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ANNUAL SURVEY
HIGHLIGHTS
Since 1985, CTIA has tracked the evolution of the U.S. wireless industry with a
comprehensive annual survey. Our 2019 Annual Survey report provides an in-depth
look at the facts and figures that tell the story of America’s wireless industry.
The story of the past year begins with unprecedented consumer demand.
In 2018, wireless use was up across nearly every metric we track—from voice
minutes, to text messages, to data use.
Wireless has never played a more central role in how we live, work, and play.
To meet this demand for everything wireless and prepare for the needs of
tomorrow, the industry increased their capital investment in 2018—expanding their
networks’ capabilities, deploying more cell sites, and launching the next generation
of wireless. 5G’s speed, capacity, and responsiveness are poised to transform our
industries and the way we connect with the world around us.
While America’s wireless industry is leading the way on 5G, we need policymakers
to make more spectrum available for commercial wireless use and continue to
ease barriers to 5G deployment. Unlocking more spectrum will enable us to meet
tomorrow’s demand for wireless services and continue our global wireless leadership.
Executive Summary
1
growth in
mobile data
use from 2017
to 2018.
Mobile data use nearly doubled in one year.
Wireless data puts the internet in the palm of our hand and allows us to access
nearly anything or anyone on the go, and its tremendous value to consumers shows
no signs of slowing. This year, we saw mobile data grow by 12.89 trillion MBs to a
total of 28.58 trillion.
That’s an over 82 percent increase in the last year alone and is more data than
was used in the first six and a half years of this decade—combined. In fact, data
use is up over 73x since 2010.
Wireless data use almost
doubles in just one year.
2010
data
use
2018
data
use
2
2010 2012 2014 2016 2018
To put this in perspective,
28.58 trillion MBs of data
is equivalent to 250
million people playing
Fortnite for 1,906 hours.
= 388B MBs OF DATA
While much of today’s wireless communication is now wireless data, the number of
voice calls and traditional text messaging grew over the past year too.
Voice minutes and text
messages are up too.
3
Thatisequivalentto
about 58K people
spending their
whole lives talking
onthephone.
2.4T
The number of minutes
consumers spent
talking on their mobile
devices—a 9.6 percent
increase over 2017.
5.5B 63K
TEXTS PER DAY TEXTS PER SECOND
==
2T
The number of text
messages exchanged in
2018—a 15.8 percent
increase over 2017.
Americans continue to
connect more devices—
and not just smartphones.
This growth in voice calls, texts, and data is driven in part by the increasing number
of wireless devices in the U.S. In 2018, Americans connected another 21.5 million
mobile devices for a total of 421.7 million devices.
This tremendous growth in data is also being driven by the increasing number
of data-only devices, like connected cars, smartwatches, and health monitors.
These devices, connected by wireless networks, jumped over 10 percent this
year to 139.4 million devices.
And on average,
smartphones
generated 6.6 GB of
data per month.
of those
devices are
smartphones...
That means
there are nearly
1.3 devices for
every person in
the country.
...which
translates to
87% of the U.S.
population
having one.
284.7M
2017 2018
2013 2018
TOTAL REPORTED
DATA-ONLY DEVICES
139.4million devices:
This is like everyone in
America’s four biggest
cities—New York City,
Los Angeles, Chicago,
and Houston—each
having over eight
connected devices.
4
This story of growth is made possible because of the industry’s continued investment
in infrastructure, technology, and people.
To power this growth,
America’s wireless industry
increased investment.
Since the launch of 4G in 2010, the industry has made over $253 billion in
capital investments. This year, the industry’s investments increased $1.8 billion to
a total of $27.4 billion.
Much of this investment goes toward expanding the capacity and coverage of
wireless networks and upgrading their technology to support 5G, including
through increased infrastructure deployment.
In 2018, 349,344 cell sites were in operation—up 8 percent.
This investment also helps wireless providers innovate to create better products
and services for our customers. For instance, wireless providers continue to
invest in improving network speeds to support more and more data-intensive
applications—today, consumers benefit from 90 percent faster download speeds
than just five years ago.
In addition to this investment in their networks, wireless providers also directly
employed 206,855 people in 2018. Wireless jobs are good jobs, paying over fifty
percent more than the average wage in the United States.
5
in wireless industry
capital investment
in 2018.$27.4B
Beyond this direct investment in networks and people, the wireless industry
invests in the American economy and contributes to the U.S. government too.
America’s wireless industry supports over 4.7 million jobs and contributes
$475 billion annually to the economy. And since the first spectrum auction in 1994,
we’ve contributed over $116 billion to the U.S. Treasury through investment in
spectrum licenses.
Supporting the wireless
needs of tomorrow.
And these investments are just the beginning. Looking ahead, 5G promises to
contribute even more to America’s economic success story. Wireless providers are
starting to invest a projected $275 billion to deploy 5G, creating three million jobs
and adding $500 billion to U.S. GDP.
But to realize 5G’s potential and meet tomorrow’s wireless needs, we need
policymakers to act to free up key low-, mid-, and high-band spectrum. More
spectrum will unleash additional economic benefits too.
Taking steps to unlock more spectrum and support 5G networks will help us continue
the success story of wireless in the United States—one that is built on investment,
innovation, and global leadership.
