The presentation I gave at the Social Business Summit (#sbs2010) in Sydney on Thursday 25 March 2010.

1. Social Business
Design in Action
Robin Hamman (@cybersoc)
Headshift Europe
Thursday, 25 March 2010

2. [headshift clients]
Thursday, 25 March 2010

3. • New Statesman New Media Awards 2008: • Forrester Groundswell Awards 2008: Finalists
Winners
• HEIST Awards for Education Marketing: Gold
• Prospect Magazine Think Tank of the Year
• Marketing Week Best Packaged Goods Web
Awards 2006: Best website
Site: Top 10 placement
• New Statesman New Media Awards 2006:
• Legal Business Best Legal Website: Top 20
Highly commended
placement
• International Information Industry Award 2005:
• Internet Marketing Attorney: Global Top 10
Innovation in Knowledge Management
placement
• New Media Age Effectiveness Awards 2004:
• Revolution New Media Marketing Awards:
Best Public Sector Website
Best use of new media for customer service
• International Information Industry Award 2003:
• IVCA Awards: Two Runner-up positions
Best intranet / extranet
• New Media Age Effectiveness Awards: Finalist
• CRM Industry Awards 2003: Innovation of the
Year • New Statesman New Media Awards: Finalist
• International Visual Communication • Central IT Unit, Cabinet Office: example of
Association Awards 2003: Commended best practice
[headshift awards]
Thursday, 25 March 2010

4. [user centred process]
Thursday, 25 March 2010

5. [user centred process]
Thursday, 25 March 2010

6. [One&Other (Sky Arts)]
Thursday, 25 March 2010

7. real opportunities...
[opportunities]
Thursday, 25 March 2010

8. Go to Your Audience
the whole web is your canvas
[opportunity one]
Thursday, 25 March 2010

9. [Do the Green Thing]
Thursday, 25 March 2010

10. [Royal Dutch Shell]
Thursday, 25 March 2010

11. Activate Your Customers
learn by watching what they say and do
[opportunity two]
Thursday, 25 March 2010

12. [MetroTwin (British Airways)]
Thursday, 25 March 2010

13. [Fix My Street]
Thursday, 25 March 2010

14. [MP's Expenses]
Thursday, 25 March 2010

15. Learn to Listen
listen and learn
[opportunity three]
Thursday, 25 March 2010

16. [people are talking]
Thursday, 25 March 2010

17. [monitoring platform]
Thursday, 25 March 2010

18. [monitoring platform]
Thursday, 25 March 2010

19. Engaging With Customers
wherever they are
[opportunity four]
Thursday, 25 March 2010

20. [acknowledging problems]
Thursday, 25 March 2010

21. [getsatisfaction.com]
Thursday, 25 March 2010

22. [getting the whole business involved]
Thursday, 25 March 2010

23. [engagement strategy]
Thursday, 25 March 2010

24. [Global Consumer Brand]
Thursday, 25 March 2010

25. [Global Consumer Brand]
Thursday, 25 March 2010

26. Working Together
enterprise collaboration
[opportunity five]
Thursday, 25 March 2010

27. [BP Marketing Intranet]
Thursday, 25 March 2010

28. [Global Brand Legal Dept]
Thursday, 25 March 2010

29. Wider Collaboration
sharing ideas and experience
[opportunity six]
Thursday, 25 March 2010

30. [Audience? Producer?]
Thursday, 25 March 2010

31. Logo Logo
Logo
XX
XX
[Global Investment Group]
Thursday, 25 March 2010

32. Logo Logo
Logo
XX
XX
[Global Investment Group]
Thursday, 25 March 2010

33. [MentorNet]
Thursday, 25 March 2010

34. [MentorNet]
Thursday, 25 March 2010

35. Social Business
Design in Action
Robin Hamman (@cybersoc)
Headshift Europe
[the beginning]
Thursday, 25 March 2010