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Want to write your first selling copy? Go through this guide to understand what's copywriting and how to enhance your skills writing for advertising.
Connect with me via Linkedin: eg.linkedin.com/in/AkramBadrCreative
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Want to write your first selling copy? Go through this guide to understand what's copywriting and how to enhance your skills writing for advertising.
Connect with me via Linkedin: eg.linkedin.com/in/AkramBadrCreative
Thanks for supporting. Share for the maximum benefit!
When it comes to advertising your business, it's imperative that you know who your "target audience" is, and how to reach them. While it's important to reach as many people as possible, and it often seems like focusing only on certain segments of the population is limiting, you need to be "direct." Directly reaching those interested in your product or service will ultimately put more money in your pocket. Therefore, before you decide what your message is, and how to deliver it, you need to understand your target audience.
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Apple's next press event happens on Monday, March 21 at the company's campus in Cupertino, California.
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#1 LEADS Don’t Book
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2. Small Business Success in the Cloud
STEVE KING, Partner, Emergent Research
#SMBecosystem
TERRY HICKS, Vice President and General Manager,
QuickBooks Online Ecosystem, Intuit
JOSHUA REEVES, CEO & Co-Founder, ZenPayroll
3. We are going
through a
disruptive shift…
…and watching a
new economy
emerge
#SMBecosystem
4. Dispatches from the New Economy:
Small Business Success in the Cloud
Authored by Steve King and
Carolyn Ockels, Emergent Research
Methodology: Mix of research
and forecast methods
Builds on 10 years of forecast
research with Intuit
First installment released today;
more to come
#SMBecosystem
Emergent
Research
9. 2000’s 2010’s 2020’s
Business & Societal
Transformation
2030’s & Beyond
Cloud Computing:
A Transformative Technology
GENERATION 3: Transformative
Impacts on Business and Society
GENERATION 2: New forms,
structures & ways of doing business
GENERATION 1: Efficiency gains
#SMBecosystem
10. The Cloud Democratizes IT
Implications for Small Business:
Cheaper and easier to start
and scale a business
Variable instead
of fixed costs
Greatly enhanced
customer acquisition,
service and support
Access to technology and
capabilities once only available
to large organizations
Enables platforms,
networks and
ecosystems
#SMBecosystem
12. • Plug in to services platforms and products
provided by other firms
• Enabling niche small businesses, the sharing
economy, and peer-to-peer commerce
• Creating business models based on ecosystems
and networks
EXAMPLES
• DemandForce
• Contingent workers, partnering and outsourcing
• Growth of side gigs
#SMBecosystem
13. • Emperors of his/her own personal empire
• Brings together multiple income streams to
create a career
• Various activities may or may not leverage
each other
EXAMPLES
• Freelancers
• Millennials
• Baby Boomers
#SMBecosystem
14. • Individuals and small businesses leveraging
shared talent to form teams
• Focus on flexibility and agility
• Teams form up and down as needed
EXAMPLES
• Pooling of resources in co-working and
other shared workspaces
• Agents using platforms like Elance and
MBO Partners to form work teams
#SMBecosystem
15. • Small businesses and individuals who compete
head-to-head with larger firms
• Leverage technology and platforms to attack
markets once only served by large corporations
• Happening in almost all industries
EXAMPLES
• 80 to 100 VC backed Pharma or Biotech
companies will be created this year; hundreds
more will start without VC funding
• Craft brewers; artisan bike manufacturers;
specialty clothing companies; etc.
• Kiosk investment banks
#SMBecosystem
16. The Future of Small Business
is in the Cloud
37%
78%
20202014
By 2020, 78% of small businesses
will be fully adapted to the cloud,
up from 37% in 2014
#SMBecosystem
17. For more information, contact:
#SMBecosystem
Steve Sharpe
Intuit, Inc.
650-244-2362
Stephen_Sharpe@intuit.com
Jen Garcia
Access Communications
415-844-6244
jgarcia@accesspr.com
Stay tuned for Intuit’s next
Dispatch from the New Economy
Intuit’s Future of Small Business