TU Delft is a strong supporter of Open. Therefor course contents in OpenCourseWare, iTunesU and MOOCs are shared under a Creative Commons license (CC BY NC SA). In 2014, edX provided Delft University of Technology with the opportunity to sublicense its DelftX MOOCs to regions where traditionally acces had been limited; EdRaak would translate DelftX MOOCs to increase access to the Arabic speaking region and XuetangX would do the same for the Mandarin speaking region, in adition overcoming the great Firewall of China. This opportunity also provided a challenge: How can we sublicense DelftX MOOCs (leading to revenue) if (in part) the contents are already available under an open (Creative Commons) license? In this paper and presentation we will share how Delft University of Technology tried to tackle this challenge to experiment with experiments leading to revenue generation while at the same time upholding its open policy.

1. Unless otherwise indicated, this presentation is licensed CC-BY 4.0.
Please attribute TU Delft Extension School / Martijn Ouwehand
TU Delft Online Learning @ Open Education Global Conference
(OPEN) LICENSING OF MOOCS
Image CC BY NC SA Karl S Johnson

2. Who Am I?
Martijn Ouwehand MSc
•TU Delft | Education Technology
•TU Delft | Online Learning
• Account manager
• Product Manager OpenCourseWare
• Product Manager Blended Learning

3. Delft University of Technology
16 Bachelor programmes
34 Master programmes
8 Faculties
1 Graduate School
20 000 Students

4. TU Delft Mission
Our mission is to:
• explore the frontiers of the engineering sciences
• solve societal challenges
• support a competitive and sustainable economy
through
• excellent creative research
• science, engineering and design in one approach
• excellent education
• valorisation, spin through, spin out

5. “Open and online
education allows people
from around the world
access to the top education
of TU Delft. It enables
everybody who wants to
develop themselves and
accommodates the
increasing number of
students seeking higher
education. TU Delft is
dedicated to deliver
world class education
to everyone.”
Drs. Anka Mulder. Vice President Education TU Delft

6. Massive Open
Online Courses
(MOOCs)
Open
Course
Ware
(OCW)
Online Distance
Education (ODE)
Campus
Education
Open & Online portfolio
OpenCourseWare (OCW)
• Course Materials
• Free
• Big Exposure, Worldwide audience
• Both Bachelor and Master level
• No interaction with faculty
• No accredited certificate
Massive Open Online Courses (MOOCs)
• Learning Activities & Course Materials
• Free
• Enrolled students only, massive numbers
• Bachelors level
• Certificate of Completion
Online Distance Education
• Learning Activities & Course Materials
• Paid enrollment
• Enrolled students only, limited numbers
• Accredited Course Certificate
• Full Master Degree
On Campus Education
• Direct access to education
• Research facilities
• World Class Library
• Student social tissue
• Student projects

7. NEW OPPORTUNITIES
MOOCs

9. CHALLENGES
Licensing

10. Image CC BY NC SA Ilonka Tallina
ImageCCBYNCSALeoReynolds

11. Key Questions
•Is it possible to sublicense a MOOC and uphold our Open
Policy?
•Is our Open Policy threatened when we sublicense our
MOOCs?

12. Key Questions
•What is a MOOC?
•What is it you’re licensing?
•What will you license
openly?
Image CC BY SA audreywatters

13. OUR APPROACH
Licensing

14. 5 Compontents Open Education Model
• Learner Demand
• Environmental Demand
• Educational Resources
• Educational (Learning) Services
• Educational (Teaching) Effort

15. 5 Compontents Open Education Model
Education/Teaching effortEducational (learning)
Services
Educational Resources
Model derived from: Mulder, F. & Janssen, B. (2013). Opening up Education, in Trend Report: Open Educational
Resources 2013. Published by the Open Educational Resources Special Interest Group. pp. 36-42

16. Model derived from: Mulder, F. & Janssen, B. (2013). Opening up Education, in Trend Report: Open Educational
Resources 2013. Published by the Open Educational Resources Special Interest Group. pp. 36-42
Learner Demand
Environmental Demand
Educational Resources
Educational (learning) Services
Educational (teaching) effort
Closed Open
Open Finger Print (fictional)

17. Processes
•Assignments
•Exams
•Certificate
Contents
•Lecture recordings
•Lecture slides
Actions
•Design & deliver
Educational process
•Feedback, guidance
TU Delft MOOC Elements
Educational supply MOOC
Components
Mere contents
Useful & copy-able
No teaching Effort
Teacher authority, offering services
Unique Selling Point TU Delft (based on
Research & Reputation)
Cannot be copied
Process facilitating the
learning process
Useful & copy-able
No Teaching effort needed
Value, use
Teaching
Effort
Educational
Services
Educational
Resources
Model derived from: Mulder, F. & Janssen, B. (2013). Opening up Education, in Trend Report: Open Educational
Resources 2013. Published by the Open Educational Resources Special Interest Group. pp. 36-42

18. Conclusions
• A MOOC is more than just contents
• Contents can be shared openly
• (support of) the Learning Experience is more difficult to license
Paradox for usability:
(inspired by David Wiley)
OER
Applicability for reuse
fixedcontext
MOOC

19. NEXT STEPS
Licensing

20. The Next Step
• Continue our mission
• Work together to deliver top class MOOCs to new language area’s
• Keep OPEN as a high standard
• Combined with offering Open Educational Resources/OpenCourseWare

21. Thank you
• http://ocw.tudelft.nl
• ocw@tudelft.nl
• http://open.tudelft.nl
• https://www.edx.org/school/delftx