Making your Business more Efficient.
Real examples of businesses using tools to become more productive.
Andy Carruthers
hardbasket.com
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How Zapier Helped Icebreaker Scale Customer Service With Automation
1.
2. What Apps do you use?
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3.
4. This is how Icebreaker's Zaps work:
1. A Zap triggers when a customer submits a Wufoo form on Icebreaker's site.
2. A filter step takes out submissions that don't have comments.
3. Submissions that aren't in English are sent through a Filter by Zapier step.
4. Comments that aren't in English are then translated with a Translate by
Zapier step.
5. The translated comments are then sent into the team's Slack channel,
along with what region the comment came from and what rating they
submitted with it.
6. All the comments and accompanying data are also sent to a new row in an
Excel sheet.
7. Icebreaker's customer service team is also notified in Slack if a customer
wants to be followed up with.
9. "The order process was totally manual,"
"An order was created in Trello manually, with all the
data—order number, reference, brand, distributor, price.
It took around seven minutes to create an order."
13. How a one-woman nonprofit scaled to
deliver thousands of meals to people
in need
Lasagna Love uses automation to focus on what matters most
14. In order to onboard new
Lasagna Mamas, Rhiannon had
been manually sending out links
and welcome emails, and
entering information into their
database. With Zapier, she was
able to automate the whole
process.
Each Lasagna Mama signs up online via a Squarespace form,
which populates a spreadsheet with raw data. That's the initial
trigger, and Zapier takes care of the rest:
● Zapier automatically creates a personalized Google Sheet
●
● Zapier automatically creates a custom Bitly link that they
can use if they need to send a text message
●
● Zapier automatically creates a custom welcome email that
includes a link to the personalized Google Sheet.
●
● Zapier automatically reorders the information and sends it
into their master Lasagna Mama database