™.
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- 72. Questions, anyone? © 2001 Steve Krug
- 73. © 2011 Steve Krug