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This is an investment pitch deck
template to help raise early stage
funds with angels, VC’s or friends
and family (SEIS / EIS)
Introduction sentence
Use this to give an insight into your
company positioning - one sentence
*This deck and all information included in it is confidential and intended solely for the use of the individual or entity to whom it is addressed and reboxed
Your Brand
2
Meet the brand
What it does on the tin
One killer overview
sentence on your
proposition
Why you exist
XXXXX
STATS & FACT
Why people should care, what is the big problem
you are solving
Our Why
4
Our team
We’ve got an awesome team of experts and influencers
INTRO TO TEAM
Why investors should trust you and who else is
support you (mentors, companies etc)
Untrusted Unfair
5
The problem
Complex
Overview problem statement
Drill down into the problem/s your business is tackling
Slow
R
e
b
o
x
ed certi ed Tech
C
h
e
c
k
A
pproved Vend
o
r
A quick rundown of how it works or demo
How it works
Keep it simple
7
Market size
Stat Stat Stat
Xxx
The market opportunity and size
Xxx xx
ALWAYS REFERENCE YOUR STATS
Wowzer its growing by X much
8
Business model
One liner on the model
Revenue stream
We make
Revenue stream
Distribution
Revenue stream
Commission
How the business will generate revenue
Financials
Marketplace sales %
# Marketplace Direct Sales
Trade / wholesale %
# Trade in Devices
Net devices
GMV (revenue)
Gross Profit
EBITDA
IN PROGRESS
Prove concept and unit
economics
Operating at scale
in single location
Replicate
operations
nationally
European
expansion
Year 0-1 Year 2 Year 3 Year 4
GMV
-£500,000.00
£3,600,000.00
£7,700,000.00
£11,800,000.00
£15,900,000.00
£20,000,000.00
Year 1 Year 2 Year 3 Year 4
Gross Profit EBITA
Projections big numbers but realistic view
Finance overview sentence and where you want to get to in 4-5 years
10
Competitors
Examples of use cases
Secure and trusted
Insecure and untrusted
Slow to sell Quick to sell
Competitor matrix - show why you are different and where your competitors are positioned
Competitive advantage
Making your brand defensible
Awareness and Activation
First Mover Advantage
IP + Technology
Ethics and Impact
Whats your competitive advantage and why you will WIN
12
Customer acquisition
B2B2C / Competitions / Affiliate Partnerships / Events
YouTube / Discord / Twitch / Snapchat / WhatsApp
Channel Strategy
Tatics
Channel Strategy Channel Strategy
Tatics Tatics
Facebook / Instagram / YouTube / Website / Blog
Who is your audience and how will you connect
Trade Acquisition Merger or Investment Commerce Acquisition
13
Exit options
Who could buy you and why
XXXX XXX
XXXX XXX
Traction to date - numbers, highlights, metrics
Phase 1: KPI’s
Traction
15
The ask & roadmap
The road map
1 4
Scale customer
acquisition
-
Year 2
3
Build full sided
marketplace
-
6-12
Proof of concept
marketplace
-
Year 3
Expand into other
areas
0-3 Months
2
Develop Product
-
3-6 Months
4
We need
££££
We will
spend it
on
Keep these as overviews, no doubt you will go
into both of these in detail so you just gotta
give a top line

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Investment pitch deck template (SEIS / EIS)

  • 1. This is an investment pitch deck template to help raise early stage funds with angels, VC’s or friends and family (SEIS / EIS) Introduction sentence Use this to give an insight into your company positioning - one sentence *This deck and all information included in it is confidential and intended solely for the use of the individual or entity to whom it is addressed and reboxed Your Brand
  • 2. 2 Meet the brand What it does on the tin One killer overview sentence on your proposition
  • 3. Why you exist XXXXX STATS & FACT Why people should care, what is the big problem you are solving Our Why
  • 4. 4 Our team We’ve got an awesome team of experts and influencers INTRO TO TEAM Why investors should trust you and who else is support you (mentors, companies etc)
  • 5. Untrusted Unfair 5 The problem Complex Overview problem statement Drill down into the problem/s your business is tackling Slow
  • 6. R e b o x ed certi ed Tech C h e c k A pproved Vend o r A quick rundown of how it works or demo How it works Keep it simple
  • 7. 7 Market size Stat Stat Stat Xxx The market opportunity and size Xxx xx ALWAYS REFERENCE YOUR STATS Wowzer its growing by X much
  • 8. 8 Business model One liner on the model Revenue stream We make Revenue stream Distribution Revenue stream Commission How the business will generate revenue
  • 9. Financials Marketplace sales % # Marketplace Direct Sales Trade / wholesale % # Trade in Devices Net devices GMV (revenue) Gross Profit EBITDA IN PROGRESS Prove concept and unit economics Operating at scale in single location Replicate operations nationally European expansion Year 0-1 Year 2 Year 3 Year 4 GMV -£500,000.00 £3,600,000.00 £7,700,000.00 £11,800,000.00 £15,900,000.00 £20,000,000.00 Year 1 Year 2 Year 3 Year 4 Gross Profit EBITA Projections big numbers but realistic view Finance overview sentence and where you want to get to in 4-5 years
  • 10. 10 Competitors Examples of use cases Secure and trusted Insecure and untrusted Slow to sell Quick to sell Competitor matrix - show why you are different and where your competitors are positioned
  • 11. Competitive advantage Making your brand defensible Awareness and Activation First Mover Advantage IP + Technology Ethics and Impact Whats your competitive advantage and why you will WIN
  • 12. 12 Customer acquisition B2B2C / Competitions / Affiliate Partnerships / Events YouTube / Discord / Twitch / Snapchat / WhatsApp Channel Strategy Tatics Channel Strategy Channel Strategy Tatics Tatics Facebook / Instagram / YouTube / Website / Blog Who is your audience and how will you connect
  • 13. Trade Acquisition Merger or Investment Commerce Acquisition 13 Exit options Who could buy you and why
  • 14. XXXX XXX XXXX XXX Traction to date - numbers, highlights, metrics Phase 1: KPI’s Traction
  • 15. 15 The ask & roadmap The road map 1 4 Scale customer acquisition - Year 2 3 Build full sided marketplace - 6-12 Proof of concept marketplace - Year 3 Expand into other areas 0-3 Months 2 Develop Product - 3-6 Months 4 We need ££££ We will spend it on Keep these as overviews, no doubt you will go into both of these in detail so you just gotta give a top line