4.7M $475B $116B
TO U.S. TREASURYTO U.S. GDPU.S. JOBS SUPPORTED
6
$391B
TO U.S. ECONOMY
+ 1.8M
NEW JOBS
A five-year
auction
schedule
would add

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CTIA 2019 Annual Survey Highlights

  • 2. Since 1985, CTIA has tracked the evolution of the U.S. wireless industry with a comprehensive annual survey. Our 2019 Annual Survey report provides an in-depth look at the facts and figures that tell the story of America’s wireless industry. The story of the past year begins with unprecedented consumer demand. In 2018, wireless use was up across nearly every metric we track—from voice minutes, to text messages, to data use. Wireless has never played a more central role in how we live, work, and play. To meet this demand for everything wireless and prepare for the needs of tomorrow, the industry increased their capital investment in 2018—expanding their networks’ capabilities, deploying more cell sites, and launching the next generation of wireless. 5G’s speed, capacity, and responsiveness are poised to transform our industries and the way we connect with the world around us. While America’s wireless industry is leading the way on 5G, we need policymakers to make more spectrum available for commercial wireless use and continue to ease barriers to 5G deployment. Unlocking more spectrum will enable us to meet tomorrow’s demand for wireless services and continue our global wireless leadership. Executive Summary 1 growth in mobile data use from 2017 to 2018. Mobile data use nearly doubled in one year.
  • 3. Wireless data puts the internet in the palm of our hand and allows us to access nearly anything or anyone on the go, and its tremendous value to consumers shows no signs of slowing. This year, we saw mobile data grow by 12.89 trillion MBs to a total of 28.58 trillion. That’s an over 82 percent increase in the last year alone and is more data than was used in the first six and a half years of this decade—combined. In fact, data use is up over 73x since 2010. Wireless data use almost doubles in just one year. 2010 data use 2018 data use 2 2010 2012 2014 2016 2018 To put this in perspective, 28.58 trillion MBs of data is equivalent to 250 million people playing Fortnite for 1,906 hours. = 388B MBs OF DATA
  • 4. While much of today’s wireless communication is now wireless data, the number of voice calls and traditional text messaging grew over the past year too. Voice minutes and text messages are up too. 3 Thatisequivalentto about 58K people spending their whole lives talking onthephone. 2.4T The number of minutes consumers spent talking on their mobile devices—a 9.6 percent increase over 2017. 5.5B 63K TEXTS PER DAY TEXTS PER SECOND == 2T The number of text messages exchanged in 2018—a 15.8 percent increase over 2017.
  • 5. Americans continue to connect more devices— and not just smartphones. This growth in voice calls, texts, and data is driven in part by the increasing number of wireless devices in the U.S. In 2018, Americans connected another 21.5 million mobile devices for a total of 421.7 million devices. This tremendous growth in data is also being driven by the increasing number of data-only devices, like connected cars, smartwatches, and health monitors. These devices, connected by wireless networks, jumped over 10 percent this year to 139.4 million devices. And on average, smartphones generated 6.6 GB of data per month. of those devices are smartphones... That means there are nearly 1.3 devices for every person in the country. ...which translates to 87% of the U.S. population having one. 284.7M 2017 2018 2013 2018 TOTAL REPORTED DATA-ONLY DEVICES 139.4million devices: This is like everyone in America’s four biggest cities—New York City, Los Angeles, Chicago, and Houston—each having over eight connected devices. 4
  • 6. This story of growth is made possible because of the industry’s continued investment in infrastructure, technology, and people. To power this growth, America’s wireless industry increased investment. Since the launch of 4G in 2010, the industry has made over $253 billion in capital investments. This year, the industry’s investments increased $1.8 billion to a total of $27.4 billion. Much of this investment goes toward expanding the capacity and coverage of wireless networks and upgrading their technology to support 5G, including through increased infrastructure deployment. In 2018, 349,344 cell sites were in operation—up 8 percent. This investment also helps wireless providers innovate to create better products and services for our customers. For instance, wireless providers continue to invest in improving network speeds to support more and more data-intensive applications—today, consumers benefit from 90 percent faster download speeds than just five years ago. In addition to this investment in their networks, wireless providers also directly employed 206,855 people in 2018. Wireless jobs are good jobs, paying over fifty percent more than the average wage in the United States. 5 in wireless industry capital investment in 2018.$27.4B
  • 7. Beyond this direct investment in networks and people, the wireless industry invests in the American economy and contributes to the U.S. government too. America’s wireless industry supports over 4.7 million jobs and contributes $475 billion annually to the economy. And since the first spectrum auction in 1994, we’ve contributed over $116 billion to the U.S. Treasury through investment in spectrum licenses. Supporting the wireless needs of tomorrow. And these investments are just the beginning. Looking ahead, 5G promises to contribute even more to America’s economic success story. Wireless providers are starting to invest a projected $275 billion to deploy 5G, creating three million jobs and adding $500 billion to U.S. GDP. But to realize 5G’s potential and meet tomorrow’s wireless needs, we need policymakers to act to free up key low-, mid-, and high-band spectrum. More spectrum will unleash additional economic benefits too. Taking steps to unlock more spectrum and support 5G networks will help us continue the success story of wireless in the United States—one that is built on investment, innovation, and global leadership. 4.7M $475B $116B TO U.S. TREASURYTO U.S. GDPU.S. JOBS SUPPORTED 6 $391B TO U.S. ECONOMY + 1.8M NEW JOBS A five-year auction schedule would add