The entrepreneur Aman Gupta success story and the company performance of BoAt. BoAt CMO Aman Gupta's personal infomation and Sharktank one of shark Aman Gupta's Investments and all about his life will let you know by this presentation. This is under created by Entrepreneurship Development, Asst. Prof. Dr. G Renuka Rayalaseema University, Kurnool. Published by Tarlada Ramesh. It is a part of our MBA Finance Curriculum. Thanks each and every one who helped me Directly, Indirectly to publish this Presentation.

1. WELCOM
E
R A M E S H
TO THE PRESENTATION OF
boAt
ENTREPRENEURSHIP DEVELOPMENT

2. Home Crowd Consumer
Electronic Product Startup
5th Largest Wearable Audio
Brand In Globally.
More than 8 Lac Happy
Customers
Company Valuation 300
Million Dollers
Co- Founders
Aman Gupta, Sameer Mehta

3. B com (Hons) Delhi University, 1998-2001
CA The ICAI, 1999-2002
MBA Finance Indian School of Business 2010-11
Co- Founder and CMO
Aman Gupta
Born on 16th August 1984,
Father : Neeraj gupta
Mother : Joythi gupta,
Wife : Priya dagar
Children : Mia gupta and Adaa gupta
MBA Northwestern University, 2011
Education Details

4. Asst. Manager
March 2003 –
August 2005
Sr. Consultant
June 2010 –
May 2011
Director- Sales
April 2012 –
March 2013
Work Experience

5. Message From CMO Aman Gupta
We don’t sell our products as Electronics, only
we sell them as life style accessories. We are
trying to portray that our products can be a
everyday fashion.

6. t
01
In Market Premium products
highly expensive, & Affordable
products with less Quality
02
So Fill this gap boAt Came
into Action on 2016
03 They Expanding catalog and
bring new and Innovative
products
04 Fashionable Audio Products
with affordability & Durability
Main Aim of boAt
Profile of Aman Gupta
05
Mainly Focus on Consumer
Satisfaction

7. Products with
Affordable Price, With
high Durability
Raised $ 116.3
Millions as of Now
Already Achieved
Popularity & Credibility
Mainly focus on
Fashionable Products
Expanding Cat log
Timely, Follow Trends
& Consumer Needs
About Company

8. 2016 2018 2020
2017 2019 2021
Started boAt
As a Cable Manufacturer
with Investment of 16 Lac
Raised Funds
Raised funds from
various sources
Archived
700 Cores Revenue
generated on Lockdown
Filled the Gap
Best Quality with
Affordable Price
Lunched New Products
Lunched Headset,
Earphones etc...
Company Value
2,200 Cores Valuation as
per April 2021
Journey of BoAt

9. Using Cricketers and
Actors for Marketing
Marketing
Bring New Products to
capture Market Momentum
New Products
Main Aim Indian Market
And Youth
Targeted Audiences
Keep Changing and
Adopt Technology
Improvising
Learn From Mistakes
and Grown
Development
Always Bring new
Fashionable Products
Life Style
Core Strategy

10. Charging Cable
High Quality
Indestructible
Apple Charging
Cables
Head Phones
Wireless Head
Phones with
Good Sound
Quality
Smart Watches
Smart watches
with preset
Fashion and
Trends
Headsets
Bluetooth
Headset with
High Bass
Ear Pods
Easy Carry and
Comfortable
Ear Pods
Head Phones
New Innovation
Fall Proof Head
Phones
Portfolio Products

11. Strengths
Expertise Founders
and New Innovations
Weaknesses
Imports of Raw
material from China
Opportunities
Big Space in Market
with high Margins
Threats
Competitors like JBL,
Sony, Samsung
S
W
O
T
SWOT Analysis

12. INDIA’S 5th LARGEST
WEARABLE BRAND GLOBALLY
Apple inc.
Xaiomi
Samsung
boAt
Huawei
2
1
3
4
5

13. 32%
Market Share In
India
Indian Market share
in Audio Segment
and First Brand to
Archive
20%
Market Share In
USA
Achieved Market
share in Wearable
Segment In
USA
80%
Online Purchases
Major Contribution of
Sales on E-commerce
Amazon, Flipkart
etc…
20%
Offline Store Sales
Some of Offline retail
stores sell the
products on behalf of
boAt
P E R C E N T A G E S
The Market Share in India & USA In Audio Segment and Sales on the basis of
Offline and Online Stores

16. Aman Appointed as D2C
Council Chairman
D2C Chairman
Aman’s Net Wroth is 95
Million Dollars
Net Wroth
Sony LIV’s Shark Tank India,
He is the one of Shark
Judge of Shark Tank
Aman Gupta nearly Invested
around 6.9 Cr in Shark Tank
Invested 6.9 Cr in Startups
Interesting Facts about
Aman Gupta
The Success story of BoAt is Motivational and Learning
for Indian Start-ups wish to Revaluation of Ideas

17. Aman Gupta Investments In Shark Tank

18. My Special Thanks and
Gratitude to Dr. G Renuka
For giving this opportunity and Willingness,
I’m sincerely Grateful to you Mam.

19. Thank You
For one and all who listened and Encouraged me
to do this. & with your love and support I
archived this.

20. Tarlada Ramesh
RAYALASEEMA
UNIVERSITY
MBA FINANCE
STUDENT
Passionate about learning |Finance Enthusiastic |Self-
Motivated & Quick Learner
L