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QR Codes and proximity marketing
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Adam Blackwood
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An outline of ideas for using QR Codes, NFC and Bluetooth for supporting education.
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QR Codes and proximity marketing
1.
Reaching Audiences.. …who share
an interest in your space.
2.
Got a new
Smart Phone ?
3.
Tap it against
a smart NFC poster or object….
4.
…to pick up
the latest message
5.
NFC, QR Codes,
Bluetooth & Re-Direct Sites. Today
6.
Collect your FREE
demonstration Smart Fridge Magnet
7.
Re-Direct Site Email Text Information Send a Text Update
a FaceBook or Google+ Site for a project with location Run a Video Run an audio file Link to an eHandout …??? Example Re-Direct Sites: http://p-qr.com http://tiny.cc http://kimtag.com
8.
SEE HOW FAR
YOUR MESSAGE GOES?
9.
The Interest in
today’s demonstrations
10.
Collect your FREE
demonstration Smart Fridge Magnet
11.
Proximity Marketing - Reaching
audiences you might not normally reach !
12.
Providing timely, relevant
information & establishing a trust worthy information service
13.
14.
15.
http://p-qr.com/smartmarketing One QR Code….Many
uses !
16.
TAKE A PICTURE
OF THIS SLIDE FOR YOUR REFERENCE OR Turn on you Bluetooth! Adam Blackwood Jisc @Adamrsc Adam.Blackwood@jisc.ac.uk
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