Example of problem statement canvas.

1. Problem Statement and
Canvas
Group-1
Lavesh Bhardwaj
Manan Agarwal
Priyal Karnawat
Ritik Sharma

2. THE PROBLEM
STATEMENT CANVAS
STARTUP NAMERenderiZe
DATE04/09/23
VERSION1.0
CONTEXT PROBLEM ALTERNATIVES
When does the problem occur? What is the root cause of the problem?
What do customers do now to fix the problem?
Every new startup requires an attractive
marketing ad which can showcase their product
concept and design
Expensive product animation and visualization is
offered by other services available
Right now people make their own advertisement
CUSTOMERS EMOTIONAL IMPACT ALTERNATIVE SHORTCOMINGS
Who has the problem most often?
How does the customer feel?
What are the disadvantages of the alternatives?
Product Designers
Product Developers
Startups
This gives the customer a sense of confidence in
brand and its product and boosts their morale.
The advertisement made by them are not
professional enough or they fail to catch as much
target audience as they could have with a better
ad
QUANTIFIABLE IMPACT
What is the measurable impact? (include units)
The ad services provided by other online service
providers are 200%-300% more expensive than
ours

3. The Problem Statement
• How might we -help product designers, startups and product developers-(Help/ Create)-by
providing them interactive 3D models and dynamic animations to visualize their products in
3D- (Provide a service/ project)-so they can-showcase their ideas, test their prototypes, and
attract more customers-(Value/benefit)