My professional highlights, in social media, content strategy, content marketing, and digital marketing, in various industries including travel and tourism, information security, tech, e-commerce, online games, and others.
3. About
Me
Accomplished Social Media Director, with over 12 years’ experience.
Published Author of 2 Arabic novels (2009, 2022.)
Holder of MSc Digital Marketing degree from Middlesex University, 2022.
Speaker at the Arab Social Media Forum, Muscat, 2019.
Fluent in English and Arabic, with intermediate level in Spanish.
11. Influencer
Campaigns
Inspirational video: Why Seychelles is perfect honeymoon
destination? – Ali Mashaal, KSA
1.5M plays, 8.4K+ likes, 197 shares, 291 saves
Seasonal video: Why we should attend this tournament
Ibn Fatota – Kuwait
1.1M plays, 12.1K+ likes, 136 shares, 182 saves
Influencer production, Wego owned
TikTok & Instagram
12. Influencer
Campaigns
Ibn Hattuta – MENA
Influencer production, Wego owned
Facebook & Instagram
Overview: 1 minute video, where Ibn Hattuta travels to Bali
to do a crazy experiment, using Wego app, proving it can be
done with $10 per day.
Target: brand awareness and engagement.
Result: +4M video views – the first time in Wego’s record
2019
13. Influencer
Campaigns
Dalal AlDoub – Kuwait Fashion and beauty, +2.5M followers
Instagram
Result: +100K views.
Max of Arabia – UAE Public figure, +500K followers
Instagram
Result: +50K views
Joe Hattab – Jordan & MENA Vlogger, +4M subscribers
YouTube
Result: +2M views
And many more!
16. B2B
Lead
Generation
-
Kaspersky
Delivered Successful B2B lead generation campaigns on LinkedIn, Twitter, and
Facebook with delivery results of over 120%
Increased monetary value by B2B lead generation and social media advertising,
paid ads and campaigns (Facebook, Twitter, LinkedIn.)
