Market for timber and non-timber products
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This presentation by Aulia Perdana from ICRAF given during the Forests Asia Summit in the discussion forum "Equitable development: Improving livelihood benefits for smallholders in the forestry value chain" shows producer characteristics, characteristics of markets and sellers, traded commodities and products and recommendations.
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Market for timber and non-timber products
- 1. Market for timber and non-timber products Aulia Perdana
- 2. Producer characteristics • Sells what is produced, not producing what sells • Lacking business/entrepreneurial skills • May not meet market requirements and demand Question: Is there a market for products with – Low quality – Low added value
- 3. LINK methodology: A participatory guide to business models that link smallholders to markets / Mark Lundy, Gertjan Becx, Nancy Zamierowski, Alexandra Amrein, Jhon Jairo Hurtado, Erika Eliana Mosquera, Fernando Rodríguez. -- Cali, CO : Centro Internacional de Agricultura Tropical (CIAT), 2012. 171 p. -- (CIAT Publication No. 380)
- 4. ACIAR Projects • FST/2011/076 – Enhancing livelihoods and food security from agroforestry and community forestry in Nepal • FST/2012/039 – Development of timber and non-timber forest products’ production and market strategies for improvement of smallholders’ livelihoods in Indonesia
- 5. Characteristics of markets and sellers
- 6. Traded commodities and products Commodities Plant oils and polysaccharides Vegetable & fruits Edible mushrooms Cardamom, turmeric & spices Gnetum gnemon (melinjo) Goat meat & milk Wild forest honey Silk Stimulants Sallo timber & small bamboo Basketry Honey Dyes and mordants Aromatics Furniture
- 7. Participatory Rapid Market Apprasial Identify market structure and characteristics in relation to the production system, harvesting, post-harvest processing and marketing practices, Characterize the product flow along the value chain, identifying added values, chain actors and their roles, price structure and margins at each chain actors Analyze constraints and opportunities for change
- 8. Recommendations • Market targeting, segmenting, differentiating – existing customers, competitor customers, non- buying in current segments, new segments • Product development • Market testing