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#POCKET
Pocket
Pocket is your Podcast.
#POCKET
Content
1. Problems
2. Solutions
3. Meet Pocket
4. Product Categories
5. User Account Types
6. Product UI (Sample)
7. Target Audiences
8. Podcast Insights
9. Business Model
10. Product Roadmap
11. Pocket’s Goal
12. Competitors
13. Team
14. Go To Market Plan
#POCKET
#Myanmar has no Podcast
platform for its people.
● Audio content allow you to do multitasking
● You become busiers. Can’t give extra time to
learn or listen. Need something to use on the go.
● Easy way to catch up latest news, trends
● Less Disruption and Better privacy
1.Problems
#POCKET
Pocket, an audio streaming podcast platform. It gives users access to a large
catalog of Burmese podcasts in Myanmar. It uses a freemium revenue model that
offers a basic, limited, ad-supported service for free and an unlimited premium
service for a subscription fee.
2.Solution
#POCKET
The Future is in the
#POCKET
Tell Stories
Through
Pocket.
#POCKET
#POCKET
#POCKET
Listen on the GO.
#POCKET
1. An audio streaming podcast platform.
2. Subscribe, Unsubscribe, Like, Dislike, Comment, Share, Report (Future > Audio
Comment)
3.Meet Pocket
Dashboard Pocket Users
Creators
Free Users Limited Contents
Premium Users Unlimited Contents
Users
How Creators Create
How Users Use
#POCKET
1. Technology
2. Health
3. Social
4. Business
5. Literature
6. Government
7. Beauty
8. Entertainment
9. Sports
10. News
11. Religions
12. Audio Books
4.Podcast Categories
#POCKET
1. Freemium Users
2. Premium Users
5.User Account Types
Users Creators
1. Amatures
2. Influencers/ Blogger
3. Company(Brand)
#POCKET
6.Product UI (Sample)
Home Page Log-in Page Upload Page
#POCKET
● Business Owners
● Multi-taskers (Designers, Creator)
● Gen Z (University Students,
● Digital Marketer
● Young Professional
● Social Media Savvy
18 - 40
Digital Payment
7.Target Audiences
#POCKET
8.Podcast Insight
#POCKET
● Freemium (For 20-30 Channels, Limited Subscription)
Ads (Pre-roll Ads, Banner Ads)
● Premium Subscription
● Account Service For Clients (Reading and Recording Services)
9.Business Model
Freemium User Free Contents
(Limited)
Ad Revenues
Paid Subscription
Premium Users Unlimited Contents
#POCKET
First Quarter
10.Product Roadmap
1. Creator Dashboard
(Upload, Record Feature)
2. Creator Acc in App
(Upload, Record Feature)
3. Pocket Android & iOS App
Second Quarter
***Only God Knows
#POCKET
1. Freemium DAU 10000 (Within 6 Months)
2. Premium Users 3000 (150 Lakhs)
11.Pocket’s Goal
1. Creators 100 (Within 6 Months)
10000
DAU
3000
Paid Users
100
Creators
#POCKET
● Spotify
● Anchor
● Clubhouse
● Castbox
● Wun Zinn
12.Competitors
#POCKET
Development Team
Lead Developer
Senior Developer
UI/UX Designer
13.Team
Operation Team
Head Of Operation
Marketing Team
Head Of Marketing
Customer Care Team
Head of Customers
CEO
#POCKET
● Attract a Large Base of Users with a Free Service
● Convert Free Users to a Premium Value Proposition with Free Trials
● Manage Retention with Pocket Only Exclusive Podcast Shows.
14.Go-to Market Plan
#POCKET
Thank You
Are you exciting to create the future together?

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Pocket is your podcast.pdf

  • 2. #POCKET Content 1. Problems 2. Solutions 3. Meet Pocket 4. Product Categories 5. User Account Types 6. Product UI (Sample) 7. Target Audiences 8. Podcast Insights 9. Business Model 10. Product Roadmap 11. Pocket’s Goal 12. Competitors 13. Team 14. Go To Market Plan
  • 3. #POCKET #Myanmar has no Podcast platform for its people. ● Audio content allow you to do multitasking ● You become busiers. Can’t give extra time to learn or listen. Need something to use on the go. ● Easy way to catch up latest news, trends ● Less Disruption and Better privacy 1.Problems
  • 4. #POCKET Pocket, an audio streaming podcast platform. It gives users access to a large catalog of Burmese podcasts in Myanmar. It uses a freemium revenue model that offers a basic, limited, ad-supported service for free and an unlimited premium service for a subscription fee. 2.Solution
  • 10. #POCKET 1. An audio streaming podcast platform. 2. Subscribe, Unsubscribe, Like, Dislike, Comment, Share, Report (Future > Audio Comment) 3.Meet Pocket Dashboard Pocket Users Creators Free Users Limited Contents Premium Users Unlimited Contents Users How Creators Create How Users Use
  • 11. #POCKET 1. Technology 2. Health 3. Social 4. Business 5. Literature 6. Government 7. Beauty 8. Entertainment 9. Sports 10. News 11. Religions 12. Audio Books 4.Podcast Categories
  • 12. #POCKET 1. Freemium Users 2. Premium Users 5.User Account Types Users Creators 1. Amatures 2. Influencers/ Blogger 3. Company(Brand)
  • 13. #POCKET 6.Product UI (Sample) Home Page Log-in Page Upload Page
  • 14. #POCKET ● Business Owners ● Multi-taskers (Designers, Creator) ● Gen Z (University Students, ● Digital Marketer ● Young Professional ● Social Media Savvy 18 - 40 Digital Payment 7.Target Audiences
  • 16. #POCKET ● Freemium (For 20-30 Channels, Limited Subscription) Ads (Pre-roll Ads, Banner Ads) ● Premium Subscription ● Account Service For Clients (Reading and Recording Services) 9.Business Model Freemium User Free Contents (Limited) Ad Revenues Paid Subscription Premium Users Unlimited Contents
  • 17. #POCKET First Quarter 10.Product Roadmap 1. Creator Dashboard (Upload, Record Feature) 2. Creator Acc in App (Upload, Record Feature) 3. Pocket Android & iOS App Second Quarter ***Only God Knows
  • 18. #POCKET 1. Freemium DAU 10000 (Within 6 Months) 2. Premium Users 3000 (150 Lakhs) 11.Pocket’s Goal 1. Creators 100 (Within 6 Months) 10000 DAU 3000 Paid Users 100 Creators
  • 19. #POCKET ● Spotify ● Anchor ● Clubhouse ● Castbox ● Wun Zinn 12.Competitors
  • 20. #POCKET Development Team Lead Developer Senior Developer UI/UX Designer 13.Team Operation Team Head Of Operation Marketing Team Head Of Marketing Customer Care Team Head of Customers CEO
  • 21. #POCKET ● Attract a Large Base of Users with a Free Service ● Convert Free Users to a Premium Value Proposition with Free Trials ● Manage Retention with Pocket Only Exclusive Podcast Shows. 14.Go-to Market Plan
  • 22. #POCKET Thank You Are you exciting to create the future together?