COCA COLA-MY FAVORITE DRINK

2. Introduction
 Coca- cola is a soft drink company.
 It was invented in late 90’s by john Stith Pamberton.
 It is biggest brand or company of sodas and refreshment items.
 Coca-cola reports 3.1% of all out refreshment items all over the world.
 In 33 brands of non- cocktail mainstream in around the world, Coca- cola is on
fifteenth place.

3. Continued…
 Coke products were sold in over 200 countries world wide .
 There market share are is 102 billion US dollars and business normal is 75
billion US dollars.
 Coke face a lot of ups and downs in their business.
 Many times their stock is decreased and they also face loss .
 Coke created 73% of the income from areas outside the company’s hometown
US market.

4. Expenses and revenues
 Coke’s net revenue is 24% in 2019.
 the total asset turnover portion is 0.43 as in 2019.
 times revenue earned portion is declined in 2018 but coke manage to increase
the revenue by11.43 in 2019.
 In market their are many competitors of coca-cola.
 The main competitor is Pepsi.
 Coca- cola is above from their competitors.

5. Coca-cola and Pepsi comparison
 Because of good brand value, effective price strategy and a good marketing
Coca- cola is always on number one.
 There is a lot of difference between coca-cola and Pepsi.
 The main difference os price.
 There price is vary by the flavours and the sizes.
 Pepsi is better than coke because of its taste.
 But coke is more smoother than pepsi.

6. Continued…
 Pepsi possesses about 24 brands which include mainstream food brands.
 Pepsi get worldwide income from food items.
 Coke basically only possess drink brands.
 They both have such a huge item arrangement.
 Both the brands spend an huge amount of money on promotion and advertising.
 The two brands use video advertising for advancement and for gaining more
attention.

7. Continued…
 In 2016 Pepsi spend $4 billion on advertising on the other hand Coca cola
spend less than $4 billion.
 Both the companies income and net gain is declining In 2014.
 But now they are able to manage all there loss.
 Both the companies promotion strategy is very effective as well as attract
many customers.

8. Continued...
 The brand coke is viewed as most famous brand in the world.
 The greater contrast among Pepsi and coke is there flavour.
 Coke has even more vanilla-raisin flavour but the Pepsi has to greater extent
a citrus flavour.
 Pepsi’s deals are higher than coke’s that is pepsi as an organization that sells
different items too.

9. Conclusion….
 The coke company’s monetary goals and assess the organization’s financial
execution.
 Coca cola liquidity ratio it was seen that the organization was confronting
liquor issues as long as 3 years as the current, quick rations are continued non
decreasing.
 The company expand there use of resources for create income from 2018 and
2019 when contrasted with earlier year

10. Continued…
 Coke’s net benefits are gaining
 There company also make huge profit in 2019 .
 The utilization of proportion investigation has been performed to assess the
current and past presentation of the Coca-cola.

11. Continued…
 Coca cola developed turnover ratio by 4% at the same time it comes to almost
US $ 24 billion.
 Ongoing development has been mostly as brand expansion .
 Coke’s return on equity increased to 10% in 2019
 Because the net income increased their equity is also Incre.

12. Continued….
 Coke’s debt ration, times revenue raton, return on equity, the total asset
turnover proportion, good receivable turnover ratio, inventory turnover, cash
ratio, current ration and quick ratio all are increased in 2019 due to increase
in income.
 In last two years Coke’s net income is increasing day by day.
 It shows that they are able to pay their bills
 At the end, coke is most demanding as well as most famous brand.

13. Income Statement
Fiscal year is January-December. All values
USD Millions.
2020 2019 2018 2017 2016
Sales/Revenue 33,029 37,273 34,141 34,980 41,379
Sales Growth -11.39% 9.17% -2.40% -15.46% -
Cost of Goods Sold (COGS) incl. D&A 13,502 14,608 13,051 13,266 16,622
COGS excluding D&A 11,966 13,243 11,965 12,006 14,835
Depreciation & Amortization Expense 1,536 1,365 1,086 1,260 1,787
Depreciation 1,319 1,226 1,017 1,150 1,597
Amortization of Intangibles 203 120 49 68 184
Amortization of Deferred Charges 14 19 20 42 6
COGS Growth -7.57% 11.93% -1.62% -20.19% -
Gross Income 19,527 22,665 21,090 21,714 24,757
Gross Income Growth -13.85% 7.47% -2.87% -12.29% -
Gross Profit Margin 59.12% - - - -
SG&A Expense 9,752 12,150 10,984 12,701 15,360
Other SG&A 9,752 12,150 10,984 12,701 15,360
SGA Growth -19.74% 10.62% -13.52% -17.31% -

14. Net Income Growth -13.15% 38.64% 444.79% -81.91% -
Net Margin 23.46% - - - -
Extraordinaries &
Discontinued
Operations
- - - 67 -
Discontinued
Operations
- - - 67 -
Net Income After
Extraordinaries
7,747 8,920 6,434 1,114 6,527
Net Income Available to
Common
7,747 8,920 6,434 1,248 6,527
EPS (Basic) 1.79 2.07 1.50 0.29 1.49
EPS (Basic) Growth -13.33% 38.16% 418.57% -80.69% -
Basic Shares
Outstanding
4,295 4,276 4,259 4,272 4,317
EPS (Diluted) 1.79 2.07 1.50 0.29 1.49
EPS (Diluted) Growth -13.33% 38.16% 418.54% -80.69% -
Diluted Shares
Outstanding
4,323 4,314 4,299 4,324 4,367
EBITDA 10,872 11,869 11,194 10,038 11,151
EBITDA Growth -8.40% 6.03% 11.52% -9.98% -
EBITDA Margin 32.92% - - - -
EBIT 9,336 10,504 - - 9,364

15. Net Income before
Extraordinaries
7,768 8,985 6,476 1,182 6,550
Net Income Growth -13.54% 38.74% 447.88% -81.95% -
Depreciation, Depletion &
Amortization
1,536 1,365 1,086 1,260 1,787
Deferred Taxes & Investment
Tax Credit
(18) (280) (413) (1,256) (856)
Deferred Taxes (18) (280) (413) (1,256) (856)
Other Funds (132) 35 1,718 2,280 1,536
Funds from Operations 9,154 10,105 8,867 3,466 9,017
Changes in Working Capital 690 366 (1,240) 3,019 (221)
Receivables 882 (158) 27 (141) (28)
Inventories 99 (183) (203) (355) (142)
Accounts Payable (860) 1,318 (251) (890) (540)
Income Taxes Payable (16) 96 (17) (153) 750
Other Assets/Liabilities 585 (707) (796) 4,558 (261)
Net Operating Cash Flow 9,844 10,471 7,627 6,485 8,796
Net Operating Cash Flow
Growth
-5.99% 37.29% 17.61% -26.27% -
Net Operating Cash Flow /
Sales
29.80% 28.09% 22.34% 18.54% 21.26%
Operating Activities